Never access anything but HTTPS websites.
If it isn't available over HTTPS, don't go there!
We're super excited about this new program. It's going to rapidly increase the number of tag templates that GTM supports out of the box. The first batch of these landed just over a week ago:
* Affiliate Window
* Ve Interactive
* Google Consumer Surveys
With this new system, tag vendors can submit a small set of files (a lot like a browser extension or mobile app). The tag template will be reviewed and tested by Google, and then automatically added to GTM's UI for everyone to use.
This new program is much faster and a lot easier for everyone involved. If you'd like to see your favorite tag inside GTM, please help us get the word out about this new program. Encourage the vendors that you work with to check it out. It's a quick, easy way to get their tags integrated into GTM.
The way we analyze the digital world today is changing in a rather dramatic way. Here is how the new world of learning analytics works (30 page article, but worth it ;))
We only analyze a partial view of business performance, digital. The great news is that, finally (!!), we can collect the complete view of the consumer journey AND understand the complete multi-channel impact AND do so without an egregious amount of pain.
Your job title should not be Digital Marketer or Digital Analyst or Digital anything. It should be... just Marketer or Business Analyst (or Universal Data Analyst as someone suggested).
This post outlines how to plot a path for your career to make it future-proof. It shares how to make it more satisfying and fun. Ain't that worth fighting for? :)
Read, and execute: http://goo.gl/DQD51O
And yes, I'm biased. I got a spinal cord injury myself 5 years ago, but I didn't end up in a wheel chair.
- Neolab by KnowitHead of Analytics, 2015 - present
- Metronet ASFagansvarlig digital analyse, 2013 - 2014
- Halogen ASRådgiver, 2010 - 2013
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