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David Deal
Works at David J. Deal
Attended University Of Illinois At Urbana-champaign
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David Deal

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My new post: How Pokémon Go schooled the world on augmented reality while taking over our lives. This post is based on my playing Pokémon Go with family and friends. Thank you Cody Grindol for your great quote and all-around help! ‪#‎AR‬ ‪#‎PokemonGo‬
Read this post to understand why Pokémon Go is a breakthrough for augmented reality.
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David Deal

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My life changed 35 years ago July 3 when I visited the grave of Jim Morrison at Père Lachaise Cemetery in Paris. Here is my story.
How a visit to Jim Morrison's grave on July 3, 1981, changed my life.
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David Deal

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How +Cedar Point is using augmented reality to turn thrill rides into stories (based on my experience with the new ‪#‎CedarPoint‬ ‪#‎AR‬ game) ‪#‎BattleforCP‬
Read this post for a first-hand impression of the new Battle for Cedar Point augmented reality game.
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David Deal

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In my new post, I compare Facebook's and Google's visions for bring virtual reality to the masses -- and I discuss why I believe Google has the edge. #VR #virtualreality
http://superhypeblog.com/facebook/how-facebook-and-google-are-bringing-virtual-reality-to-the-masses
Read this post for a comparison of Facebook's and Google's visions for making virtual reality an everyday reality -- along with my assessment.
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David Deal

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When a song hits you in the gut, it belongs to you (my new post): http://superhypeblog.com/music/paul-wrote-hey-jude-for-me
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David Deal

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You don't have to hug your fans to make them love you. My new post discusses how Radiohead builds fan devotion by being a step ahead of everyone.
How Radiohead builds fan love through mystique, not warmth.
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David Deal

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+Google intends to make virtual reality everyone's reality. My new post shares examples of how Google is putting the pieces in place to make VR mainstream. ‪#‎VR‬ ‪#‎virtualreality‬
Read this post for recent developments in Google's quest to shape the future of virtual reality.
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David Deal

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Led Zeppelin's successful defense of "Stairway to Heaven" in a high-profile copyright lawsuit is a victory for creativity -- but how permanent a victory? My new post examines the lawsuit in context of some other notable legal battles concerning music copyright.
Read this post for an analysis of possible implications of Led Zeppelin's successful defense of a copyright lawsuit for "Stairway to Heaven."
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David Deal

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The "Stairway to Heaven" copyright infringement lawsuit against Led Zeppelin is an assault on creativity. The outcome of the case matters to anyone who creates art, especially music. The following Daily Beast article by Aram Sinnreich does a good job explaining the ramifications of the case well beyond "Stairway to Heaven."
It may seem like a simple case of David vs. riff-stealing Goliath. But if Led Zep loses, the real victims could be independent musicians and their fans.
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David Deal

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We live in Uber's on-demand world, and there's no turning back (my new post).
Read this post for insight into the rise of the on-demand economy.
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Branding is emotional, as Budweiser and Instagram have demonstrated this week by causing an uproar with a change to a name and a logo. My new post discusses the influence that brands still hold in an age of consumer empowerment.
http://superhypeblog.com/marketing/when-brands-mess-with-our-emotions
Budweiser and Instagram's latest news-making moves demonstrate the emotional power of branding.
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Had just relaunched http://vinylart.info with svg logos and had to quick redo the ig one. Actually makes for a starker logo. The app colors too. Not sure it's better though. Kinda harsh. Oh anyway, I DID relaunch the site if you want to check it out? 
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David Deal

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My guest post for +Brian Solis's blog is live! My post, "How the New Music Moguls Write Their Own Rules," discusses how elite musicians such as Beyoncé and Rihanna are redefining success in a fractured industry. Based on my recently published ebook, the post shares lessons that businesses can learn about embracing disruption. Thank you, Brian, for the opportunity!
Guest post by David Deal (@DavidJDeal) author of the new [free] ebook, “The New Music Moguls“. How do you succeed in an industry that faces constant disruption? The music industry has been asking itself this question ever since Napster crashed the party. As it turns out, elite musicians such as ...
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4,836 people
Craig Semetko's profile photo
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Azmirul Akmal's profile photo
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Shazul Arham's profile photo
Miguel Diaz's profile photo
Greg Welch's profile photo
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Work
Occupation
I am a marketing executive in the digital advertising industry
Employment
  • David J. Deal
    Consultant, 2013 - present
    David J. Deal helps companies build better brands through content marketing, thought leadership, and influencer outreach. His expertise ranges from creating marketing plans to developing content such as white papers. His content marketing plans help brands understand how to act like publishers, including the formulation of publishing themes and distribution strategies, typically across social media. David has delivered strong results for brands like Razorfish and iCrossing as well individuals such as Jermaine Dupri, CEO of So So Def Recordings.
  • iCrossing
    senior vice president of marketing, 2011 - 2013
Basic Information
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Male
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Story
Tagline
I share content about marketing, music, and pop culture.
Introduction
I am a marketing executive and blogger based in Chicago. Crazy about music, movies, and writing. Even crazier about Led Zeppelin, the Doors, the Rolling Stones, and the Beatles.
Bragging rights
My wife, Janice Deal, (http://www.janicedeal.com) is a rock star
Education
  • University Of Illinois At Urbana-champaign
    Journalism, 1983 - 1985
  • Southern Methodist University
    Communications, 1981 - 1983
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David Deal's +1's are the things they like, agree with, or want to recommend.
What the Grammys Can Teach You about Collaboration
blog.onesmoothstone.com

Being a music geek for most of my life, I have always made the annual Grammy Awards a required viewing experience. It’s exciting for me to a

Social Media Club Chicago
plus.google.com

Social Media Club a worldwide organization, with local chapters, that serves as connecting organization for anyone interested in social media. Membership is free and open to all levels, including beginners.

coachella - YouTube
www.youtube.com

Watch highlights from the Coachella Live Webcast featuring all your favorite artists.

Billboard
plus.google.com

Your destination for music charts, news, videos, reviews, events + more.

Detroit Lives!
detroitlives.org

Food. Food. Food. September 8, 2011 by Philip. Lots of new restaurants popping up in Detroit right now. And these aren't your average ev

Maker's Mark #CocktailParty2012 - Shorty Industry Awards
industry.shortyawards.com

The Shorty Industry Awards honor the best advertising agencies, web agencies, and social media experts for their advertising campaigns on Tw

Stairway to Heaven: the biggest hit of Led Zeppelin
andrix.hubpages.com

HubPages. sign in; start a new Hub; my account; contest; join; help. Home; Topics; Hubs; Answers; Hubbers; Forums. All Topics; Entertainment

Do Mobile Users Want to Engage with Your Content? - The Content Lab
thecontentlab.icrossing.com

Do Mobile Users Want to Engage with Your Content? When it comes to mobile device usage on the web, marketers often focus their attention on

How to Spot the Super Bowl Marketing and Advertising Winners in Real Tim...
www.rgarner.com

Today is the day of the Super Bowl, which is nothing short of an unofficial national holiday in the United States. Of course, with all eyes

Generic Top-Level Domains a High-Stakes Land Grab for the Fortune 500 | ...
greatfinds.icrossing.com

From acquisition strategy and customer insight, to global marketing and online visibility, iCrossing’s Great Finds digital marketing blog co

Superhype
www.superhypeblog.com

Be With-Out You by SymonG,Seyz “Be With-Without You” by Symon G. Seyz caught my ear because of its smooth arrangement reminiscent of better

Superhype
superhypeblog.com

In our always-on marketing world, it's tempting to never look back. But sometimes reflection can be instructive. For instance, I was jus

iCrossing
plus.google.com

Guided by insights. Driven by passion. Measured by results. We build connected brands.

How iCrossing Is Building a Global Brand | iCrossing Digital Marketing ...
greatfinds.icrossing.com

From acquisition strategy and customer insight, to global marketing and online visibility, iCrossing’s Great Finds digital marketing blog co

Connectedness Gets Personal | Great Finds
greatfinds.icrossing.com

Connectedness Gets Personal. Dec. 07, 2011 | by Peter Randazzo. If you are reading this post, chances are you are aware that iCrossing has j