It's not the first time that Amazon has made overtures towards the startup community in recent months since it launched a store specifically for crowdfunding successes back in March. Launchpad, by comparison, is designed for even younger firms, and will accept signups from businesses that are up to three months away from being able to launch their first product. In addition, once the first consignment of devices arrive at an Amazon fulfillment center, they'll be enrolled into the Prime program for fast shipping. For inventors who would otherwise struggle to get their creations out to the world, Launchpad seems like an ideal solution although, for now, you have to apply and hope that the company's moderators approve of your idea.
- Rensselaer Polytechnic Institute
- State University of New York at Farmingdale
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