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Deep Ripples
129 followers -
Optimization of online marketing for search, social, engagement and conversion
Optimization of online marketing for search, social, engagement and conversion

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Web Performance: 20+ Experts Share Advice and Mistakes #webperf #webdev
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Do searchers go beyond page 1 of Google?

Are purchasing decisions affected by online reviews?

When do negative reviews cost your business customers?

What sites do people visit before buying a product or service?

h/t +Dan Hinckley 
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Great tool!
h/t +Screaming Frog 
Announcing @screamingfrog SEO Spider 4.0 - http://www.screamingfrog.co.uk/seo-spider-4-0/ . Google Analytics integration, custom extraction & more!
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+AJ Kohn is right, even if he isn't exactly right.

See his TL;DR.

And then...
 "The reason click-through rate matters is that you can influence it with changes to your title tag and meta description. Maybe it’s not enough to tip the scales but trying is better than not isn’t it?"
Is Click Through Rate A Ranking Signal?

The evidence suggests that Google does use click-through rate as a ranking signal. Or, more specifically, Google uses click data as an implicit form of feedback to re-rank and improve search results.

My latest post where I explore whether CTR is a ranking signal. Hopefully the answer seems clear once you get through the post.

Thanks to +Danny Sullivan for continuing to ask the question, to +Rand Fishkin for continuing to test and to folks like +Ann Smarty, +Dan Shure, +Bill Slawski and +Cyrus Shepard (and many others I'm missing) for sharing this late yesterday with their followers. 

#seo  
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Perhaps Getty's SEO person will address this. Does seem almost silly.
I thought it was odd Getty would join this investigation. And when I read their claims I realized they don't understand how Google works and how it affects them... they are blaming Google for what comes down to the fact they need better SEO to rank better.
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Do You Even Algorithm, Google?

It’s been nearly nine months since the last Panda update. If Panda improves search quality then the prolonged delay means search quality is declining.

#seo  
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Disclosure is the default. Better safe than sorry.
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