One of the most overlooked SEO elements and one that I see as beneficial is the use of best URL structure.
Here is an example of what I consider to be good URL structure.
I located the following example by searching "SEO Bellevue" and of course using Google.
Bellevue SEO, Best Bellevue Search Optimization Service - SEO Seattle
Verti Group International a.k.a. SEO Seattle®: Leading Bellevue SEO services provider, Since 2008. Best Bellevue SEO Agency! BBB A+ SEO.
*NOTE: There are other elements of SEO directly involved with what can be considered a correct URL structure, so be aware.
For example, we must first look at the respective page that the URL is linked to and it's "Keyword Density" report. Still other elements for which to support this method should be considered and will best support the optimized URL.
I would recommend a more in depth study before attempting to use this SEO method.
I would also recommend starting with what Google has to say about URL structure...https://support.google.com/webmasters/answer/76329?hl=en
There are many ways to help Google find and consider a page for showing up in related search engine results pages, (SERP). That said, the URL is one SEO element that I can highly recommend using in your quest for "Getting Found Online". ( : #SEO