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David Erickson
Works at Karwoski & Courage
Attended Coe College
Lives in Saint Paul, Minnesota
1,411 followers|435,623 views
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David Erickson

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Pitching & Securing A Story On The Today Show
Our week at +Karwoski & Courage was quite exciting!
#PublicRelations #PR #MediaRelations  
Pitching and securing a story on the Today Show requires a sharp eye for a compelling story, super pitching skills, and plenty of luck. Here's how two PR pros did it. #PublicRelations #PR #MediaRelations #TodayShow
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David Erickson

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Jon Stewart took nearly 10 minutes out of his program Wednesday to address news reports on his "secret" White House meetings with President Barack Obama. The famed comedian, who plans to retire soon, said reports of the meetings were blown out of proportion. “It was...
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David Erickson

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Evolutionary biologist Beth Shapiro tells Fareed about her work in "de-extincting" or resurrecting extinct creatures.
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Order a Tide Dash Button, and you'll never run out of detergent again.
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If you're a writer that wants to get paid for your hard work, this article has 20 sites that will pay you at least $100 per article.
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Paintings from the series "View from Here" by Canadian artist Wanda Koop. Wanda Koop is definitely one important name of today's art scene in Canada. With
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Research suggests limits should be placed on open innovation.
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Fueled by legal advocacy groups, cries of "Not In My Backyard" are quietly costing the United States economy trillions. The ability for America to flourish is at stake.
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Legal uncertainty casts a cloud over startups relying on freelancers
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And why they don't see much need for wealth distribution.
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While time certainly does fly when you’re having fun, you may have noticed that it also flies as you get older. In his latest interactive digital project “Why Time Flies,” Austrian designer Maximilian Kiener illustrates this phenomena by culling past...
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David's Collections
People
Have him in circles
1,411 people
Josh Braaten's profile photo
Mykl Roventine's profile photo
John Innes's profile photo
bhim lama's profile photo
Patrick Palmer's profile photo
Josh Kroll's profile photo
Christian Betancourt's profile photo
Michele Mehl's profile photo
Paragona Europe's profile photo
Education
  • Coe College
    English, 1984 - 1988
  • Irondale High School
    1982
  • Carroll High School
Basic Information
Gender
Male
Other names
Dave Erickson
Story
Tagline
Veteran marketing / communications / PR / SEO / social media strategist, pop culture junkie, football & baseball fanatic, blogger, music lover & guitarist. Tweet at: @derickson @TheDailyNumbers & @MNVikingsChat
Introduction
David Erickson is a strategic communications professional specializing in Internet, search engine, and social media marketing. He writes about all things online marketing at his e-Strategy Internet Marketing Blog, e-Strategy Trends and eStrategy.tv; about music and marketing at Audiolicious.tv, about football at Minnesota Vikings Chat, and he blogs about life in the Twin Cities at TwinCitiesMinnesotaBlog.com.

He co-hosts the weekly strategic communications show Beyond Social Media.
Bragging rights
Returned a punt for a touchdown on his 40th birthday and taught racing legend Mario Andretti how to Tweet.
Work
Occupation
Online Marketing, Strategic Communications, Public Relations, Publisher, Blogger
Skills
Content Marketing, Email Marketing, Social Media Marketing, Public Relations, Mobile Marketing, Video Marketing, Blogging, Website Development, Communications Strategy, Search Engine Marketing, Search Engine Optimization, Content Developement, Content Optimization, Media Relations, Blogger Relations, Influencer Relations, Reputation Management
Employment
  • Karwoski & Courage
    VP of Online Marketing, 2014 - present
  • e-Strategy
    Owner, 1997 - 2013
  • Tunheim
    ACE Panel, 2012 - 2013
  • Tunheim
    Online Marketing, Strategic Communications, Public Relations, Publisher, 2008 - 2012
  • Freelance Web Designer
    Self-Employed, 1995 - 1996
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Saint Paul, Minnesota
Previously
Minneapolis, Minnesota - Minneapolis, Minnesota - New Brighton, Minnesota - Shoreview, Minnesota - Fridley, Minnesota - Cedar Rapids, Iowa - Iowa City, Iowa - Waterloo, Iowa - Fort Wayne, Indiana
Links
David Erickson's +1's are the things they like, agree with, or want to recommend.
Pitching & Securing the Today Show
www.creativepr.com

Pitching and securing a story on the Today Show requires a sharp eye for a compelling story, super pitching skills, and plenty of luck. Here

7 Common Email Newsletter Mistakes
www.creativepr.com

Common email newsletter mistakes that are pretty easy to fix and will likely increase your open rate. #EmailMarketing #eNewsletters #Marketi

Tweetroot - Twitterclouds App - COOL TOOL
www.creativepr.com

The Tweetroot iOS app creates word clouds from tweets; in other words, Twitterclouds. #Twitter #SocialListening #MobileApp

How To Turn Your PR Internship Into A Job
www.creativepr.com

Interns who can showcase a unique skill in a way that clearly benefits their team or organization can quickly become invaluable. #PublicRela

5 Professional Development Lessons From Reality TV
www.creativepr.com

5 professionally-relevant insights you can gain from reality TV shows. #ProfessionalDevelopment #RealityTV #Chopped

Is Flash Dead Yet, #AmazonPrimeDayFAIL & More...
beyondsocialmediashow.com

Co-hosts B.L. Ochman & David Erickson discussed Amazon's underwhelming Prime Day; CNN's latest reporting failure; the latest nail in Flash's

Firefox's Distraction-Free Reader View - COOL TOOL
www.creativepr.com

The Firefox browser update included a new feature that will be very helpful in helping you focus: Distraction-free viewing of web pages. #Br

4 Tips On Naming A Brand In The Internet Age
www.creativepr.com

Very little attention has been paid to the considerations you need to take into account when naming a brand in the Internet age. Here are 4

YouTube Cards - Cool Tool
www.creativepr.com

YouTube Cards allow you to link to external content within a YouTube video and will eventually replace YouTube Annotations. #VideoMarketing

19 Examples Of Effective Video Marketing
www.creativepr.com

15 examples of effective consumer video marketing and 4 B2B examples of effective video marketing. #VideoMarketing

The Britt McHenry Video Fallout
beyondsocialmediashow.com

Co-hosts B.L. Ochman & David Erickson discussed Hillary Clinton's campaign logo backlash; the video showing ESPN's Britt McHenry berating a

GoDaddy Super Bowl Ad & Comcast Antagonizes Customer
beyondsocialmediashow.com

Co-hosts B.L. Ochman & David Erickson discussed GoDaddy's recently-pulled puppy Super Bowl commercial; Comcast's customer service department

16 Podcasting Tips From 4 Podcasters
www.creativepr.com

If you're considering starting a podcast, be sure to read these 16 podcasting tips from 4 expert podcasters. #Podcasting #PodcastingTips #Po

10 LinkedIn Best Practices For Business Development
www.creativepr.com

10 LinkedIn best practices for business development consists of a combination of personal profile use, expert positioning, and company brand

Rachel Platten Sings Fight Song For 6-Year-Old Fan Battling Cancer
www.creativepr.com

Alexa, a six-year-old battling cancer got to meet her hero Rachel Platten at the Basilica Block Party, whose Fight Song has become Alexa's a

Amazon Prime Day & The Reddit Implosion
beyondsocialmediashow.com

Co-hosts B.L. Ochman & David Erickson discussed the reaction to the raiding of Subway's spokesman's home; errant hashtags; Reddit's implosio

1 Million LinkedIn Posters & The Network's Email For PR
www.creativepr.com

LinkedIn is using a a clever way of generating PR buzz about it's announcement that the network boasts 1 Million LinkedIn posters. #LinkedIn

LinkedIn Articles
www.creativepr.com

LinkedIn Articles by the creative public relations professionals at Karwoski & Courage.

One of my favorite business lunch spots. The original Punch location is the only one with table service.
Public - 2 years ago
reviewed 2 years ago
The hot sauce is actually hot. Not overwhelmingly so but hot for typcial Minnesotans' taste.
Public - 4 years ago
reviewed 4 years ago
I am a HUGE Punch Pizza fan. Absolutely love them. They are also a client of my employer but I'd love them just the same if they were not.
Public - 4 years ago
reviewed 4 years ago
Public - 4 years ago
reviewed 4 years ago
9 reviews
Map
Map
Map
I've enjoyed myself every time I've been there.
Public - 4 years ago
reviewed 4 years ago
Public - 4 years ago
reviewed 4 years ago
Public - 4 years ago
reviewed 4 years ago