Profile cover photo
Profile photo
Diversityb
2 followers
2 followers
About
Posts

Post has attachment
How Emotions Drive B2B Purchase Decisions - We like to think we’re rational and logical, that we identify then assess the options, evaluate the
Add a comment...

Post has attachment
Migrating Multiple Brands To One - Branding Strategy Insider helps marketing oriented leaders and professionals like you build strong b
Add a comment...

Post has attachment
Brands: Society’s Change Agent - Last week, I offered some examples of how brands are building personal relationships, going way beyo
Add a comment...

Post has attachment
3 Ways To Ensure Your Storytelling Is Meaningful - What we often lack in branding today is meaningful storytelling with an ability to drive a real impa
Add a comment...

Post has attachment
How Brands Are Building Personal Relationships - Last week, in a twitter thread that went viral, frozen-meat company Steak-Umm asked, “Why are so man
Add a comment...

Post has attachment
How Brands Can Use Story To Inspire Social Change -   No matter what anyone tells you, stories can change the world. Often it takes courage and guts to
Add a comment...

Post has attachment
The Power Of Localizing Your Brand Message - It’s Friday afternoon, you work in advertising, so you’re enjoying a lukewarm pint in your crowded l
Add a comment...

Post has attachment
Build Your Brand On Meaning, Not Marketing - To celebrate women’s empowerment, department store Harvey Nichols is changing their name to Holly Ni
Add a comment...

Post has attachment
Brands And The Decline Of Influencer Trust - There’s new evidence that suggests we may have passed the peak of influencer marketing. In a Winter
Add a comment...

Post has attachment
Brands Need To Adopt A Two-Way Creative Brief - Two-way conversations start with two-way briefs. Unless you want to talk to yourself. The creative b
Add a comment...
Wait while more posts are being loaded