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Ikea's Greene-Sykes on Authenticity and Female Empowerment in Business
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10 Lessons from @Dell's New Executive Director of Global CX
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“There are so many customers that come [in armed] with product information already stored in their mobile devices. We have to make sure that we're allowing those customers to continue their journeys all the way through—from their homes to their mobile devices on into the stores.”
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The 2016 Marketing Hall of Femme
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The best gift marketers can give their customers is value, and delivering content in a contextual atmosphere is one way they can tie this value up in a relevant bow.
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The 6 Stages of Digital Transformation
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86% of CMOs and senior marketing executives expect to own the end-to-end customer experience by 2020
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Here are 10 stats that might persuade you to consider infusing user-generated content into your own marketing strategies.
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Have them in circles
1,041 people
Gregory Hawk's profile photo
Robert Bunton's profile photo
FSB Associates's profile photo
Nathalie Dupont's profile photo
Mary Simon's profile photo
Sharmila Ramcharan's profile photo
usher rush lavish's profile photo
Tiffany Kullman's profile photo
Ameex Technologies Corp's profile photo
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Unique insight on profitable, data-driven marketing strategies and trends
Introduction

Marketers need insight that drives customer action and profitable revenue. Getting to that insight takes the right mix of data, strategy, and technology. Direct MarketingNews provides the comprehensive coverage of the hottest trends, success strategies, and core technologies that marketers need to get from raw data to profitable insight.