New research tests the limits of the placebo effect by removing deception from the equation, but the results aren't without caveats
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Science and tech writer working at the intersection of cognition and culture.
David DiSalvo is a science writer and public education specialist who writes about the intersection of science, technology and culture. His work has appeared in Scientific American Mind, Psychology Today, Forbes, The Wall Street Journal, Chicago Tribune, Mental Floss, Slate, Salon, Esquire and other publications, and he is the writer behind the widely read blogs, Neuropsyched, Neuronarrative and The Daily Brain. He is frequently interviewed about science and technology topics, including appearances on NBC Nightly News and CNN Headline News. David has also served as a consulting research analyst and communications specialist for the U.S. Environmental Protection Agency and several public and private organizations in the U.S. and abroad. His first non-fiction book,What Makes Your Brain Happy and Why You Should Do the Opposite, has been translated into 10 languages and is available worldwide. His second nonfiction book, The Brain in Your Kitchen, is available in e-book format at Amazon and Barnes and Noble. His latest book,Brain Changer, is available at all major booksellers.