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Elizabeth MacDonald
Worked at California State University, Monterey Bay
Attended San José State University
Lives in Marina, CA
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New blog about the results of our information architecture testing on CSUMB.EDU 
As part of the csumb.edu rethink, we're adjusting the site's feng shui. According to Wikipedia, feng shui "is a Chinese philosophical system of harmonizing the human existence with the surrounding environment. The feng shui p...
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Elizabeth MacDonald

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A few highlights from the card sorts I've been conducting with staff and faculty this week: Q: "What are auxiliaries?" A: "Other stuff." "Training? What kind of training? That doesn't exist here. Put it with Athletics." Skill...
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Lately, we've been rethinking our landing pages. Today I facilitated the first of a series of card sorting activities to help us evaluate whether the way we are categorizing content on these pages makes sense.  Today's acti...
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Recaps and recommendations of some interesting things I've read recently, and how we're implementing them at #CSUMB. #ux
A few things that I’ve read recently that have influenced my thinking: See, think, do I’ll be honest - I didn’t make it all the way to the end of this post, but I did get a good takeaway from what I did read, which was three...
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Now that I've joined Web Services, we're going to start blogging more regularly. We'll keep anyone who is interested up-to-date on our projects, the problems we're trying to solve and the approaches we're taking. Your comments and thoughts are welcome, too! 
With the arrival of our new User Experience Specialist, Liz MacDonald, we are reviving this blog (and not just because she has an MFA!). We've got lots of things going on since we last posted: We launched Cal State S4, a clo...
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A new blog post on the problem with thinking of our users as "the audience."
Today as I was working on the Request for Proposals for the csumb.edu/rethink project, a fundamental shift in mindset crystalized. When considering the people who use our website, I realized that we'd been calling them "audie...
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Great point, Liz!
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Elizabeth MacDonald

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A mini-case study of one of my first projects as user experience specialist at CSUMB, involving everyone's favorite thing - paying for parking!
I’ve been on the job in Web Services for a few weeks now, and delving into usability on a several projects. One of the things I’m enjoying is the opportunity to examine projects from a big picture level down to minor details,...
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Elizabeth MacDonald

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Have any California folks out there changed their social media policies related to AB 1844 and SB 1349? A colleague of mine was at a conference where they recommended university staffers not friend or follow students. We don't in general, but then, I have friended student assistants in order to conduct university business on Facebook such as managing pages and events. Of course, we never request passwords.
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I'm told that many institutions with Div I NCAA athletes require passwords of their athletes' social media accounts, but not sure as we're not NCAA. This is interesting (and concerning) legislation indeed.
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Have her in circles
105 people
Ignacio Pacheco's profile photo
Andrew Coile's profile photo
Callie Chastain's profile photo
Tyler Garland's profile photo
Henry Simpson's profile photo
Benjamin Erlandson's profile photo
Monique Rutland's profile photo
Ruben Curtin's profile photo
Work
Employment
  • California State University, Monterey Bay
    Senior Editor
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Currently
Marina, CA
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Tagline
Web and social media content strategist for CSU Monterey Bay
Education
  • San José State University
    MFA in Creative Writing, 2006 - 2011
  • Antioch College
    BA in Language, Literature and Culture, 1999 - 2004
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Gender
Female