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Ed Burgoyne
36 followers -
Managing Director / Head of Operations / GM / EP
Managing Director / Head of Operations / GM / EP

36 followers
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Sam playing with the Occulus at RIT.
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In depth article on the formation of the creative brief. How you can use the brief process to get a meeting of minds between client and agency. 
#adsubculture   #agencylife  #process
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Managing the creative process, is more than just establishing workflow. In this article, I try to define what integrated project management really means in a creative ad agency like environment.
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