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Elana Centor
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Jeez Louise. Didn't anyone ever teach them about cost-benefit analysis? Is the cost of the very bad press worth the $60. When will they ever learn? It's absolutely mind boggling.

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Do you use social media as a synonym for technology that has "accelerated communications created, distributed and connoted to millions of empowered individuals?"

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Shame on QVC. They featured the iPad 2 as their Today's Special Value. If you watch the video it makes it sound as if they are selling the new iPad, not the Generation 2. Now, I'm a huge fan of QVC. I shop there...a lot. And, so watching this video and the price they are charging for the iPad 2 bundle is very disturbing to me. There is nothing wrong with selling the iPad2...but it's not the newest iPad and when they use phrases like," The screen is spectacular, that's the big wow."
Anyone who has paid attention to the old iPad vs. new iPad knows that the WOW is the screen on the new iPad. So to say that the screen is the big WOW for the iPad 2 is deceptive advertising.
They don't stop there...the hostess says, "This is the iPad 2 that everyone is looking for." Really? They're looking for the new iPad, not the iPad 2. Shame. Shame. Shame.

Why even give the perception of deception? As a shopper, I trusted QVC.I've admired their marketing and am in awe of the hosts that can talk for hours about the most mundane products.
But now, I 'm not feeling so good about QVC. If they are disingenuous about the iPad...what else are they disingenuous about?
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Let the price wars begin.

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Erin Kotecki Vest has a great post on<a href="http://queenofspainblog.com/2012/04/09/ashley-judd-thank-you/"> her blog, Queen of Spain</a> sharing how being puffy from predisone has made her hesitant to be in public.

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Who are these people? Stunned. Jaw-dropping. Flabbergasted are all way too tame for the reaction I have to this article.

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I would never have figured this out on my own. Thanks Dave!

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