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David Amerland
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David Amerland

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"Curioser and Curioser..."

It is a curiosity and a paradox that fresh abstractions about data reveal underlying connections and relationships which permit us to better understand the real-world implications of actions. It is only through modelling and the application of contextual filters that we can distill a clear signal from the noise that surrounds us. 
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Peace an love always
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David Amerland

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Free State Of Jones Will Make You Think

There is a problem with films based on real events: history restricts their poetic license. That means that the action tends to be somewhat sparse 9if any) and dramatizations try to stick as closely as possible to facts which kinda takes the fizz out of them. Free State of Jones suffers acutely from this.

Based on a number of books ( that depict real events: it tackles the difficult subject of racism at the height of the Civil War in America and then goes into its aftermath.

The story itself is intriguing, the characters are riveting and there is, at times, an almost documentary quality to the filming. While all of this make for a film that’s thoughtful, sincere and intentionally respectful of its history, they don’t quite make for the dramatic impact that the books with their much longer, detailed treatise, achieved.

Does this mean the film is ‘bad’? Not at all. As a matter of fact it is one of the most thought-provoking films to hit the big screen for some time now. It’s just not quite as action-packed as you might expect and it will leave you with more questions than answers. Kinda, like real life a little.

If you want your films to only be entertaining then this is definitely not for you, but if you believe that films also become a window into another world from which we may, indeed, learn something then you should definitely go and see it. Just don’t expect it to be a date-movie, that I guarantee you it most definitely is not.

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The Magnificent Seven Will Rock Your World!

Films always work best when they manage to entertain us, thrill us, inspire us and reinforce our sense of how order in the world should work. They act as modern-day myths with a didactic element that reminds us that justice triumphs over evil if we are prepared to take action, and that a person’s motivation is a multi-faceted, complex thing.

When Akiro Kurosawa co-wrote and directed Seven Samurai ( he created an archetype for social justice at the edge of a sword that captured the global imagination. Just six years later Hollywood was paying homage to it with The Magnificent Seven ( creating a lasting cultural classic that is still thrilling to watch even today.

So, the remake. Why? The cynics here will say that Hollywood is running out of ideas and has long run out of the guts it takes to take a chance on new movies which leaves the modern film industry perennially mired in a world of remakes and franchises where the near-sure thing and the familiar are used to mitigate the potential risk that is a new movie.

True as that might be, there is also another opinion. Remakes that manage to retain the spirit of the original movie succeed in introducing a great film to a new audience and revitalize pop culture. A little, if you like, like retelling a myth for a modern audience.

Helmer Antoine Fuqua and screen writer Nic Pizzolatto seem to be very much aware of the burden placed upon them and, thankfully, take their task seriously, adding small modern touches, updating the cast, the pace and speed of the story, changing some of its plot points but keeping the spirit of the original very much alive.

The result is an eye-fest which pays full homage to the classic western genre in its film making with full focus on the action western movie we all expect to see. With an opening weekend of $34.6 million against a cost of $90 million to make, the film looks to become as much of a classic as its original namesake. The real question though should be, numbers aside, does it really work?

Films, like myths, work because they manage to reflect our sense of the real world back at us, somehow simplified and magnified. They become answers to questions we may have. They make us feel first so we can then think. The Magnificent Seven does all of that. It speaks of a world of complexities and money and power and the lines that are crossed and the breaking point to which people can be pushed. And then it hints at karma and justice and balance and what happens when you push people to those breaking points and then keep on pushing.

As a result it truly becomes a modern fable. Its storyline of justice as relevant to today’s world as the original was to its time. Go and see it. You will truly enjoy it.

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+Craig Burton

actually, the song compared to the original resembles the movie (as far as i could see from the trailer) compared to the original - the song's most important part was the text, you had to think about it, understand it and there were just enough music to support the message ... the new version is all about the fancy sound effects, guitar riffs and whatsoever - forget about the text, just feel the bass ... same with the movies ...

of course, every version has its fans and also its raison d'etre, but from my point of view they should stop screwing great old movies - if they want a totally different "remake", call is "the super-awesome seven" and everyone would know what to expect ...
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David Amerland

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The Race of the Century

It all takes place in a car park. The stakes cannot be higher and there is even a rumor of free pizza. History written and recorded (well, recorded mostly). Have an awesome Friday!
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Hey!James Corden!James Corden is Good I Like Him Very Much!
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How Virus Are You?

The question, odd as it may sound is actually part of a new picture being revealed of how we came to be. Evolutionary biology is looking at the critical role played by retroviruses in the way our DNA works.

It's a scary-ish, long read which is as thought-provoking as you can imagine: The Zombie Apocalypse may actually not be that far-fetched. 
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+Coach G Moore LOL! Priceless!
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Google Maps Responds to Voice Commands Now

While driving you can now, activate Voice Commands for Google Maps by saying "OK Google" - check out the Google instructions on this:

Beyond the fact that this is a further expansion of AI and Voice Search in the Googleverse it is also one step closer to the "Computer, plot a course for the Andromeda Nebula" moment ;) 
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fuck Robert ford assha
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David Amerland

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Go Deeper Than You May Want To

The moment we start to discuss ethics a whole new can of worms opens up. +Iblis Bane is in top form today. The conversation on his thread is arguably more valuable than the article itself. :) 
Tech Giants Team Up To Tackle The Ethics Of #ArtificialIntelligence #AI - Iblis Bane - Google+
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Hahaha, well said.  Yes, I suppose it always is +David Amerland,  in one way or another. :D 
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Trust Issues

In an Op Ed column that remorselessly links one data point after another to pain the very complex picture that's underpinned by trust, Matthew Desmond, a sociologist at Harvard, shows exactly why it is important to look at underlying causes and seek to understand the way they each impact upon another.
Nothing is Isolated

We still see the world as compartmentalized and events occurring within it as unrelated because we still use old-fashioned metrics that look at the world this way and provide feedback that is itself compartmentalized and isolated.

Take crime in large US cities as an example. Using the metrics of last century, tools that were largely localized, bereft of intelligence and related only to a single specific data point (a particular classification) we failed to understand whether there were mitigating factors, trigger events, correlative values or causative tipping points. As a result crime either went up or down. Our perception of the trend ruled by the moment rather by the data.

The world we see is not as it is, it is rather the world that’s revealed to us through the quality of our instruments. Anyone whose been around computers for some time will know this as the “Garbage in, garbage out” dictum.

A new study published in the New York Times Op Ed column looks at the instances where Police action has led to the death of a person of color and shows how perception leads to the loss of a sense of trust which is linked to a rise in vigilantism and lawlessness. Essentially trust is required to keep the social contract working and the social construct of our society functioning and when that is missing we do end up with high levels of fragmentation and damage to our society that is really hard to fix.

Dive in:

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Nike's doing a Lion King impersonation today. And hey it's #caturday 
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Cute ...😗
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Google Opens Up Cloud Machine Learning Platform

Machine learning as a service has the ability to put the computing power of a massive, scale-able platform into the hands of every business. Check out Google' latest announcement: and see what is on offer: 
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I'll try that
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David Amerland

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What Does a Formula I Driver Do?

Formula car racing has to do with driving about as much as today's cars have to do with the horse-drawn wagon. Even the steering wheel does not look the same! The speeds are insane, the risks are incredible and how the driver can get that close to a cement wall at each corner I have no idea. Watch. Enjoy. Do not try it at home well, in your car, I mean. 
This is "Annotating wheel adjustments: Pole position lap - Europe 2016" by mark4211 on Vimeo, the home for high quality videos and the people who love them.
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2 comments As a long-time F1 fan, I really enjoyed this video. And I think it's a combination of skill, trust :) (in your own abilities and in the car) and the willingness to take risks. Most of the time the angle between the car and the walls is small enough so that contact might only mean damage to the side of the car (if you're not unlucky enough to lose it just as someone else is close to you so you become entangled and a bigger accident happens). Skill, trust (up to a point where one may develop a god complex) and the will to risk it all can take you a long way, apparently.
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Giving due where it is due +Eric Enge and +Stone Temple Consulting have raised the bar, by far for way too long to go without any recognition. Bravo!

h/t +Gina Fiedel
Massive Congratulations to Eric Enge, CEO of +Stone Temple Consulting and Search Marketer Of The Year
Big Shout Out

I see this not only as an obvious tremendous honor for well-deserved achievement but also as a reminder to all of us how being a generous spirit, dogged researcher and experimenter as well as a friend and guide (to so many of us) gets acknowledged.

Thank you +Eric Enge for your huge generosity of spirit!

Landy's 2016 Male Search Marketer of the year.

Post re-shared by +Gina Fiedel for +Fat Eyes Web Development

#SearchMarketerOfTheYear #tl
Our founder and CEO +Eric Enge was named "Male Search Marketer of the Year" last night at the +Search Engine Land Landys Awards last night in New York… - Stone Temple Consulting - Google+
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+Eric Enge
Congratulations Stone Temple Consulting
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David's Collections
Breathing without much effort.
    me, present
Basic Information
September 6
In a domestic partnership
Other names
'Hey You!'
Author, Speaker, Analyst.

The world is changing. Showing how is part of what I do. I travel a lot (less than I used to). G+ is my home in more ways than one. In one way or another, all of us here, are part of a vanguard that "gets" the change that's happening.  

In my posts, interviews and podcasts I add pieces to the puzzle. I explain how each one fits in a bigger picture. How that bigger picture then makes sense. 

Sensemaking changes everything.

Before I got here, I used to be a corporate rat who used to be a journalist, before I jumped ship into full-time writing, speaking and blogging. 

In my offline time I indulge a lifelong passion in martial arts, I run, hit the heavy bag and try to find the limits at which we can go without sleep and still function. I also visit as many museums and cafes as possible. Funnily enough I regard what can be found in both museums and cafes as brain food. 

Fitness is important to me. It helps maintain a level of sanity that would otherwise require pharmaceuticals or expensive therapy. I pay some of what it has given me back by running  a Fitness Community. I am also a moderator of Plus Your Business a community focused on helping business people get the most out of G+ and the semantic web. 

Speaking of semantics, I am the owner of Google Semantic Search a community I started to explore the implications of semantic technology in daily life (and there are many) and I also own and post a lot in the SEO Help Community.

Professionally I advise a handful of companies globally, blog for a number of websites, including Forbes,, and socialmediatoday and write for magazines and newspapers. 

I give about 50 talks, speeches and presentations each year and hold an annual seminar on SEO and Social Media (details to which you will find on my website.). I advise a couple  of global companies and a handful of startups on social media positioning and search strategies and I write for Forbes, 21CIT, Insights and a number of dead-tree newspapers. 

Some of the Events  I have been part of:
  • SEO in the Sun (SEO & Introduction to Social Media)
  • Manchester SES (SEO)
  • Business Group Digital Conference (SEO & Social Media)
  • Rutgers University mini-MBA (SEO and Social Media Crisis Management)
  • Shanghai APAC executive SEO & Social Media Crisis Management training.
  • MxDE Senior Executive Program, Zug (Piercing the Search Bubble).
  • SMX East (keynote speech on Entities in semantic search)
  • Semantic Technology & Business Conference panelist
  • SMX London
Associated with: 

Currently working on:
  • Working on a writing project about which I can't yet say anything. (Sorry)
If you made it this far you might be interested to know that now all of my writing is curated (without comment) at Prometheus. I no longer use RSS on my website and the G+ Page here gives me the opportunity to archive all my writing across the web.  I have, however, created an RSS feed for it so you can keep track of everything I write here.

The best way to reach me is through Google+ or my website:
Bragging rights
I used to wear a suit.
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Patras - Brisbane - Sydney - Miami - Perth - London - Athens - Saint Petersburg - Shanghai - Singapore - Prague - Barcelona - Corfu - Zante - Edinburgh -
David Amerland's +1's are the things they like, agree with, or want to recommend.
Enquiring Minds | The Internet Is Different For Everybody

It's something I've always been peripherally aware of, and no doubt the same is probably true for you as well. But sometimes something happe

How Linkless Mentions Can Help Your Search Efforts - Bruce Clay, Inc.

What is a linkless mention? And why you don’t need a link to get an SEO boost from an online name drop.

The Who - Μουσική στο Google Play

Οι Who είναι αγγλικό ροκ συγκρότημα από το Χάμμερσμιθ του Λονδίνου. Τα βασικά μέλη του συγκροτήματος ήταν ο Ρότζερ Ντάλτρι, ο Πιτ Τάουνσεντ,

Building Trust - Resource Page

Business development trust resource page.

Personal Data, Self-Gain and Social Networks

The question regarding the value of personal data and social networks is only now being addressed.

How Google Search Gets Even Smarter

Google's efforts in predictive search are key to how useful mobile devices become.

Data Center Learnings: What Others Can Learn From Our Experiences

LinkedIn is growing at a rate of two new members per second, so our infrastructure and data center systems have to expand to match. Thousand

The Future of Google+ - Martin Shervington

The Future of Google+ is based around Collections and Communities. This Stream will help you connect with great people and ideas, broadening

What if Google+ took over the Open Web?

The pairing down of Google+ allows it to truly expand its reach.

Google's Real Time Search and how to use it for your online marketing

The coin of most business is information. What you do and how you do it often depends upon the quality of research you can carry out and you

A quick introduction to Machine Learning - Plus Your Business

Learn more and understand what is Machine Learning in this quick introduction with David Amerland.

Social Media Meltdown: The Brian Presley and Melissa Stetten Story

A non-story on a privat eencounter between two people highlights all the ethical and practical pitfalls associated with social media.

5 Reasons to Use Facebook Dynamic Product Ads

As you may have heard by now, Facebook has recently announced its latest feature to its advertising community: the Dynamic Product Ads. This

There are several things that make a bar by the sea: First the sea. On this Mare Mare is unrivaled. There are tables that are practically within five steps from where the waves break. The setting has been nicely decorated and on a hot summer night it feels brilliant. Second, the service. You do want to feel that everything is as magical and special as the setting and sea and here, unfortunately Mare Mare fails to deliver. Water, comes in plastic disposable cups (and it's not cold). The waiters are not trained and although they do try hard, their best is not sufficient substitute for a system to working the tables that allows the patrons to get their drinks in time without having to wait for more than forty thirty minutes (for a couple of drinks) and an additional twenty (for ice-cream ordered at the same time as the drinks, which came half melted). Consider the fact that you do spend money there and the prices are not cheap, the level for service is deplorable. If you really want to enjoy the sound of the waves and the simmering play of moonlight on the surface of the sea grab a rag and a portable cooler and spend some time on the beach, just five meters away. It's free and you get to supply your own drinks, but then again you won't get frustrated by an order that will come in parts, late and be disappointing.
• • •
Public - a year ago
reviewed a year ago
Two-floor gym with some superb equipment and really friendly stuff. I found it by accident when I was looking for a place to train and I have been a member now for the last three years. Whenever I am in Greece it's where I can be found when not working. ;) It is professionally run, has great opening hours and the membership fee includes classes as well as the use of the equipment. Of the many gyms that can be found in Patras this is one of the best. You will not be disappointed.
• • •
Public - a year ago
reviewed a year ago
Dedicated staff and excellent exam results speak for themselves. There are not that many businesses that managed to grow during the recession in Greece - this is one of them.
Public - a year ago
reviewed a year ago
Googleplex has a feel and atmosphere that is uniquely its own. I had relatively little time to spend there but the place is totally addictive. It thrums with intent and everyone you meet is dead earnest about their ability to change the world and have an impact. Plus you really got to love a place where ideas simply flow across every conversation.
Public - a year ago
reviewed a year ago
12 reviews
Huge hotel with some history practically across the road from Penn Station, in Manhattan. Brief stay over three days it feels totally impersonal so if you want a more cosy feel this is definitely not the place to be. It is incredibly busy and often feels like a massive bus stop with crowds coming in and equally large numbers leaving. The lobby is massive. There is a concierge service but what they do exactly is hard to tell. A quick question on how to get somewhere resulted in my having to use my phone and Google maps any way. Then again this is NYC and the whole city feels like this. It adds to a s sense of imperative and speed that carries you along so you hardly notice the imperfections.
• • •
Public - a year ago
reviewed a year ago
Budget hotel chosen for its proximity to a speaking venue. Great bar and restaurant and the staff were extremely friendly. It was clean, efficient and lived up to everything one might expect from a place like this.
Public - a year ago
reviewed a year ago
No visit to Paris can be complete without at least one trip to the S=arc De Triomphe. I walked the route rather than drive and it allowed me to take in the Seine river barges that were very much Highlander in style (for those who know the TV series). Totally loved the change of the guard.
Public - a year ago
reviewed a year ago