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Debbie Friez
Works at Capitol Communicator
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Debbie Friez

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Ideas for measuring social: 
Inherently knowing that there is value in social media marketing and being equipped to show value are two different things. Social media provides a unique
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Debbie Friez

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So excited to see Span returning to the line-up. Too bad it wasn't last Friday when I was at the game! 
Hit Anthony Rendon second? Where to hit Jayson Werth? How about Ian Desmond? Matt Williams has even more choices now.
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And he got a HUGE ovation too last night, which was all good. 
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Great post for my #PR  peeps on the +TopRank Online Marketing blog.
 
It really is a matter of evolve or be left behind: PR professionals need to look beyond the simplicity of earned media towards a bigger role with owned media and content marketing. Here's why:
Whether you're considering media relations, brand journalism or managing corporate communications, content has always played an essential part of effective
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Great content marketing insights from top experts put together by +TopRank Online Marketing.
 
Here's the next in our triple feature of content marketing smarts from some of the top speakers (stars) on the topic. The story? How to Make Content Marketing the Star of Your Marketing. 

This new edition showcases the talents of content marketing savvy brands like Salesforce, Citrix, USC, Zendesk, Blackberry, EMC, Cleveland Clinic and MarketingProfs - all speakers at this year's Content Marketing World conference. 

The topic begs the question - should you try to make content a bigger part of marketing? When is too much? There's a lot to be said for a quantity of quality and relevance when it comes to content. 

A big thanks goes to CMI and +Joseph Kalinowski for partnering with +TopRank Online Marketing to produce this series. 
“Personality is the glitter that sends your little gleam across the footlights and the orchestra pit into that big black space where the audience is.” –Mae West We may not know the names of act...
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Have her in circles
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Debbie Friez

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Updates from #TeamTopRank  on LOL, and LinkedIn.
This week's top Online Marketing News from @TopRank - Less Are LOLing, Move Over Non-Mobile-Friendly, LinkedIn Gets Lookedup
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So excited to see the Nats play the Brewers on Friday 8/21! It will be great to be back at Nationals Stadium. Will you be there? 
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We all get caught up in the shiny objects of digital marketing, but how well do you score on these tried and true fundamentals? Is your investment qualitative or cursory? Great post by +Ashley Zeckman .
Deciding where to invest your digital marketing budget can be overwhelming. Here are 4 areas where you should be devoting resources and budget.
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Have you done an audit of your LinkedIn page? What can you do to improve it?  A 9-stip audit process on the +TopRank Online Marketing  blog. http://www.toprankblog.com/2015/06/9-step-linkedin-audit/
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Happy Social Media Day from the +TopRank Online Marketing social media team! #SMDay  
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A great post on the +TopRank Online Marketing blog from #authority2015  
 
“Do you have any mustard?” “Give me the mustard.” “Pardon me: Do you have any Grey Poupon?” These three statements mean the same thing, but each is a uniqu
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Have her in circles
309 people
Gary Gibbs's profile photo
Brian Meeks's profile photo
Daria Steigman's profile photo
Jerome Elam's profile photo
Debbie Girard's profile photo
Deborah Brollini's profile photo
Surender Saini's profile photo
Crystal DeGoede's profile photo
John Chen's profile photo
Work
Occupation
Consultant, Tech Editor and Social Media Strategist
Skills
social media engagement
Employment
  • Capitol Communicator
    Tech Editor, 2012 - present
    Collect, correlate, edit, write, and update content post the tech section of the Capitol Communicator website (which receives more than 100,000 unique visitors.) Assist in the planning and implementation of the organization’s goals as an Advisory Board member. Event promotion. • Develop and implement social media strategies, innovations, and platforms for website. • Social media manager for multi-channel content for the Capitol Communicator. • Assisted in redesign of website.
  • Sprinklr
    RSM, 2013 - 2013
    Enterprise software business development to major companies in the new North Central Region. Consultative selling around best social media management options for multiple departments and stakeholders. Ability to express and show the best ways to utilize the Sprinklr social media management system efficiently and effectively. • Closed upsell of $81,000 for additional seats and success hours to corporation. • Presented plan to region for increasing agency/partner sales and referrals. • Develop relationships with senior level executives at Fortune 100 companies in North Central Region. • Formulate and execute business development strategy for assigned region. • Worked with strategy team to guide prospects on effective social media strategies and measurement.
  • BurrellesLuce
    Vice President, 2006 - 2013
    Business development for key Fortune 500 companies, government and top non-profit organizations. Social media partner sales with Sysomos and Engage 121. Advise clients on social media platform options and reporting analysis. Project management for content integration and other campaigns. Represented company at public relations industry events. • Manage a national territory in excess of $11 million per year. • Exceeded sales quota by 28% in 2012. • Negotiated multi-year agreements with international companies for multiple services worth over $1 million in billing. • Blogger focused on social media for BurrellesLuce Fresh Ideas. (#9 blog on top 100 U.S. Social Media, Internet Marketing and SEO Blogs 2012)
Story
Tagline
Capitol Communicator Tech Editor; Social Media Junkie; University of North Dakota fanatic; avid traveler
Introduction
Capitol Communicator Tech Editor; Social Media Junkie; University of North Dakota fanatic; avid traveler
Basic Information
Gender
Female
Mixed feelings -- there were some bad experiences, but the definitely wanted to make-up for the problems. We went to Fairfax from MD because they had the color Accord we wanted. They agreed to our price rather easily, but then took over 4 hours to get our car and papers ready to leave. We actually went to lunch and came back. They said they would mail our plates to us so we wouldn't have to drive the 40 miles to get them. The day our temporary plates expired, I called twice asking about our plates. They said they had mailed us a postcard (it came the next day), and then they promised to send our plates that day (a Monday). The next Saturday, we still did not have our plates. I called, twice, again, and found they STILL had our plates. My husband had to drive there to get them afterall, which we could have done before our temporary ones expired!! Update on Fairfax Honda's customer service--I've spoken to the GM, sales manager and service manager, plus others. They were very sincere on making good on the bad service. We now have rear back-up sensors on the car! I will say, it was a close call when they couldn't find the parts. But, parts found, and now I shouldn't back into anything!
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Quality: GoodAppeal: Very GoodService: Good
Public - 2 years ago
reviewed 2 years ago
1 review
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