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Customer retention can be difficult, but visual engagement is a good way to get people to spend time on your site, come back for more, and even share your brand with friends. We spoke to Justin Kerby of CAVE Social to learn how videos can be the gateway to this action. http://blog.ebyline.com/2014/12/want-improve-audience-retention-create-videos/
Brands are always looking to improve audience retention, says Justin Kerby, co-founder of CAVE Social, and the best way to do that is with branded videos.
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In the leadup to Thanksgiving, big brands and small businesses are all ramping up their holiday marketing campaigns. Here are some of the media strategies that they hope will pay off. http://bit.ly/11zF0pl
Stores are ready for shopping season, and holiday marketing campaigns are in full swing. See how some of those businesses are getting customers' attention.
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Luke Kintigh of iQ by Intel, a wonderful example of branded content marketing, gave us some insight into what Intel's marketing future looks like and how engagement metrics may change. http://bit.ly/1vkGXNg
Ebyline spoke with Luke Kintigh, a media strategist for Intel iQ, to learn about Intel's content marketing plans and the future of traditional journalism.
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If you conduct a lot of professional interviews, you know the difficulties associated with recording and transcribing conversations. To ease that pain, we put together this list of free (or at least cheap!) tools to help you out. http://bit.ly/1uKyMK4
Whether love them or hate them, professional interviews are part of every freelancer's life, but these tools can help you streamline the interview process.
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Ebyline is very proud to announce its new partnership with the Local Media Consortium, which gives all member publications access to the Ebyline platform. http://bit.ly/1sNq7tN
The Local Media Consortium, a alliance of local media outlets, announced an agreement today that lets all members of the LMC use Ebyline’s platform.
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Tell the readers a story! Because without a story, you are merely using words to prove you can string them together in logical sentences.
- Anne McCaffrey
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We spoke to a few content marketing professionals to learn how they thought the business would start to change in 2015. From larger brand newsrooms to changing algorithms, here's what they envision.

http://blog.ebyline.com/2014/11/shifting-content-trends-embrace-2015/
Content marketing is evolving, which means marketers have to be ready for new content trends in 2015. We put together some predictions to help you plan.
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Content marketing shouldn't be dangerous territory for journalists. With the right guidelines and disclosures in place, it's actually an opportunity for more work. Here's why.http://bit.ly/1x4jS5W
Can journalists write hard news for a paper one day and content marketing features for an airline magazine the next? The experts say it's possible.
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Twitter chats are easy to engage in, leave a history, and can introduce you to a brand new professional network. Some guidance on how to use them to build up your career. http://bit.ly/1vHRiXM
These days you can accomplish everything you can at an in-person conference just as effectively on Twitter, for free. It’s time to embrace the Twitter chat.
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The content marketing world is a busy and sometimes confusing place. But whether you're just dipping a toe in the water or are a seasoned pro, make sure you're not falling for these misconceptions. http://blog.ebyline.com/2014/10/five-content-marketing-lies-probably-believe/
To keep you in the know, we worked with two content marketers to highlight five of the biggest content marketing lies that many people still believe.
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"Substitute 'damn' every time you're inclined to write 'very;' your editor will delete it and the writing will be just as it should be." - Mark Twain
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As a brand, it's important to humanize stories to reach your audience on more than a superficial level. These brands, including McDonald's and Cisco, know how to tell the right tales. http://blog.ebyline.com/2014/10/learn-better-storyteller-brands/
Storytelling is a powerful skill, and when used properly, stories can generate brand awareness, encourage support or sales and improve your reputation.
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Introduction
Ebyline helps publishers and brands find quality content creators and simplifies the process of managing freelancers. Learn more: http://vimeo.com/41432711


Say hello to Ebyline.

The most efficient way to create content, quickly and easily, taking the guesswork out of finding quality contractors.

Founded in 2009, Los Angeles-based Ebyline has built a platform connecting companies with freelancers to create exclusive broadcast ready media. We only work with the best.

We’ve built a network of Ebyline Approved Freelancers

With a nationwide network of experts, we make it easy to find the right freelancer for your job and budget. Journalists, photographers, technical writers, freelance writers, freelance graphic designers, and business video experts you’re looking for, who have credentials to cover news, lifestyle, sports, technology and more.

The end-to-end solution for content

The Ebyline platform is designed help manage content creation from start to finish. Our easy to use workflow tools allow companies to track communications and assets across multiple projects. If needed, our in-house staff of experts isavailable to provide editorial support for any genre of content. Track and pay freelancers with our built in payment system, which automatically generates 1099’s and is completely tax compliant.

Redefining how content is made

Fast becoming an essential part of business, 1,000+ top publications and brands trust the Ebyline platform as a cost effective way to create quality content, quickly and easily.

Please visit our website: https://www.ebyline.com/