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Debra Murphy
Works at Masterful Marketing
Attended Worcester Polytechnic Institute
849 followers|167,007 views
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Debra Murphy

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[FREE LIVE WEBINAR] How to Confidently Create a Fast Growing Business in 90 Days - Wednesday, June 22nd - 2 sessions - sign up. http://masterful-marketing.com/90DayWebinar
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Debra Murphy

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I am honored to have Masterful Marketing included in this list of 86 Best Resources for Starting a Business in Massachusetts:

http://startupsavant.com/best-resources-for-starting-a-business-in-massachusetts/
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Debra Murphy

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[VIDEO] Achieving goals is better than just setting goals. Learn more in the #90DayYear Entrepreneur's Achievement Series: http://masterful-marketing.com/90DayVideo1
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Debra Murphy

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You finally have a powerful website and blog that you are proud to show off, with messages that clearly explain how you help your clients and the value you provide. Now you need to increase website traffic in order to gain visibility, grow your email list, sell your product or offer your services to the right audience. ‪#‎masterfulmarketing‬

http://masterful-marketing.com/increase-website-traffic/
I cannot say enough about the services that Debra has performed for me. I have been working with her for several years and she has helped design and implement many different marketing ideas. I am seeing a much greater return from my marketing expenditures. I am very happy with the More »
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Debra Murphy

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Marketing success is never guaranteed. But one thing is guaranteed – if you don’t market your business, your competition will step in and take business away from you. So make marketing a regular daily activity if you want your business to grow and thrive. Get tips on how you can make marketing a habit. ‪#‎masterfulmarketing‬
http://masterful-marketing.com/secret-to-marketing-success/
I have tapped Debra's expertise and balance several times over the last several years to help assess new opportunities and formalize marketing plans for specific programs and services. She has always been able to synthesize new information quickly and provide a tailored framework that enabled us to get through the More »
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Debra Murphy

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How to Optimize WordPress for Visibility and Performance: http://buff.ly/1Rq16wy  content, website, pagespeed 
I'm not certain that I possess the vocabulary to express my thanks. I feel like a genius finding you in this sea of mediocrity. I am presently counseling myself to learn to recognize when I need help in this online endeavor. You have no idea how much peace you've given More »
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Debra Murphy

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The 90 Day Year Business Achievement System is now open for enrollment. http://bit.ly/1XrQW6r

I'm participating in this session. I hope to meet you all inside the 90 Day Year Business Achievement System - Summer 2016 Implementation Group. I'm ready to keep the momentum going that started for me in January.
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Debra Murphy

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[VIDEO] Todd Herman’s “O.P.P. Framework” - 3 phase achievement engine - proven model to turn goals into inevitable outcomes: worth watching - bit.ly/1XIYthJ
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Debra Murphy

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One of the hardest things small businesses need to do is determine what makes their business stand out from the competition and present it in a way that attracts their ideal client. Being able to define and communicate your unique capabilities is paramount to attracting your ideal client.

http://masterful-marketing.com/8-ways-to-differentiate-your-business/
"Marketing Expert - On Point - Customer Service Excellence" These are the words I am using to recommend Debra. She was instrumental in rebuilding my Dube Consulting website. Debra did much more than build a site, she optimized the website using highly refined search engine optimization techniques. I have top ranking More »
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Debra Murphy

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The most frequent question I get asked by small business owners is how to simplify inbound marketing when faced with limited resources. Inbound marketing seems so overwhelming with all the effort that needs to go into creating great content, sharing it on social media and optimizing that content for search engines. Find out how you can simplify your inbound marketing activities.
http://masterful-marketing.com/simplify-inbound-marketing/
It truly is a pleasure working with Debra as a marketing coach and mentor. I love the fact that her style is very practical and focused rather than providing me with fluff. I have truly seen a difference in business since I have started working with Debra and I am More »
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Debra Murphy

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People understand the value of having an in-house email list, but many small businesses haven't started building their list or planning their email marketing strategy. 

Find out how you can use different types of email marketing messages to build your reputation as an expert and thought-leader, creating long-term, lasting relationships with your audience.

http://masterful-marketing.com/email-marketing-getting-permission-is-just-the-beginning/
I have tapped Debra's expertise and balance several times over the last several years to help assess new opportunities and formalize marketing plans for specific programs and services. She has always been able to synthesize new information quickly and provide a tailored framework that enabled us to get through the More »
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Debra Murphy

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People spend most of their marketing effort driving visitors to their website. But getting people to your website is just the first step. How do you get them to convert? Create a strong call to action so your visitors don't leave without making a connection with your business. ‪#‎masterfulmarketing‬: http://buff.ly/1TqK72K
I had been looking for over a year to find the right WordPress expert; I must have talked to twenty consultants. I received all kinds of advice and all kinds of cost estimates – which were all over the map. Not one of those companies that I had talked to More »
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People
Have her in circles
849 people
Michael Gass's profile photo
hisato akaike's profile photo
Mark Wang's profile photo
Morris Scot's profile photo
rob robbie's profile photo
Rogério Martins Tigre's profile photo
Yuppier Nguyen's profile photo
James Anderson's profile photo
Jim Hughes's profile photo
Work
Occupation
Small Business Marketing Coach specializing in Inbound Marketing at Masterful Marketing - Marlborough, MA
Skills
Marketing Strategy, Marketing Plans, Online Marketing, Social Media Marketing, WordPress Websites
Employment
  • Masterful Marketing
    Marketing Coach, President, 2007 - present
  • Rapid7
    VP Marketing, 2004 - 2008
  • Vista Consulting
    President, 2002 - 2007
  • Percussion Software
    Director Marketing, 1997 - 2002
Basic Information
Gender
Female
Other names
Rio
Story
Tagline
Small Business Marketing Coach specializing in Inbound Marketing
Introduction
I am a small business marketing coach who partners with small business owners to help them leverage inbound marketing – a combination of search, social and content marketing – to build brand visibility within your target market. My passion for helping small business owners succeed is what drives me. I enjoy sharing knowledge, inspiring success and motivating business owners.

The force behind Masterful Marketing was observing the difficulty many small business owners had with marketing, wanting help but unable to justify the cost of a consultant. Many times I had been approached by small business owners who would ask me if I could help them, but I knew that my consulting business model did not cater to their needs or their budget even though the same marketing system that works for larger companies would work just as well for these business owners. So through my desire to help business owners build their businesses around their passions came Masterful Marketing®.

Launching this program has fulfilled my dream of helping many businesses not become one of the statistics of business failures. Nothing is more liberating than having control of your livelihood, income and destiny in life. I want to share what I’ve learned with others so they can enjoy what I enjoy.
Bragging rights
Won my Golf Club Championship 4 times, most recently 2013
Education
  • Worcester Polytechnic Institute
    MBA, 1984 - 1989
  • Framingham State College
    BS in Computer Science