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Danny Brown
Works at Ontario Lottery and Gaming Corporation
Attended University of Edinburgh
Lives in Burlington, ON
14,676 followers|796,503 views


Danny Brown

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"There are two interesting demographic anomalies being played out in the United States right now. And the reason they are interesting is that they aren't anomalies. They could be called corrections." 

Outstanding piece from +Richard Becker on the future of America and where business mindsets need to adapt.

Danny Brown

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15 years already. Still seems like only yesterday. And we seem no further forward on responsible dialogue around gun control. Here's hoping it's not another 15 years before common sense wins through, and no other families need to go through this.
Sunday marks 15 years since 12 students and a teacher were killed in a mass shooting at Columbine High School.
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+Vincent Messina Thank you sir.

Danny Brown

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probably =)

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If you like short stories and poems about the darker side of humanity, this looks right up your street. The latest from +Morning Rain Publishing 
Morning Rain Publishing is proud to announce the publication of Broken, by Nancy Beattie. From its deepest, darkest secrets to its uplifting vitality, life balances with a fragility that is delicately captured in this short story and poem compilation.
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I think he's speaking more to the people who are collecting dots they don't need. Dot hoarders, so to speak. You don't need every dot to get insights. That's silly. You just need the dots that inform enough of the picture to see what it is.

It's not "reap what you sow," it's "use what you have reaped from what you have sowed."

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Terrible customer service from +Hertz - $6 is the difference between helping a customer and leaving the kid stranded after an accident.
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Danny Brown

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"I've invented a momentum that'll never slow me down."

Sometimes the most positive messages come from the most unlikeliest of sources.

Hedley - Anything (Explicit)

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These six metrics offer just some of the immediate ways you can measure how successfully your social media goals were met. There are more still, including monitoring tools and more defined analytics. Which ones you use will  depend on the goals you’ve set and how you define success.

#socialmedia #roi  
Think determining your social media ROI is hard? It's not, if you know what you should be measuring.
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I'm surprised we got as much as 25%.... ;-)
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+Tony Balthazar We can but hope, Tony. We can but hope.

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Consistent action validates and clarifies. Grandiose is merely its noisy neighbour.
Hindsight is easy; current thinking based on hindsight, just as easy. Grandiose is the easiest of all, because it validates hindsight with a moment of clarity. Except it doesn’t.
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Marketer. Author. Speaker. Technologist.
Marketing, influence marketing, social media, analytics, data intelligence, content marketing.
  • Ontario Lottery and Gaming Corporation
    Manager, Social Engagement and Insights, iGaming, 2013 - present
    Identify the development and execution of iGaming's social media annual and long range plan. Translate customer insights into actions by working with the Customer Experience group to enhance customer experience.
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Burlington, ON
Contributor to
Marketer. Author. Speaker. Technologist.
Manager, Social Engagement and Insights, iGaming, Ontario Lottery and Gaming Corporation (OLG).

Award-winning marketer and blogger. Co-author of nfluence Marketing: How to Create, Manage and Measure Brand Influencers in Social Media Marketing, described as "the book that will change the way we do business today". Author of The Parables of Business.

My blog is recognized as the #1 marketing blog in the world by HubSpot, is featured in the AdAge Power 150 list as well as Canada’s Top 50 Marketing Blogs, and has been twice voted Top 10 Social Media Blog by Social Media Examiner.

I’ve delivered results for some of the biggest companies in technology, digital and consumer, including RIM, British Telecom, Orange, Microsoft Canada, IBM, Ford Canada, FedEX, Scotiabank, Vodafone, Dell and LG Electronics.

I’ve spoken at TEDx and am regularly quoted in publications and news media, including Marketing Magazine, Canadian Marketing Association, Toronto Star, CTV News, Fast Company and City News Toronto.

Interested in how the human psyche works and what that means for marketers and businesses? Does emotion and logic define who and what influences a person?

Let's find out.
Bragging rights
Co-author of "Influence Marketing: How to Create, Manage and Measure Brand Influencers in Social Media Marketing", available now through Que/Pearson.
  • University of Edinburgh
    English, 1986 - 1989
Basic Information
Danny Brown's +1's are the things they like, agree with, or want to recommend.
Hertz Customer Service #Fail Amplified.

Our Hertz #fail story. Poor customer service can come back to bite brands as we use social media "word-of-mouth-on steroids" to amplify revi

Why You Are a Complete Idiot If You Don’t Google Yourself | Neuromarketing

The other day, I read a story at Fast Company titled Why You Should Google Yourself And Not Feel Guilty About It. I agreed with the reasonin

It's Here - Broken by Nancy Beattie is Available to Buy!

Morning Rain Publishing is proud to announce the publication of Broken, by Nancy Beattie. From its deepest, darkest secrets to its uplifting

Nimble Everywhere Launch – Nimble Chrome Extension and Widget 2.0

"Nimble" as a verb Nimble has a lot to tell (and show) today. Over the past few months, we've added significant new features with a focus on

LinkedIn Blocks API Access to Gagein - Is LinkedIn Running Scared?

Interesting - just got this email. Seems LinkedIn is running a little scared of Gagein.--------------Hi Danny,I want to share some breaking

Canadian consumers lead world in online engagement: ComScore | Marketing...

Canadian internet users continue to lead the pack in sites visits and time spent online, according to ComScore's 2014 Canada Digital Future

6 Ways to Accurately Measure Your Social Media ROI

Think determining your social media ROI is hard? It's not, if you know what you should be measuring.

Cover Reveal: Stillwart and the Southern Fairies

On April 3rd, the first Fairly Stillwart Chronicle, Stillwart and the Southern Fairies will be released by Morning Rain Publishing and we're

THIS Is How You Do Brand Storytelling

Award-Winning Social Media Marketing and Influence Marketing Blog

Analytics Are Not the Same as Insights

Take a look around the web – especially on social networks – and you’ll see a lot of people and brands complaining about their marketing res

The Fallacy of the Democratization of Influence

When we currently think of influence, we probably think of social scoring platforms like Klout, Kred and PeerIndex. These are the early adop

Real-Time Marketing or Data Driven Marketing?

When I was a teen, back in the 80's - yes, I'm old - there was this bakery just off my local high street.It was a family-owned bakery, and h

Yesterday Mortality Caught Up With Me

A look at how age can catch up with us, and make us face mortality.

Social Media Intelligence Isn’t Exclusive to Interaction and Participation

There are many ways to be active on social media, without being “truly active”. Your own implementation will be defined by your goals, resou

My Soul On a Plate for 99 Cents

Nancy Beattie’s short story and poetry compilation will be released by MRP in April – just in time for National Poetry Month.

Morning Rain Publishing

Helping Canadian authors grow.

Your Content Isn’t As Great As You Think It Is

You are reading GREAT CONTENT! I bet you will agree. Will you share it? I bet you won't. Will you comment? I bet you won't. But I thought th

Few Far Fallen by William Carson is Ready to Launch!

On March 6th, 2014, “Few Far Fallen – Book One of the Rone Cycle” by William Carson will be available on the Morning Rain Publishing website