For entrepreneurs and business owners, I believe it’s crucial to be authentic, and to let others see the real you. You’ve probably heard, “People do business with those they know, like, and trust.” So, I’m here to help you claim the amazingness that is you and then put that out into the world through powerful content and a strong business foundation. That authentic content (where the writing from your soul name came from) is the connection piece, and sacred space is what I need myself and what I create to help people do that.
See, it seems as if my life has always revolved around writing and business. The writing bit started as a five-year-old writing a riveting, very soulful story about a bear trying to find happiness wherever he could. That soon turned to more stories of bears lurking (not like I actually used the word “lurking” when I was five years old) in the woods ready to eat any little girls who happened to wander by.
The business side emerged when I convinced the quiet, sweet boy in eighth grade business class to draw the illustrations for the fantasy book I was writing – and was determined to sell.
I went on to study English and business administration in college, and I even taught both for the two years I was a middle school teacher, thinking I could save the world, just like Sidney Poitier in the classic movie. I found I hated it. This was so not the experience from To Sir, With Love that I had been picturing. I honestly thought I would never teach again.
In 2002, I started a business to help small business owners run their businesses more efficiently. Together, we created systems and processes, brainstormed new products and programs, and designed marketing campaigns to make those products and programs soar. We worked on everything from technical manuals to ezine articles to social media updates to marketing materials to sales pages.
As my business grew and I worked with more and more entrepreneurs, I created all sorts of systems and processes to make this business of running a business easier. I’ve designed tools, programs, products, and classes (yes, even classes… I was teaching again!) for small business owners to help them uncover their deep message, align with their purpose in the world, and then convey all that powerfully with words.
Since 2005 I’ve been coaching entrepreneurs to create authentic content that will move their businesses forward… through clarifying their message, focusing on their goals, strategizing those goals, and breaking them down into manageable actions.
My biggest strengths – and what creates the value I bring to my private coaching clients and students in my training programs – are that I can make a process and system out of anything in order to simplify it, along with a warm, caring empathy (that sacred space again) to see to the heart of your issues when it comes to creating the content that’s really going to move your business forward.
Through WritingFromYourSoul.com, I help entrepreneurs unleash their authentic selves into their businesses through their words. I created the Writing From Your Soul system to help people uncover their deeper message, connect more powerfully, reach more people, and make a difference.
I designed the Creating Content Club for small business owners and entrepreneurs to have time, support, training, and tools to be able to create the content that's going to boost their credibility and expertise.
- Southern Methodist University1993
- Southern Methodist University
- The Shuler Group, LLCSoulful Business Coach, 2005 - presentAs a Soulful Business Coach, I work with female entrepreneurs to establish goals to move their businesses forward; strategize manageable, doable actions to reach those goals; and create powerful, authentic content that connects them to their tribe... almost always with a focus on systems to make life and business easier.
- Writing From Your SoulContent Creator Extraordinaire, 2010 - presentAs a Content Creator Extraordinaire, I quickly get a picture of the content potential within a few moments of talking with someone, and then I can help her figure out how to actually manifest that into information, a product, a workshop, an exercise, even a book. I help create a safe place to make the words blossom.
Do you need to freshen things up in your business? | Smart Business From...
You need to regularly declutter, remove things that are no longer needed, and look at what in your life and business is truly serving you. T
Peace, Commitment, and Empowerment | Smart Business From Your Soul
As business owners and entrepreneurs, sometimes things crop in our lives that affect us deeply, personally and professionally. What deep con
How wide is the view in your business? | Smart Business From Your Soul
Business owners need to be able to focus deeply on their businesses as well as step back and see the big picture. Learn about the 4 views ev
The Amazingly Simple Anatomy of a Meaningful Marketing Story [Infographi...
By Dawn Shuler If you know me at all, you know how important connection is to me. I see connection (and the possibility of connection) every
What art has taught me about business | Smart Business From Your Soul
I've always loved creating with my hands, and I've been doing quilting and cross-stitch for over twenty years. Over the last couple of years
Starting Big - Steps To Make It Real | Smart Business From Your Soul
What's the biggest thing you can create? What is that almost-too-big-to-dare-to-dream thing you can create? Start with your BIG idea and wor
Dreams are important, but you need more. | Smart Business From Your Soul
Most of us have lovely dreams and big goals, but the truth is they will stay dreams unless you take action. 9 steps for taking action toward
From Concept to Completion Program | Writing From Your Soul
Get your idea, project, or program out of your head, off the ground, and into the world. Includes 4 training webinars, 2x/week check-ins, pr