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Eli Fennell
Works at On Track Tips | Wiser Sites
Attended Florida Atlantic University
Lives in Fort Lauderdale, FL
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Eli Fennell

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Updated: The Three Branding Opportunities in the Local Knowledge Panel

Google is always testing new ways of organizing and presenting Search results, including Local Knowledge Panel results. Business owners must be aware of these changes, and of the benefits of claiming and optimizing their Google My Business listings.

In the following article, I discuss the three opportunities for business branding in the Local Knowledge Panel, including:

Your Business Logo
Your Map & Search Photos
Your Business Description

I've also updated the article to reflect the removal of Recent Posts on Google+ from Local Knowledge Panel results.  Actively Posting to your Google+ Page might still be valuable in other ways, but is no longer of benefit for Local Knowledge Panel results.

#LocalSEO   #LocalSearch   #Branding  
Your local business is a brand. Maybe you already know that, or maybe you've been thinking of brands as a mighty entity like Apple or Coca Cola. However, whether you're a Small Business of one, a Medium Sized Business of hundreds, or a Mega Corporation with thousands of employees, your company is defined by its brand.In the Internet Era one of the most important places to define your brand is online, and in that online world, one of the most if n...
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Add me I'm pass the limit
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Tools of Neuroscience Fail 'Donkey Kong' Test

In recent years, a growing segment of neuroscientists and neuroscience enthusiasts have become increasingly confident that we now have the necessary tools to understand the brain.

In fact, in 2014, the United States announced an ambitious program called BRAIN (Brain Research through Advancing Innovative Neurotechnologies), meant as a sort-of 'Human Genome Project' for mapping the human brain.

New collaborative research between a computer scientist and a neurobiologist, however, appears to dash some very cold water on this enthusiasm. Applying the tools and principles of neuroscience itself, they set them to studying a processor booting up the games Donkey Kong and Space Invaders. The virtue of such a system is, because we built it, we know how it works and can compare the outcomes of the research tools with reality.

Their results were not encouraging. The tools of neuroscience proved rather poor, nigh useless even, at reverse engineering the hardware let alone the software of the system. This strongly suggests that we may be much farther from the goal of an accurate picture of brain hardware and software than many might have hoped.

#BlindMeWithScience #Neuroscience #ScienceSunday

The tools we use to study the brain are tested on a system we actually understand.
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Reminds me of "If the brain were simple enough for us to understand, we'd be too simple to understand it." :D
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Flight 666 Lands Safely in HEL on Friday The 13th

Finnair Flight 666, which is thirteen years old this year, landed safely today, Friday the 13th, in HEL (Helsinki Airport). And somehow, it managed to do this without unleashing the dreaded Cthulhu from his watery slumber. Iä Cthulhu! Iä Dagon!

#ThatHeadlineThough #Fridaythe13th #FridaytheThirteenth
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The religious are an obtuse lot. 
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Google Voice Getting Major Update

Recently, some users have been seeing notifications for a Google Voice update, though when they click to view them, the page fails to load. Now, Google has confirmed they accidentally outed a major new update coming soon.

It has been a long time coming. The service has remained pretty-much-the-same for years, with minor and sporadic updates, not counting a backdoor integration with Hangouts via Settings and a Hangouts Dialer app.

The service offers telephone numbers, voice mail with spam filtering, call screening, number blocking, and other telephony services (pretty much a full suite of such services), and can be used as a forwarding number to other numbers or by itself as a form of VOIP. For the most part, it is a free service where available, though there are charges for international calling.

With Hangouts being scaled back from its once ambitious goal of unifying all Google Messaging services to focus on the enterprise and academic markets using the company's productivity suite and identify platform, this may signal a renewed commitment to it as a standalone. The same technology powers Google's experimental carrier service project Google Fi, as well, and in many ways is not easily scrapped even if its user base is relatively small.

#VOIP #GoogleVoice
It looks like Google jumped the gun on announcing what looks like will be a major update to Google Voice. Google apologized for the misstep.
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I dont no 
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Star Wars: Rogue One - SPOILER FREE Review

Star Wars: Rogue One is the first movie to truly bear the mark of Disney's acquisition of the franchise. Whereas The Force Awakens was almost inevitable as the 7th chapter of the Star Wars saga, especially after the disappointment of the prequels, Rogue One falls outside the main series of chapters, and thus earns the designation of A Star Wars Story.

This distinction is apparent from the word-go, owing to the deliberate choice to omit the text scroll of the main chapters at the beginning (though it does open with 'A Long Time Ago In A Galaxy Far, Far Away').

This omission helps set the different tone this side story of the main chapters sets. From virtually the first frame onwards, Rogue One is arguably the darkest (without becoming gloomy in that way some people disliked about Batman v Superman), grittiest, most 'Steam Punk' Star Wars adventure to-date.

Set chronologically just before Chapter 4 A New Hope, Rogue One fills in the backstory of how The Rebellion discovers the existence of and plans for the original Death Star. Our main protagonist, Jyn Urso, who begins the adventure as a young child, is caught up in the events due to a personal connection to one of the creators of the Empire's devastating 'Planet Killer'.

Orphaned under tragic circumstances, she is cared for by Saw Gerrera, an extremist rebel even the main Rebellion members consider unwholesome, until 'rescued' by members of the Rebellion eager to use her to gain more information about the devastating threat of the Empire's new weapon.

The rest of the story flows from this basic premise: the Rebellion learns about the existence of the Death Star, including a tantalizing hint that it may have a weakness. All of this we already knew from A New Hope, but Rogue One gives the players of this casually mentioned backstory narrative full flesh.

Jyn is driven by a desire for redemption. Her Rebel counterpart, Cassian Andor, is solely driven by his belief in the cause. Along the way, they are joined by a supporting cast including a cheeky, cynical Droid whose humor is reminiscent without being derivative of a C3PO; a defecting Imperial Pilot driven slightly mad by torture; a blind devotee of The Force, and his companion with the Big Friggin' Gun; and others, as well.

We see a Galaxy in transition, witnessing the rape, pillaging, and destruction of every symbol and legacy of the Jedi Order, and haunted by the spectre of the Galaxy's 'Black Knight' Darth Vader. We are given a small tour of some key worlds in the Star Wars universe, and exposed to a diversity of races liable to make Mos Eisley feel quaint. Throughout it all, there is a sense that the Galaxy has become a very rough place to live, and hope is getting hard to come by.

In addition, we get a more ominous sense of the Death Star than the Original Trilogy achieved. It feels larger, more powerful, and more menacing even than Starkiller Base in The Force Awakens. Without ever unleashing its full power, Rogue One's Death Star manages to feel more terrifying than it did when Princess Leia witnessed the destruction of her homeworld Alderan.

Also unlike the Prequels, which felt too sterile and clean, Rogue One looks and feels more mechanized and textured than the Original Trilogy. This gives the characters a feeling of being real people in a real world. This is only reinforced by the absence of Jedis or even true Force users in the story apart from Darth Vader. (The aforementioned Force devotee comes off as more a 'Force Taoist' than a Jedi; he clearly seeks to live and act in harmony with The Force, but never displays Mind Tricks, Telekinesis, impossibly acrobatic physical prowess, or any other clear signatures of a true Force user.) The Force in Rogue One is seen through the prism of those who believe in it, but who lack any mastery over it, acting as a pure Deus Ex Machina.

And, of course, there are plenty of in-jokes, internal references, and nostalgic cameos to ground it in the larger shared universe of Star Wars. It should also go without saying that, musically, Rogue One is beautifully scored.

Furthermore, while I claim no understanding of how the special effects of Rogue One were achieved, or of the balance between CGI and Practical Effects, I believe that it feels more Original Trilogy than Prequels in this regard. Even those characters I am certain were products of pure CGI (perhaps combined with motion capture) feel real, lacking the unnerving 'Uncanny Valley' feel of a Jar Jar or a General Grievous. Even the CGI felt like Practical Effects in most regards, and I feel confident that plenty of the latter was utilized as well.

I can't let the topic of special effects pass by, I might add, without pointing out how well, how almost seamlessly, Rogue One manages to resurrect classic characters like General Tarkin, despite the decades in some cases since the actors have reprised their roles, looking and sounding like their classic selves at that point in the timeline. The ability to reverse age actors to earlier points in their life is becoming a virtual form of wizardry in Hollywood, and gives hope for future projects bringing back classic film characters without needing to recast them with new actors.

And despite much chatter about costly reshoots, I confess being unable to tell where they were. This is a high compliment, as reshoots often stand out like a sore thumb, especially if one knows they exist. Cinematically, it feels like a complete and well planned visual and narrative storyline, which though simple and straightforward, feels neither contrived nor unsophisticated.

If I have complaints, and I do, they are minor on the whole. The first is that the main character Jyn displays what felt to me like a limited range, in terms of her emotions, reactions, general temperament, and motivations. A few scenes here and there suggest she was capable of better, so I must place the blame somewhere other than the actress herself. I would also like to have seen her a bit more fleshed out, to understand how she came to be where and who she was when the main storyline kicks off.

The second is that Darth Vader features in only two parts of the film, one of which felt like an unnecessary and gratuitous attempt to show us a particular location which, I suspect, will be sold in toy stores soon. The entire scene connected with this was utterly unimportant and ultimately unnecessary to the plot, and if anything I'm not bothered by the underuse of Vader, but rather by his overuse, as his second appearance in the movie is truly compelling and even a bit frightening in a way such a well known character almost can't be anymore. Had the first scene been omitted, I suspect the latter would have been even more impactful on the viewer.

While some studios might have turned a Star Wars acquisition into a cynical cash grab, Disney on the contrary has given me, with this film, the very thing its story was ultimately about: hope. Hope that we are just at the beginning of many years of high quality Star Wars stories brought to life outside the pages of books and comics where they have traditionally lived. And while the death of Carrie Fisher (whose Opus as Princess Leia is more-than-satisfactorily honored in this film) will no doubt deprive us of certain adventures we might otherwise have enjoyed, I believe the franchise is in good hands and the future is bright.

May The Force be with us.

#StarWarsRogueOne #RogueOne
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I enjoyed this movie from start to finish it was non stop action, the story line would be fine as a stand alone production but having a history with Star Wars made the puzzle pieces fit together nicel. 
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Scientists Officially Classify New Human Organ

Medical science has been carefully studying the human body for centuries. One of its earliest areas of interest was the classification of our hierarchical system of organs.

So you might be forgiven for thinking we at least knew all the organs of the body, and could safely move on to the human genome and other areas less well-known. But you'd be wrong.

Through the recent efforts of a team of researchers, medical science has officially recognized a new human organ: the mesentery.

"So what is the mesentery? It's a double fold of peritoneum - the lining of the abdominal cavity - that attaches our intestine to the wall of our abdomen, and keeps everything locked in place." 

We have, in fact, known about this structure for centuries, but had previously believed it was fragmented, made up of separate sections, unlike organs, which are continuous structures. In fact, as it turns out, the mesentery is also continuous, according to microscopic analyses.

This reclassification will lead to a renewed interest in understanding this structure, and especially its role in abdominal and digestive health.

#BlindMeWithScience #Science #Biology
Researchers have classified a brand-new organ inside our bodies, one that's been hiding in plain sight in our digestive system this whole time.
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Amazing. Maybe that's the cause of many health issues. There is always new stuff.
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Foolproof plan.

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You bet . Eli . No notes needed ...😇😎
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Icelandic Study May Validate 'Idiocracy'

A study of the Icelandic gene pool has found that, between 1910 and 1975, there was a small but notable decline in genes associated with spending more years in formal education, apparently associated with a slight drop in the average IQ.

This decline in so-called 'educational genes' seems to be due to a lower propensity for reproduction among the education advantaged group, which may be genetic as well, a case of Natural Selection in-action. In short, the more educated group seems to have fewer children.

While almost insignificant overall, researchers note that over centuries, this effect may become a more profound factor, possibly bringing us closer to realizing the fictional reality of imbeciles in the movie Idiocracy.

We should be cautious with these conclusions, however, as correlation doesn't equal causation (some or all of these genes may only coincidentally be associated with educational outcomes, higher academia being an inherently nonrandom sample), and environmental factors (such as more equal access to education) may matter more than genes in either case.

#BlindMeWithScience #Science #Genetics
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+Eli Fennell(null) Besides that, if the language used in the test were not your mother tongue, it would meke your score go down. That's what I experienced a couple of days ago when I took a mock test. I couldnt beat native speakers. xD
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Ringling Bros Circus Shutting Down After 146-Years

"The Greatest Show on Earth" to close after 146 years, with final shows in Providence and Long Island in May, Ringling Brothers says
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I have very fond memories of seeing The Greatest Show on Earth as a child with my parents and years later taking my kids to see it. 
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Happy Friday the 13th!

#Fridaythe13th #FridaytheThirteenth
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Hahahaaaa awasome.....
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It Finally Happened: McDonald's 'McVatican' Restaurant Open for Business

If it has seemed to you that modern religion is as hollow and corporate as a fast food restaurant, this won't change your mind:

McDonald's has opened its very first location on Vatican property.

Technically, the 'McVatican' isn't in the Vatican proper, but is the first McDonald's to open in a building legally owned by the Vatican, a mere football field's length from the country's official border, in Italy.

The move is extremely controversial, especially since the building it has opened in, in the Pio Borgo district of Rome, is also home to several senior Cardinals. It is also unnecessary, as there are two other McDonald's nearby.

On the bright side, they do have free WiFi available.

#ThatHeadlineThough #ModernReligion
The opening Friday of what's been dubbed 'McVatican' was low-key, reflecting opposition that broke out when plans were announced in October.
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Farewell, 2016!
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Eli's Collections
Online Marketing Specialist
Social Media, Internet Marketing, SEO, Technology, Writing, Psychology, Science
  • On Track Tips | Wiser Sites
    Search Engine Optimization, 2015 - present
  • On Track Tips | Wiser Sites
    Social Media Marketing, 2015 - present
  • Spine and Joint Center
    Director of Social Media, 2013 - 2015
  • Nautical Ventures Group
    Director of Social Media, 2014 - 2015
  • Harbor 1 Marina
    I.T. Administrator, 2002 - 2008
    Network Administration, File System Management, Cyber Security, Accounting, Maintenance and Deployment
  • American Offshore Marina
    I.T. Administrator, 2002 - 2008
    Network Administration, File System Management, Cyber Security, Accounting, Maintenance and Deployment
  • University of Florida I.F.A.S.
    I.T. & A.V. Specialist, 2005 - 2007
    Network Administration, Maintenance and Deployment, Managing and Controlling Audiovisual Systems for Remote Learning Courses
  • University of Florida I.F.A.S.
    Horticulture Research Assistant, 2007 - 2007
    Planting, Harvesting, and Measurements for Horticultural Research at the University of Florida Institute of Food and Agricultural Sciences in Davie, Florida.
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Fort Lauderdale, FL
Chapel Hill, NC - Fort Lauderdale, FL
Contact Information
The Key to Social Media is Being Social
I love technology and how it changes our lives.  There's something almost spiritual about how new technologies connect and empower us.  And it's really cool, too.

I talk about Social Media Marketing, Technology, and assorted nerdishness and geekery, and occasionally try my hand (with some successes and some failures) at a bit of humor.  I love to create conversations across my social networks, and to help others find their own voice through social media and social media marketing

I work with On Track Tips | Wiser Sites on SEO & Social Media Marketing, and am always looking to learn and grow in my career.

Google+ Highlights
  • Active User Since Beta
  • Beta Tester of Google+ Collections
  • In the Top 750 U.S. G+ Profiles according to
  • Have Appeared in Hangouts On Air Alongside Mark Traphagen, Ronnie Bincer, Peter G. McDermott, J.C. Kendall (R.I.P.), Ray Hiltz, Melissa Carlson, Sarah Hill, DeAno Jackson, Adam Eyster, Yifat Cohen, Martin Shervington, Lee Smallwood, Meilani MacDonald, Elaine Nieberding, Sana Ahmed, Mia Voss, and Others
  • Known for: Commentary, Analysis, and Reviews of Technology - Social Media and Internet Marketing Trends and Strategies - Science News and Analysis  - Image and Video Memes - Humor - Weird News

My Communities

Communities I Moderate

How to Get the Most Out of Google+

Be yourself.  Be passionate.  Be open.  Share.  Leave great comments.  Make great stuff, whatever it is, photos, memes, thought provoking articles, selfies, geekery, stories about your children, your adventures and misadventures, your day, your home life, your professional life.  Use Social Media however you want to!

Seek out people with similar interests and passions, or people whose interests inspire you, or people who are just great to talk to.  Make it your own.  Talk to the world, and be prepared for the world to talk back.  If no one you know is using Google+, try meeting people who are, because in my experience we're mostly a friendly lot.  Above all else, be authentic.

Did you know Google has made an Official Guide for growing your presence on Google+?  It's called the Google+ Partner Playbook and it's free to download.

My First 'Viral' Post

Every story of Social Media success begins somewhere.  Mine began with the following post on Google+ (which was also an article on my personal blog): Google+ IS and WILL BE a Huge Success

The article was shared by Mark Traphagen, and from there spread farther and faster than I had ever imagined anything I wrote would.  Four years later I still stand behind that statement, and I'm glad I saw the potential of Google+ in the early days.  A lot has changed since then, but Google+ is a huge success in its own right with a large and passionate user base.  That first spark of social networking connection inspired me to dive deeper into the online realms like Twitter, LinkedIn, and even Facebook again, and now I get to enjoy the company of thousands of great minds and great souls all around the world.


I've lived in South Florida my whole life, and it would be hard for me to imagine living anywhere else.  I was born to two wonderful parents who are still together after all these years and into a wonderful and supportive family that stuck together through all the trials and tribulations that we faced.

I'm an absolute technology geek, especially for personal computing.  If software runs on it, I want to know about it.  I've had many passions in my life, and nearly all of them have involved technology and science, but art, philosophy, and even a mystical streak also help define me.  I can also geek out on stuff like Doctor Who, The Avengers, and Homeland.  The geekery runs deep within me, but so does the artist and the dreamer.

I'm also an Elder Scrolls addict, 1/16th Ewok, half Vulcan, and three-quarters Irish potato stew.

Follow me here on Google+, or on TwitterFacebookLinkedIn, and ETER9.

Follow my blog at, my memes on Tumblr, my videos on YouTube, and my photos on Instagram.

"For a successful technology, reality must take precedence over public relations, for Nature cannot be fooled." - Richard Feynman
Bragging rights
I was there at the fall of Arcadia. Someday, I might even come to terms with that.
  • Florida Atlantic University
    B.A. Psychology, 2012 - 2013
  • Broward Community College
    Software Application & Development, 2010 - 2011
  • Florida Atlantic University
    B.A. Psychology, 2005 - 2007
  • Broward Community College
    A.A. Psychology, 1998 - 2005
Basic Information
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Other names
The Jesus of Google+
Eli Fennell's +1's are the things they like, agree with, or want to recommend.

Click the Start button to download the Inquisit.jnlp file. If the Inquisit does not automatically launch, click the Inquisit.jnlp file from

I Wrote That I Despised Hillary Clinton. Today, I Want To Publicly Take ...

When this election began, I was like millions of millennial men: a "Bernie bro" rooting hard for Sen. Sanders. Watching the candidate of my

For This Republican, Never Trump Means “I’m With Her” — Medium

July 18, 2015 — The day I became NeverTrump. ¶ If you know me at all, you know I am a woman fiercely loyal to my friends and family. And so

Google Allo - Android Apps on Google Play

Allo is a messaging app that makes conversations easier, more productive, and more expressive. The Google assistant Get answers, find inform

The Governing Cancer of Our Time - The New York Times

Donald Trump’s candidacy is the culmination of 30 years of antipolitics.

Spotify says Apple won’t approve a new version of its app because it doe...

"We cannot stand by as Apple uses the App Store approval process as a weapon."

Google+ turns 5, after soundly defeating Facebook retires - Pocketables

Google+,Google’s attempt to out Facebook Facebook, launched June 28th 2011 and has spent the past few years usually brought up in context of

ETER9 - Living Cyberspace

It's a world that never sleeps and where you can interact and intervene without stops, relying on a counterpart that will be active while yo

Mark Zuckerberg Not a Lizard Person: Facebook Live

He was joined by Jerry Seinfeld during a Facebook Live Q&A

Juror dismissed at start of Strasser-Hird trial after claiming visit fro...

Perhaps if they had inquired about the eventual verdict, participants in the Lukas Strasser-Hird homicide trial could have avoided more than

The Puzzling Vilification of Hillary, A Psychoanalyst's Perspective

How can we explain the virulent hatred toward Hillary Clinton from men and women of both political parties? The attacks against her: Benghaz

Complex Ideas Can Automatically Enter Consciousness

It's difficult to look at pictures of cars shown on a computer and then keep yourself from saying "car" inside your head the next time one s

Videostream for Google Chromecast™

Play your downloaded videos on the Chromecast™ (any file type)

LastPass: Free Password Manager

LastPass, an award-winning password manager, saves your passwords and gives you secure access from every computer and mobile device.


The easiest way to share to ANYWHERE including Google+ profiles, pages, circles, communities and collections.

Trump campaign manager charged with battery in Florida - The Washington ...

Corey Lewandowski faces a misdemeanor count for allegedly grabbing a reporter.


A tool that helps prevent online bullying behaviour, identifying insulting statements in real time with a red line.

Google is making a keyboard for the iPhone

Google has been developing a third-party keyboard for iOS that would put the company’s search engine in a highly used part of the interface,

These guys saved my life when another local U-Haul rental place left me hanging with no truck.
Public - 2 weeks ago
reviewed 2 weeks ago
A great place to see hundreds of species of butterflies in habitats approximating their natural environments at a good price.
Public - 2 weeks ago
reviewed 2 weeks ago
A hip and contemporary microbrewery in the heart of downtown Oakland Park. An amazing place to have a few drinks with friends.
Public - 9 months ago
reviewed 9 months ago
Gourmet Mexican dining in an intimate and authentic dining setting with quick and courteous staff.
Public - 9 months ago
reviewed 9 months ago
37 reviews
A busy little diner and lounge serving American and Greek fare with a 'family diner' feel and a cozy bar lounge.
Public - 9 months ago
reviewed 9 months ago
Fantastic, high quality diner and bakery at surprisingly affordable prices, in a comfortable dining environment with friendly staff.
Public - 9 months ago
reviewed 9 months ago
Decent stock, good prices, helpful staff, a bit poorly laid out.
Public - 9 months ago
reviewed 9 months ago