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David Nickelson
Works at Sapient Government Services Inc
Attended Widener University School of Law
Lives in Broadlands, VA
388 followers|52,611 views
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David Nickelson

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Infographic: Best single compilation out there re: Marketing Technology -- worth a look and pinning close by....
 
Content marketing has reached a crossroads. Technologies serving the industry are becoming increasingly more sophisticated. Content marketing, digital publishing, and social media are converging. The…
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If you are looking a great cross device (and cross platform) collaborative To-Do list tool, Wunderlist is excellent -- use it on every device I own to get things done and done....
Over 6 million people already use Wunderlist to manage tasks, to-do lists, and to get things done. Wunderlist is the best to-do list for you, your team or your family.
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Agreed. Wunderlist rocks.
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A Family Disaster: Folks, this is not my usual work-related post: recently, my wife's niece and her family (husband, four kids, two dogs and a cat) lost their home and all of their possessions oo a fire that started in the dark of night.  Thankfully, they all escaped safely; however, in the 30 minutes it took for the fire department to arrive, they stood in their driveway, wearing only pajamas, and watched their home burn almost entirely to the ground.  To add insult to injury, what might have been salvageable was looted the next morning before they could return.....

My wife started a GoFundMe account to help the family get back on its feet; many generous folks have contributed, and we are very nearly at our goal.  Please share this link if you can, especially if you are in the Puget Sound area (Kitsap, Bremerton, in Washington State).  Thanks very much!
News article on Kealoha house fire and looting Please help!  This past Sunday (July 13), Carol's neice, Jennifer Kealoha, awoke in the middle of the night to the smell of smoke in her house. Finding her way to her daugher's room, she found a portion of the house completely engulfed in flames.  I...
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Not my usual posting -- but folks, family disaster (house fire) befell Carol's niece earlier this week, so started a page to raise some money to help her and her family out. If you can, please help out...any amount encouraged...together, we can all help them get their feet back on the ground.  They literally escaped with only the pajamas on their backs -- completely starting over....

Please repost if you can; especially if you are in Washington State, near Bremerton.  Thanks again!
Please help!  This past Sunday, in the middle of the night, Carol's niece awoke once to the sound of neighbors setting off fireworks, then later to the smell of smoke in her house. Finding her way to her daugher's room, she found a portion of the house completely engulfed in flames.  Instantly, s...
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Don't just do social…be social!  I have nothing more to say but THANK YOU +Rebekah Radice …couldn't agree more! 
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Some good stuff in here....!
 
Too funny. If famous scientists were on social media at the time of their major discoveries.  I was weeping and laughing at the Rosalind Franklin one. 
Twitter is the source of a great deal of modern news, and scientists are often encouraged to tweet about their research. So what if Twitter had been around during the times of historic scientific breakthroughs and discoveries?
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Some very interesting research here about how socially precocious teens can sometimes suffer significant problems later on by missing out on some crucial social learnings (i.e., same sex peer relationships, etc.) because they were busy being so popular that they effectively get "developmentally stuck" and later fall behind their once less popular peers...so seems there might actually be real life advantages to not being exceptionally popular during the 'tween and teen years that pay dividends later on.
A study finds that after early adolescence the social status of socially precocious teenagers often plummeted.
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Just started using this tool to track companies and industry sectors....I use this plus Google Alerts -- very useful so far...
We're the #1 source of actionable real-time news for sales, delivering it every day to your mobile device, desktop and Salesforce account. Gagein enables sales people to find and close more opportunities. Get your free Gagein account today.
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In his circles
1,139 people
Have him in circles
388 people
Lucas Thompson's profile photo
John Micheal's profile photo
Chris Stout (Dr Chris Stout)'s profile photo
Hong En Hsu's profile photo
Andy Czajkowski's profile photo
Mian Ghazanfar's profile photo
Schafer Michelle's profile photo
Reed Stockman's profile photo
Lorraine Wilson's profile photo
Work
Occupation
Digital Strategy; Psychologist, Attorney, Husband & Dad
Employment
  • Sapient Government Services Inc
    Director of Digital Strategy, 2015 - present
  • Aimia
    VP, Client Services, Health/Pharmaceutical/Biotechnology Vertical, 2012 - 2014
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Broadlands, VA
Contact Information
Work
Phone
703-908-2436
Mobile
703-593-5843
Email
Address
1515 Courthouse Road Suite 400 Arilington, VA 22201
Story
Tagline
Husband, Dad, Psychologist, Lawyer, and Digital Engagement Strategist and Consultant
Introduction

Visionary, strategic Senior Consultant with significant experience developing and executing successful behavioral marketing strategies, customer experience designs and consumer engagement programs. Expert at leveraging behavioral science, analytics, technology platforms and business processes to deliver business results in regulated industries.  Dynamic executive who excels at leading and managing high-performance professional staff and cross-functional teams.  Strong history of successful sales, business development and P&L management.

    

• C-Level Client Relationship Cultivation & Consulting 

• Behavioral Marketing Strategy, Program Design, and Operations

• Consumer Loyalty and Engagement 

• Integrated Digital Marketing Strategy and CRM Program Development 

• Technology Selection, Integration & Operations 

• Omnichannel Campaign Development & Management 

• Customer Segmentation, Research, Measurement & Analytics

• Change Management, Organizational Design & Staff Development 

• Sales -- Lead Generation to Close

Bragging rights
I have the most amazing daughters that were ever born to this planet....
Education
  • Widener University School of Law
    Law, 1989 - 1996
  • Widener University School of Human Service Professions
    Clinical Psychology, 1989 - 1995
  • University of Minnesota
    Psychology, 1984 - 1989
Basic Information
Gender
Male
Links
David Nickelson's +1's are the things they like, agree with, or want to recommend.
29 marketing tech “unicorns” worth $1 billion+ each - Chief Marketing Te...
chiefmartec.com

When it comes to valuations, the marketing technology landscape seems to follow, more or less, a power law distribution. A few companies are

Analyzing the CMTO
www.scribd.com

A reflective survey of MarTech professionals and what it means for brands and the profession. The prominence of marketing technologists and

People don’t know much about patient portals: Xerox’s 5th EHR study | He...
healthpopuli.com

The Field of Dreams works in nostalgic plotlines about baseball, but as I've pointed out since the advent of consumer-facing health technolo

Do Your Company’s Incentives Reward Bad Behavior?
blogs.hbr.org

It shouldn’t take courage to do the right thing.

10 Things You Can Do With CMS Data | The Health Care Blog
thehealthcareblog.com

Five years ago, my mother needed an orthopedic surgeon for a knee replacement. Unable to find any data, we went with an academic doctor that

APA partners with federal agency to advance worker safety, health and we...
www.apa.org

The First International Symposium to Advance Total Worker Health, Oct. 6-8 in Washington, D.C., will evaluate the current state of the scien

The Death of Content Marketing
www.linkedin.com

Many people have declared 2014 the year of content marketing. Which got us thinking. 12 months ago a lot of people were saying the same thin

Pharmaceutical Reps and Physicians: The Changes I've Seen
www.linkedin.com

The relationship between physicians and pharma reps is a complex and sometimes twisted one. At my first job in healthcare as a receptionist

Girls Become What They Play With—So Let’s Give Them the Right Toys
www.linkedin.com

While her friends dressed Barbie dolls, Lucy Sanders designed and constructed buildings with Lincoln Logs, Tinkertoys, and playing cards. Sh

Virgin plugs into Formula E - Virgin.com
www.virgin.com

The all-new championship will take place on purpose-built street circuits in ten city centres around the world. The Virgin Racing Formula E

Brands, It's Time To Get Moving: Why Action-Oriented Marketing Is The Wa...
www.fastcocreate.com

In the latest in his series on neuroscience and marketing Douglas Van Praet argues that humans are driven by movement and memory and the bes

Samsung's Galaxy Gear isn't really a smartwatch
www.theverge.com

Prior to the reveal of the Galaxy Gear today, we'd reported that it wouldn't be a standalone phone. After today's announcement, I can conclu

One Small Step for a Credit Card, One Giant Leap for Trustability.
www.linkedin.com

Recently Citibank launched a new credit card product called the “Simplicity Card.” Believe it or not, the Simplicity Card doesn’t charge lat

Social Recommendations - Brand Advocacy - Social Media Marketing - Word ...
www.zuberance.com

Zuberance powers millions of Social Recommendations for leading brands on Facebook, Twitter, Yelp, Amazon and more.

LinkedIn Adds Ability to Mention and Engage Individuals
tinyurl.com

LinkedIn is finally joining the other top social networks in allowing members to specifically mention other members in status updates.

Infographic -- Incentivizing Channel Partners
www.slideshare.net

The Incentive Research Foundation recently released a study, Incentivizing Your Channel Partners Leads to Positive Business Outcomes, based

Mobile & Social Media Revenue Accelerating At 30%
www.mediapost.com

Mobile & Social Media Revenue Accelerating At 30% - 02/07/2012

Don’t Let Short-Termism Kill Your Business!
www.linkedin.com

Probably the single most destructive characteristic of businesses today is that they over-emphasize short-term results, often completely ign

How Social Media Impacts Brand Loyalty
negosentro.com

from Pete Blackshaw, EVP Digital Strategic Services, Nielsen

Always very good food; service sometimes a bit slow, but food is worth waiting for.
Public - 8 months ago
reviewed 8 months ago
Food was not good, service was erratic and dining room was very loud. Will not be back....
Food: Poor - FairDecor: Very GoodService: Good
Public - 2 years ago
reviewed 2 years ago
3 reviews
Map
Map
Map
Hey, it is what it is. Does the job for breakfast.
Food: GoodDecor: GoodService: Good
Public - 2 years ago
reviewed 2 years ago