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David Konigsberg
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Lives in new jersey


Bachelor Meets Downton abby parody - too funny
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David Konigsberg

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Seriously excited about the opportunity to help with the marketing for what many are calling the Jewish Pixar.

Megillas Lester is the first 3D animated film made specifically for the Othodox Jewish community and it is pretty epic.

Please like the Facebook page, it will make my day

Tagging some of my Jewish friends on here:
+Ami Bielinki +David Konigsberg +Dan Shernicoff +Mark Sofla +Yehoshua Coren +Moshe Rosen +moshe cohen +Hillel Fuld +Avi Wilensky +Alan K'necht +Barry Schwartz 
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David Konigsberg

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Happy Birthday, +Armin van Buuren!
Happy Birthday Armin van Buuren
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What would be the best eay to get this interactive seen by people?
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5 Takeaways and Assumptions from Matt Cutt's Video on Authority vs. Popularity

1. Google repeated tries to downplay the role of social signals in the algorithm. I actually believe them, and take Matt at his word. Where I believe Google is going with social signals is the idea of establishing identity.

2. Raw social signals are messy. Identity is a much more useful signal for determining authority than raw social signals, which can be gained. Identity on the web is hard to figure out, but Google+ helps a lot. Matt doesn't explicitly say this, but this and past statements support this assumption very well.

3. In the past, Google rewarded highly authoritative websites through traditional signals analogous to Trust Authority and Domain Authority, which were highly dependent on raw PageRank and anchor text signals.

This promoted sites with high Domain Authority scores even for long tail terms that they weren't necessarily an authority on. Think of the New York Times ranking for a page on Justin Bieber, just because they have the authority of the New York Times.

4. Going forward, Google plans to incorporate better authority and relevancy signals (possibly based on identity, semantic analysis and other factors I can't begin to imagine).

The result of which is the influence of traditional Domain Authority signals will diminish.

5. How do we adapt and take advantage of Google's new relevancy signals? (yet to be proven or released)

 • Become an authority.
 • Establish real people as authors.
 • Publish regularly creating best-of-class authoritative content on particular subjects.
 • Continue to use good site architecture and best semantic practices to make the meaning of your content clear to Google.
 • Actively promote your content through influencers and influential channels (this isn't link building, it's targeted distribution)

#SEO #Google #marketing  
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David Konigsberg

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Happy Birthday, +Mike Hendrickson!
Happy Birthday Mike Hendrickson
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CEO Of Optimal Targeting
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March 16