The answer is not what you might think.
- Trafalgar CommunicationsSpeaker, writer, podcaster, social media and communications consultant, present
- New York UniversityMasters Public Administration, 1978 - 1980
Marketing tip of the week: Learn how to pitch - Trafcom News Blog
To be more successful at marketing, read these tips about how to pitch. A pitch is not you reading your proposal!
Marketing tip of the week: Stop ignoring Google+ - Trafcom News Blog
We’ve all heard the jokes: “Google+ is a ghost town.” “Only Google employees use Google+.” Ha ha. Well, the joke’s over, my friends. If you
Basic equipment and software for podcasting - Trafcom News Blog
List of basic equipment and software to get you started podcasting. You don't need to spend a lot to be a podcaster.
Are you podcasting? The Podcast Scripting Book is now available - Trafco...
Podcasting? The Podcast Scripting Book shows why you should (and why you should not) write a script. It also shares tips for reading a scrip
Trafcom News Podcast 127: Three tips to attract, convert and keep client...
Three marketing tips to help you attract, convert and keep clients. An interview with Robert Clarke and Chris Barnes of Op-Ed Marketing.
How to get hired, plus other tips for speakers - Trafcom News Blog
How to get hired, plus other speaking tips for public speakers and those who want to become speakers.
Secrets of podcasting success: A Silicon Halton meetup - Trafcom News Blog
Have you ever thought of adding audio podcasts to your marketing mix? If you’re curious at all about podcasting, I hope you’ll join us for t
Upcoming Toronto events and workshops - Trafcom News Blog
Upcoming events and workshops in the Toronto area for communicators and marketers. Winter/spring 2014.
How the Founder of Buffer Tweets: The System and 5 types of Tweets to Ke...
Our CEO Joel recently changed the way he thinks about sharing on Twitter, and I really like his new approach. And if you just take a brief g
Social Media Statistics 2014: What You Must Know For Your Strategy
Review these social media statistics before you make any changes to your 2014 strategy and base your decisions on solid, hard data.
Thinking about hanging out your shingle? Start here.
With 23 years running my own business under my belt, I may be doing a few things right. So when friends or acquaintances say they are thinki
My most popular blog posts about podcasting - Trafcom News Blog
Here are some of my most widely read blog posts about podcasting, published over the past few years. If you’re a communicator or marketer, y
How to publish your Google Hangout on Air as an audio podcast - Trafcom ...
How to publish your Google+ Hangout on Air as an audio podcast in a few easy steps.
Yes, you need to learn Google+, says B.L. Ochman - Trafcom News Blog
B.L. Ochman shares tips for making the most of Google+