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10 eenennul
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Online Strategy, Internet- online- and digital marketing, SEM, Social Media, Mobile, E-commerce
Online Strategy, Internet- online- and digital marketing, SEM, Social Media, Mobile, E-commerce

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The last twelve months I manage an Online Team for Private Banking ABN AMRO MeesPierson. I am responsible from a cross-media and private banking perspective for the utilisation of the online channels, social media and mobile in achieving customer satisfaction, sales and service objectives. 

We are very proud that the website off ABN AMRO MeesPierson Private Banking made an leap from 23rd place in 2011 and are now moved up to the 1st place. The result is based on 55 criteria grouped into three main categories of evaluation The report benchmarks the user-friendliness of the websites, the quality of the content and the contact options as well as interactivity and social media integration offered by each bank. More info bit.ly/UGRxw9
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