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Donna Papacosta
Works at Trafalgar Communications
Attended New York University
Lives in Toronto
2,149 followers|159,667 views
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Donna Papacosta

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Our book, The Business of Podcasting, is now available in both trade paperback and Kindle edition on Amazon.ca for Canadian readers. http://www.amazon.ca/Business-Podcasting-Passion-Personal-Professional/dp/1514331306/ref=sr_1_1_twi_pap_2?ie=UTF8&qid=1444232489&sr=8-1&keywords=the+business+of+podcasting
The Business of Podcasting: How to Take Your Podcasting Passion from the Personal to the Professional: Steve Lubetkin, Donna Papacosta: 9781514331309: Books - Amazon.ca
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Two cool tools for podcasters: Zencastr and Simple Podcast Press.
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Do you agree that #contentmarketing   matters even if your business is built on referrals?
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Absolutely, content marketing shows your expertise and build your brand voice.

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Marketing tip of the week Many of us love to use images to communicate these days, but words matter – a lot. Check out these three tips and please feel free to add your own in the comments. Get to the point When people read on the Web, they often scan the page for pertinent
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Great post by +Shel Holtz . Personally,  I am a fan of videos without sound.
An important video trend has been gaining momentum for some time. Despite the popularity of these videos, and the increasing number of them, there has been virtually no adoption of the technique among public relations, corporate communications, and marketing. They remain almost exclusively the ...
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Donna Papacosta

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Important post from  my friend Danny Brown.
When someone takes your content and publishes it on their own site, it’s content theft, pure and simple. Here’s how to push back on content thieves.
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Congratulations to my favourite social media platform!
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Knowing how to tweet or post to Facebook is not enough. To achieve success, you need a vibrant personal brand, a strategy and a process for producing and sharing great content. This session will cover: Thinking like a publisher and developing a strategy Why you need to blog What content marketing is, and is not How to find and share great content How to develop an editorial calendar Helpful tools, including Buffer, TweetDeck, Slideshare and Pape...
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From 2003 to 2016: The Astounding Growth of #Podcasting [Infographic] http://bit.ly/1TAgBrL via +Brian Clark
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Have her in circles
2,149 people
Dave Magunus's profile photo
Skye Humphries's profile photo
Candace Chira's profile photo
Steven Smith's profile photo
Debbie Gartner's profile photo
Bernie Goldbach's profile photo
Jeffrey Powers's profile photo
Razeev Gautam's profile photo
Michael Lant's profile photo
Education
  • New York University
    Masters Public Administration, 1978 - 1980
Basic Information
Gender
Female
Story
Tagline
Communications/social media consultant, teacher, speaker. Co-author of The Business of Podcasting.
Introduction
Storyteller, speaker, podcaster, social media consultant and content marketing specialist joyously self-employed as Trafalgar Communications. Although I spend much of my time working with clients on their marketing materials and employee communications, I've also established a practice in audio podcasting.

Part-time instructor at the University of Toronto and Sheridan College.

Member of IABC/Toronto and past chair of its Professional Independent Communicators special interest group.
Bragging rights
Started one of Canada's first business podcasts, Trafcom News Podcast, in 2005. Raised two great kids (infinitely more important than a podcast!).
Work
Occupation
Speaker, writer, podcaster, social media and content marketing consultant
Skills
Writing, editing, podcasting, speaking, presenting, consulting
Employment
  • Trafalgar Communications
    Speaker, writer, podcaster, social media and communications consultant, present
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Toronto
Previously
New York
Donna Papacosta's +1's are the things they like, agree with, or want to recommend.
Why are PR and marketing ignoring the hottest video trend? |Facebook | B...
holtz.com

An important video trend has been gaining momentum for some time. Despite the popularity of these videos, and the increasing number of them,

How and Why Journalism Schools Should Teach Podcasting | MediaShift
mediashift.org

A buddy of mine who also teaches journalism and is a guy who’s on it when it comes to data and longform popped into my office recently with

Will Clammr be the Instagram of audio? - Trafcom News Blog
news.trafcom.com

Will Clammr be the Instagram of audio? Check out this new app, which allows podcasters to quickly share sound snippets.

Trafcom News Podcast 133: Communicate your way to a brighter career - Tr...
podcast.trafcom.com

Communicate your way to a brighter career: An interview with Gerry Lewis, author of SHINE

WordPress SEO: The Only Guide You Need
www.viperchill.com

This is the most in-depth and detailed guide to Wordpress SEO you can find online.

Hands-on Social Media Workshop back in Toronto - Trafcom News Blog
news.trafcom.com

Learn the HOW and WHY of social media at the Toronto Hands-on Social Media Workshop, Feb. 5, 2015

10 times social media made headlines in 2014 | Toronto Star
www.thestar.com

Hashtags, charity campaigns, PR gaffes and more went from social media to headline news in 2014.

Equipment for podcasting in a noisy environment - Trafcom News Blog
news.trafcom.com

The Kaotica Eyeball is a piece of audio equipment that allows you for podcasting in a noisy environment.

The news release is not dead - Trafcom News Blog
news.trafcom.com

Recap of the panel discussion on State of the Media 2014

The Life of a Social Media Manager: How to Spend Time on Social Media
blog.bufferapp.com

See how a typical social media manager keeps a schedule and follows a checklist to achieve the many different tasks and to-dos of a typical

17 Quick Wins to Boost Your Social Media Marketing Right Away
blog.bufferapp.com

A big list of small changes that may lead to huge results - quick wins for social media marketing that you can implement in minutes

How I locked myself out of Twitter - Trafcom News Blog
news.trafcom.com

Twitter two-step authentication is a great thing, until you change your mobile number and lock yourself out.

SlideShare Tips: How to Create a 5,000-View SlideShare in 10 Minutes
blog.bufferapp.com

The most efficient SlideShare tips for creating presentations that are beautiful, viral, and effective.

How to Create a Google+ Community to Grow Your Business |
www.socialmediaexaminer.com

Set up a Google+ Community for your brand then use these tips to find and engage with members to create active relationships.

New workshop! Sound Matters - Trafcom News Blog
news.trafcom.com

Workshop on Sound Matters, which includes audio and podcast production.

5 ways to lose a communication award competition | Marketing | Blog | Ho...
holtz.com

I wrapped up a judging assignment for a communications awards competition a while back, and the experience has been preying on my mind. This

The ROI of Google Plus Relationships
www.steamfeed.com

Contrary to the rumours and speculations arising from the departure of Google Plus visionary Vic Gundotra, Google Plus is very much alive. T

Tips for writing for the ear - Trafcom News Blog
news.trafcom.com

Writing for the ear is not the same as writing for the eye. Here are tips for podcasters and others.

How to lose a follower in 7 ways | Social Media Today
socialmediatoday.com

Did you just lose a follower? Oh, we're sorry. We can help you with that.