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Dennis Petretti
Works at Stark Brothers Nurseries & Orchards, Co.
Attended Drake University
Lives in Lake St Louis, MO
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Dennis Petretti

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I'd be much more interested in something like this.
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Interesting! Not sure what this part means (or looks like)... "And to reflect a world engaged in social media, the games would be focused on abundance, on sharing, on permission, as opposed to straining to build a legal wall around what goes on." ?? 
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Dennis Petretti

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Eight inches of snow so far. Looks like I'm not going grocery shopping today.
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Apparently staying late at work has its benefits. Brilliant sunset tonight.
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No brainer. Order already placed. $35 device + $24 of free Netflix = $11 cost (+shipping)
 
Google just demoted your television set into a second screen, a slave to your phone or tablet or laptop. With the $35 Chromecast you can with one click move anything you find on your internet-connected device — YouTube video, Netflix, a web page as well as music and pictures and soon, I’d imagine, games — onto your big TV screen, bypassing your cable box and all its ridiculous and expensive limitations.

Unlike Apple TV and Airplay, this does not stream from your laptop to the TV; this streams directly to your TV — it’s plugged into an HDMI port — over wi-fi via the cloud … er, via Google, that is. Oh, and it works with Apple iOS devices, too.

I’m just beginning to get a grasp on all the implications. Here are some I see.

* Simply put, I’ll end up watching more internet content because it’s so easy now. According to today’s demonstration, as soon as I tell Chrome to move something to my TV, the Chromecast device will sense the command and take over the TV. Nevermind smart TVs and cable boxes; the net is now in charge. There’s no more awkward searching using the world’s slowest typing via my cable box or a web-connected TV. There’s no more switching manually from one box to another. If it’s as advertised, I’ll just click on my browser and up it comes on my TV. Voila.

* Because Google issued an API, every company with web video — my beloved TWiT, for example — is motivated to add a Chromecast button to its content.

* Thus Google knows more about what you’re watching, which will allow it to make recommendations to you. Google becomes a more effective search engine for entertainment: TV Guide reborn at last.

* Google gets more opportunities to sell higher-priced video advertising on its content, which is will surely promote.

* Google gets more opportunities to sell you shows and movies from its Play Store, competing with both Apple and Amazon.

* YouTube gets a big boost in creating channels and building a new revenue stream: subscriptions. This is a paywall that will work simply because entertainment is a unique product, unlike news, which is — sorry to break the news to you — a commodity. I also wonder whether Google is getting a reward for all the Netflix subscriptions it will sell.

* TV is no longer device-dependant but viewer-dependant. I can start watching a show in one room then watch it another and then take it with me and watch on my tablet from where I left off.

* I can throw out the device with the worst user interface on earth: the cable remote. Now I can control video via my phone and probably do much more with it (again, I’m imagining new game interfaces).

* I can take a Chromecast with me on the road and use it in hotel rooms or in conference rooms to give presentations.

Those are implications for me as a user or viewer or whatever the hell I am now. That’s why I quickly bought three Chromecasts: one for the family room, one for my office, one for the briefcase and the road. What the hell, they’re cheap.

Harder to fully catalog are the implications for the industry — make that industries — affected. Too often, TV and the oligopolies that control it have been declared dead yet they keep going. One of these days, one of the bullets shot at them will hit the heart. Is this it?

* Cable is hearing a loud, growing snipping sound on the horizon. This makes it yet easier for us all to cut the cord. This unravels their bundling of channels. I’ll never count these sharks out. But it looks like it could be Sharknado for them. I also anticipate them trying to screw up our internet bandwidth every way they can: limiting speeds and downloading or charging us through the nose for decent service if we use Chromecast — from their greedy perspective — “too much.”

* Networks should also start feeling sweaty, for there is even less need for their bundling when we can find the shows and stars we want without them. The broadcast networks will descend even deeper into the slough of crappy reality TV. Cable networks will find their subsidies via cable operators’ bundles threatened. TV — like music and news — may finally come unbundled. But then again, TV networks are the first to run for the lifeboats and steal the oars. I remember well the day when ABC decided to stream Desperate Housewives on the net the morning after it aired on broadcast, screwing its broadcast affiliates. They’d love to do the same to cable MSOs. Will this give them their excuse?

* Content creators have yet another huge opportunity to cut out two layers of middlemen and have direct relationships with fans, selling them their content or serving them more targeted and valuable ads. Creators can be discovered directly. But we know how difficult it is to be discovered. Who can help? Oh, yeah, Google.

* Apple? As someone said on Twitter: Apple should have made this. 

Yes, Apple could throw out its Apple TV and shift to this model. But it’s disadvantaged against Google because it doesn’t offer the same gateway to the entire wonderful world of web video; it offers things it makes deals for, things it wants to sell us.

* Amazon? Hmmm. On the one hand, if I can more easily shift things I buy at Amazon onto my TV screen — just as I read Kindle books on my Google Nexus 7 table, not on an Amazon Kindle. But Amazon is as much a control freak as Apple and I can’t imagine Jeff Bezos is laughing that laugh of his right now.

* Advertisers will see the opportunity to directly subsidize content and learn more about consumers through direct relationships, no longer mediated by both channels and cable companies. (That presumes that advertisers and their agencies are smart enough to build audiences rather than just buying mass; so far, too many of them haven’t been.) Though there will be more entertainment behind pay walls, I think, there’ll still be plenty of free entertainment to piggyback on.

* Kids in garages with cameras will find path to the big screen is now direct if anybody wants to watch their stuff.

What other implications do you see?
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Dennis Petretti

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I guess this is goodbye Google Reader

Looks like Feedly may be my reader soon.

http://www.theverge.com/2013/3/13/4101534/feedly-clones-google-reader-api

(I never used the 'starred' system. If I like an article I save it to Pocket http://getpocket.com/ )
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Unfortunately I'm unable to download this patch.
 
We are more than software

but...... some things would be nice ....

goo.gl/HE77Z
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Dennis Petretti

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Google worked it's auto awesome magic on the sunset shots.
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Auto awesomed photos from June in Chicago. Looking from the Hyatt to the Sheraton.
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Dennis Petretti

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Good to know. Liking G+ more and more.

Now if they would only not kill Reader so I could j and k there too. Sigh.
 
AAHH!! The J and K keys work to skip though G+ posts just like in Gmail! How did it take me so long to figure this out?! 
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I just found out this also works in Facebook and Twitter. The more you know....
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Nice collection of Louis C.K. quotes.
 
The collected wisdom of Louis C.K.

Splitsider's Bradford Evans combed through Louis C.K.'s stand-up specials, TV shows, interviews, talk show appearances, and Reddit AMAs to collect his best quotes. Here are a few:

"The only road to good shows is bad ones. Just go start having a bad time, and if you don't give up, you will get better."

"I just don't trust any of it. Every time I read something about how there's been another ridiculous climb of the Dow Jones, there's a part of me that goes, “This can't be good.” None of this is real money. You know what I mean? It's not like there's actually more of anything. It's just ideas. When people are getting richer and richer but they're not actually producing anything, it can't end well."

"Even after 9/11, during the darkest moment of our recent history, the President told us, “Go shopping.” That's how we were told to uphold American values; go out and fucking buy more shit. So what were we supposed to do?"

"When you write from your gut and let the stuff stay flawed and don't let anybody tell you to make it better, it can end up looking like nothing else."

"Bill Gates has 90 billion dollars … If I had 90 billion dollars, I wouldn't have it for long because I would just dream of all the crazy stuff I could do with it. This guy, 90 billion dollars. He could buy every baseball team and make them all wear dresses and still have 88 billion dollars."

http://splitsider.com/2013/02/the-annotated-wisdom-of-louis-c-k/
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Dennis Petretti

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I mostly ignore the Oscars, but this is hilarious. Jennifer Lawrence's post award press conference.
 
This made me ROFLCOPTER-ing...
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Have him in circles
69 people
Milwaukee Brewers Fans's profile photo
Brandyn McKibben's profile photo
Brian Nilsen's profile photo
Bridget Frischer's profile photo
Holly Nagy's profile photo
Tom Tolisano's profile photo
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Nelly Sydney's profile photo
Jordon Meyer's profile photo
Education
  • Drake University
    BA Journalism, Advertsing major, 1989 - 1994
Basic Information
Gender
Male
Relationship
Single
Work
Occupation
Marketing
Employment
  • Stark Brothers Nurseries & Orchards, Co.
    Internet Marketing Manager, 2010 - present
  • Petretti & Associates, Inc.
    Director of Internal Sales, 1998 - 2010
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Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Lake St Louis, MO
Previously
West Allis, WI - Des Moines, IA - West Des Moines, IA - Madison, WI - Stoughton, WI - East Troy, WI - Lake St Louis, MO
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