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David Deal
Works at David J. Deal
Attended University Of Illinois At Urbana-champaign
4,775 followers|225,468 views
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David Deal

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The record-breaking album sales for +Adele's "25" has inspired speculation that albums might be enjoying a comeback. Will the music industry benefit from an "Adele effect"? My new post discusses. #Adele 
Are record albums making a comeback in light of the enormous success of Adele's "25"? Read my post for an analysis.
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David Deal

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From my new post: "In 72 hours, Kanye has done more to make Twitter relevant and compelling than anything its beleaguered executive team has done during the past year."
Read this post to understand why Kanye West is in a unique position to make Twitter succeed.
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David Deal

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How the most successful musicians treat their songs like branded content (my new post):
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David Deal

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I'm excited to share my latest post for SIM Partners​, "The 2016 Holiday Shopping Season Starts Now." Successful retailers are thriving during the holiday season by following a two-pronged strategy of attracting people while they're shopping on their mobile phones and then offering differentiated in-store experiences. But it takes a lot of planning and thought to get it right. My post provides a few tips for how retailers can plan ahead:
http://bit.ly/1Kb4E8D 
Image Credit: ABC News It's time for retailers to start planning for the 2016 holiday shopping season. You might not know yet what kind of merchandise is
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David Deal

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"Understanding how theme parks enchant visitors could help us redesign some of our most important social institutions—like hospitals, schools, and other environments—that have become mind-numbingly tedious."
http://www.fastcodesign.com/3055476/why-schools-and-hospitals-should-be-more-like-theme-parks
Understanding how designers create theme parks could help us reimagine our most important social institutions.
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David Deal

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The Mad Max Museum in Australia and Ghibli Museum in Japan look pretty awesome. 
http://www.mentalfloss.com/article/73875/15-movie-museums-around-world
Hollywood is much closer than you think.
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David Deal

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How did Rihanna sell one million copies of her new album, "Anti," in only 15 hours? Well, she had a lot of help from Samsung. My new post discusses how the relationship between Rihanna and Samsung speaks volumes about music and branding.
http://bit.ly/1SSb1As
This post discusses how Rihanna and Samsung have collaborated to make Rihanna's new album, "Anti," go platinum in 15 hours.
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David Deal

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"Hey Kid, Catch": still hard to top this ‪#‎SuperBowl‬ ad -- here's the story behind it: http://bit.ly/1K5dqPq
“Hey Kid, Catch”: How Coca-Cola and Mean Joe Greene Launched a Legend. February 3rd, 2013 by ddeal. coke-mean-joe. The Super Bowl is the quintessential American pastime. No other event captures the essence of American culture so perfectly: our love of sport, our admiration of spectacle, ...
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Creative destruction.
http://bit.ly/1KbZrNS
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My new post: the tastes of baby boomers and millennials are fueling the popularity of classic rock acts such as the Rolling Stones and millennial-era performers such as Taylor Swift. 
Read this post for an examination of how the tastes of baby boomers and millennials are supporting the highest-grossing acts in music.
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How Snapchat disrupted a disruptor (my new post). #Snapchat   #Vine   #mobile  
Read this post to understand why Snapchat surpassed Vine as the leading content-sharing platform for the mobile age.
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My new blog post: creative collaboration can be a fragile, messy process that produces brilliant results, as Glenn Frey's career with the Eagles illustrates. My post shares a few back stories behind songs such as "Lyin' Eyes" and "Desperado": http://bit.ly/1JW0zF8
Glenn Frey's legacy demonstrates the power of collaboraiton, as my new post discusses through a brief examination of his best work with the Eagles.
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Work
Occupation
I am a marketing executive in the digital advertising industry
Employment
  • David J. Deal
    Consultant, 2013 - present
    David J. Deal helps companies build better brands through content marketing, thought leadership, and influencer outreach. His expertise ranges from creating marketing plans to developing content such as white papers. His content marketing plans help brands understand how to act like publishers, including the formulation of publishing themes and distribution strategies, typically across social media. David has delivered strong results for brands like Razorfish and iCrossing as well individuals such as Jermaine Dupri, CEO of So So Def Recordings.
  • iCrossing
    senior vice president of marketing, 2011 - 2013
Basic Information
Gender
Male
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Friends, Networking
Relationship
Married
Story
Tagline
I share content about marketing, music, and pop culture.
Introduction
I am a marketing executive and blogger based in Chicago. Crazy about music, movies, and writing. Even crazier about Led Zeppelin, the Doors, the Rolling Stones, and the Beatles.
Bragging rights
My wife, Janice Deal, (http://www.janicedeal.com) is a rock star
Education
  • University Of Illinois At Urbana-champaign
    Journalism, 1983 - 1985
  • Southern Methodist University
    Communications, 1981 - 1983
Contact Information
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davidjdeal@gmail.com
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David Deal's +1's are the things they like, agree with, or want to recommend.
What the Grammys Can Teach You about Collaboration
blog.onesmoothstone.com

Being a music geek for most of my life, I have always made the annual Grammy Awards a required viewing experience. It’s exciting for me to a

Social Media Club Chicago
plus.google.com

Social Media Club a worldwide organization, with local chapters, that serves as connecting organization for anyone interested in social media. Membership is free and open to all levels, including beginners.

coachella - YouTube
www.youtube.com

Watch highlights from the Coachella Live Webcast featuring all your favorite artists.

Billboard
plus.google.com

Your destination for music charts, news, videos, reviews, events + more.

Detroit Lives!
detroitlives.org

Food. Food. Food. September 8, 2011 by Philip. Lots of new restaurants popping up in Detroit right now. And these aren't your average ev

Maker's Mark #CocktailParty2012 - Shorty Industry Awards
industry.shortyawards.com

The Shorty Industry Awards honor the best advertising agencies, web agencies, and social media experts for their advertising campaigns on Tw

Stairway to Heaven: the biggest hit of Led Zeppelin
andrix.hubpages.com

HubPages. sign in; start a new Hub; my account; contest; join; help. Home; Topics; Hubs; Answers; Hubbers; Forums. All Topics; Entertainment

Do Mobile Users Want to Engage with Your Content? - The Content Lab
thecontentlab.icrossing.com

Do Mobile Users Want to Engage with Your Content? When it comes to mobile device usage on the web, marketers often focus their attention on

How to Spot the Super Bowl Marketing and Advertising Winners in Real Tim...
www.rgarner.com

Today is the day of the Super Bowl, which is nothing short of an unofficial national holiday in the United States. Of course, with all eyes

Generic Top-Level Domains a High-Stakes Land Grab for the Fortune 500 | ...
greatfinds.icrossing.com

From acquisition strategy and customer insight, to global marketing and online visibility, iCrossing’s Great Finds digital marketing blog co

Superhype
www.superhypeblog.com

Be With-Out You by SymonG,Seyz “Be With-Without You” by Symon G. Seyz caught my ear because of its smooth arrangement reminiscent of better

Superhype
superhypeblog.com

In our always-on marketing world, it's tempting to never look back. But sometimes reflection can be instructive. For instance, I was jus

iCrossing
plus.google.com

Guided by insights. Driven by passion. Measured by results. We build connected brands.

How iCrossing Is Building a Global Brand | iCrossing Digital Marketing ...
greatfinds.icrossing.com

From acquisition strategy and customer insight, to global marketing and online visibility, iCrossing’s Great Finds digital marketing blog co

Connectedness Gets Personal | Great Finds
greatfinds.icrossing.com

Connectedness Gets Personal. Dec. 07, 2011 | by Peter Randazzo. If you are reading this post, chances are you are aware that iCrossing has j