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Darren Shaw
Works at Whitespark
Lives in Edmonton, Alberta
5,488 followers|294,109 views
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Darren Shaw

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Super good stuff.
 
Had a great interview with +david oremland about how to use sponsorships of local meetup groups for local SEO and general smart marketing:
I've talked about sponsoring local meetup groups as a way of smart offline and online non-Google marketing, and as a way to earn good links. Last December I did a post on how to find Meetup.com groups that need sponsors. In my recent interview on the LocalU blog I mentioned it again, ...
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Darren Shaw

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Google changes local search again in August 2015 and I know you are wondering how it is going to change your traffic. These click studies will help.
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Ugh...then they mention "Meanwhile, Google’s sponsored local listing pack..." Sponsored local listing? Really? Poor Google is going broke and needs to charge for more things? Personally I don't click on ads cuz I don't trust 'em. Anyone can pay to be #1. I like to think companies earned the local pack or organic due to quality content and happy users. 

If Google search becomes a page of ads, they are toast. I don't spend anytime on a page of ads. Does anyone?
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Google recently rolled out a major change to how they display local results in search results. This study shows how user behavior has changed with these new results.
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Before you waste time on weekly blog posts, make sure you have these 
Top-3 Local SEO “Content” Wins squared away. Great post from +Phil Rozek 
http://www.localvisibilitysystem.com/2015/07/30/top-3-local-seo-content-wins-for-people-who-hate-to-write/ 
You shudder at the thought of having to write content for your site or pay someone to write it until the day you sell your business or buy Depends. Don't get me wrong: writing and sharing your best info over a period of months or years can have enormous payoff. My post “100 Practical Ideas for ...
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this is the post I wish I had written.. kudos
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And now for some good news!
Facebook has been a sleeping giant in the local-reviews game for a couple of years now – just as it's been a sleeping giant in local search in general for longer. It's an excellent place to get reviews, because it's got the user-base, because it's quick and easy to post a review, ...
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Sweet! Thanks Darren! 
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Redirect problems, solutions, and optimization
This article covers common redirects that webmasters have (www vs nonwww, ssl, mobile, content driven) and how you can make sure those redirects are not creating unexpected issues. Learn how to replace or remove common redirects while still accomplishing what you need to do.
There are few people who do not need to do some of the things covered in this article. 
Redirects cause many issues for mobile users, the biggest issue is time. Learn how to speed up your mobile pages by removing redirects.
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Darren Shaw

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Here's a very detailed guide to one of the most effective local link building tactics. Great work from Whitespark's +Jessie Low!
http://www.whitespark.ca/blog/post/67-the-nitty-gritty-of-scholarship-link-building
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More great research on the new local packs! from +Mike Ramsey 
http://niftymarketing.com/5-new-local-pack-click-through-studies/
Google changes local search again in August 2015 and I know you are wondering how it is going to change your traffic. These click studies will help.
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Breaking: Map Maker Now Shows Verified Check Marks - Easier Dupe Hunting & Ranking Troubleshooting!  Hot news for all the ranking troubleshooting, dupe hunting local search consultants out there!

When Google started removing unverified listings on 7/28 it caused new problems for those of us that do ranking troubleshooting. Well now it's a little easier.

h/t fellow Google Top Contributor "treebles"
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It was a real honour and pleasure to do this interview for the +Local University blog with +Mike Ramsey
http://localu.org/blog/localu-interview-series-darren-shaw/ 
LocalU Interview Series: Darren Shaw. Posted on July 29, 2015; by Mike Ramsey; in Local Search. Howdy, it's Mike Ramsey here and I have a confession: I love interviews. When I got started I did a local search interview series and I personally learned a ton from it.
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Must read. Great analysis from +AJ Kohn 
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Excellent article. I think the CTR and quality of clicks are compiled and used during updates of Panda. So we are all waiting for the next update... since 9 months !
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Edmonton, Alberta
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SEO and web developer with a focus on local SEO. Whitespark founder.
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Local Search Enthusiast
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Whistling, whittling, walking - all at the same time!
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  • Whitespark
    Founder, 2005 - present
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We've been working with Hybrid Media Design for the past couple of months on a website redesign project for a cabin rental agency. I've been blown away by the quality of the work, how quickly they get things done, and how friendly, professional, and responsive they are with communication. Brendan is extremely talented and a real pleasure to work with. I look forward to working with them on many future web design and web development projects.
Public - 2 months ago
reviewed 2 months ago
Our contractor hooked us up with Monarch when we were renovating our kitchen. They did an amazing job designing, installing, and finishing our butcher block countertops. A few months later, there was one area that wasn't getting enough air flow, and a tiny separation formed where two pieces were joined. Rick came back right away and fixed it up. They were friendly, professional, and we felt that they really care about their customers. We would definitely hire them again for any countertop or cabinet work.
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Public - 2 months ago
reviewed 2 months ago
The dealership quoted me over $1,000 to fix a problem with the flex coupling on our Audi A4. The said they had to order in a whole new exhaust pipe that ran from the engine to the tailpipe. I called Atlas and they quoted me $275. They have a method to cut out the old flex coupling and patch in a new one. I called on Friday and they were able to fit me in on Monday. The service I received was friendly, fast, and the price came in exactly as they quoted me (even though they told me on the phone that they'd have to look at the vehicle to be sure). Now our vehicle sounds like a car again, instead of a go-kart. I had a great experience at Atlas and will definitely use them again.
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Public - 6 months ago
reviewed 6 months ago
This is my favourite liquor store in Edmonton. Very knowledgeable, friendly, and helpful staff. Amazing selection of fine wines and fine scotch whiskey.
Quality: ExcellentAppeal: ExcellentService: Excellent
Public - 2 years ago
reviewed 2 years ago
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We moved across Edmonton with Eager Beaver Moving, and had an excellent experience. John and his staff did an excellent job carefully packing all of our stuff - and I mean ALL of it. It was such a load off to not have to worry about packing. All of the movers were friendly, professional, and careful with our belongings. They came on time when they said they would, got the work done efficiently, and took great care with everything. Also, the final price was less than other quotes we had received. Eager Beaver has a customer for life with us.
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Public - 5 months ago
reviewed 5 months ago
Our kitchen sink was completely backed up. Standing water. Tried drano but that didn't help at all. We called a number of different plumbers looking for someone that could come during the lunch hour and only A Johnny's was available. They were friendly and courteous, but most importantly, they did an awesome job on the sink drain! They cleared it and offered a $40 hot steam service to wash away the grease in the pipes. It's been a week since the service and the drain is working better than it ever has in the 14 years we've owned the house.
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Public - 2 years ago
reviewed 2 years ago
We've been going to Acajutla at least once a month for years. The mixed pupusas are super delicious an so are the Mexican enchiladas. We've tried pretty much everything on the menu, and now just stick with those two items. It's a great place to take our 2 year old daughter. It's lively and family friendly. The service will be fine, but don't expect some kind of super attentive great service. The food is more than good enough to keep us coming back regularly. Acajutla is one of my top 5 favourite restaurants in Edmonton!
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Food: ExcellentDecor: GoodService: Very Good
Public - 2 years ago
reviewed 2 years ago