Profile

Cover photo
Daniel Pereira
Works at Google
Attended ISPAB - Instituto Superior de Paços de Brandão
Lives in Lisboa - Portugal
538 followers|270,489 views
AboutPostsPhotosYouTubeReviews

Stream

Daniel Pereira

Shared publicly  - 
 
 
Stand out with the new Google Partner badge » http://goo.gl/CM8eaw

Today, we’re very excited to share some important new enhancements to the Google Partners program. Introducing the new Google Partner badge with company specializations. Now you can demonstrate particular areas of expertise by earning specializations. With these specializations, advertisers can easily identify Partners who are skilled in the AdWords product area they need help with.

These new udpates will allow agencies to better differentiate themselves and help businesses find the right Partner. To learn more, check out the post on Google Small Business Blog: http://goo.gl/CM8eaw

Let us know what you think of the new Partner badge and company specializations!
View original post
1
Add a comment...

Daniel Pereira

Shared publicly  - 
 
Vamos lá ver o que vai sair do Canva for Work. :)
 ·  Translate
I just registered for early access to Canva for Work. Join the waiting list!
3
Add a comment...

Daniel Pereira

Shared publicly  - 
 
Excelente exemplo do meu amigo +Ramon Fabregat sobre o limite de frequencia nas campanhas de remarketing! :)
 ·  Translate
4
Add a comment...

Daniel Pereira

Shared publicly  - 
 
Ajudem a responder este inquérito! :-)
 ·  Translate
 
Do you use HTTPS/SSL on your Website?
8 votes  -  votes visible to Public
Yes, I do!
50%
No.
38%
I will install a certificate.
0%
I have no idea.
13%
View original post
2
1
Add a comment...

Daniel Pereira

Shared publicly  - 
 
 
8 Amazing facts and Statistics About Semantic SEO

This infographic  provides you with these amazing facts and statistics to give you a better understanding of Semantic SEO and how it can help you with your digital marketing efforts.

Source: http://www.pinterest.com/pin/366128644678966507/

 #SEO #semanticseo   #semanticsearch   #infographic  
5 comments on original post
3
2
Add a comment...

Daniel Pereira

Shared publicly  - 
 
 
Spot the difference: Authorship vs Author Rank for SEO

Now that Google has removed authorship from search results what are the impacts on SEO? This article by +Danny Sullivan on +Search Engine Land explains the difference between authorship and author rank.

http://searchengineland.com/google-authorship-dead-author-rank-202254

Here is a quick summary:

Authorship was the inclusion of author photos, names and Google+ details in Google search results
Author Rank is the potential boosting of ranking for stories by trustworthy authors 
• Google is likely to be looking at bylines (e.g. "Post by Benjamin Mangold") moving forward to determine author rank
• You might want to continue to use authorship markup (e.g. rel="Author") to tell Google about the authors of your blog posts

Pin it for later: http://www.pinterest.com/pin/374361787749232704/

#SEO   #Authorship   #AuthorRank  
10 comments on original post
2
1
Add a comment...
In his circles
461 people
Have him in circles
538 people
Bruno Guerreiro - eMontra's profile photo
Paulo Xavier's profile photo
Paulo Pimenta's profile photo
Nuno Pinto's profile photo
David Pinheiro Fonseca (Engenheiro Reabilitação)'s profile photo
ADSO acdd2010's profile photo
Sergio Pereira's profile photo
Hugo Pascoal's profile photo
Victor Da Silva's profile photo

Daniel Pereira changed his profile photo.

Shared publicly  - 
 
Daniel Pereira é um profissional activo, criativo e comunicativo, amigável, autodidacta, com espírito de organização, iniciativa e motivação.

Com presença activa na Web desde 1998, iniciou em 2003 o desenvolvimento de competências com CMS's (principalmente WordPress), SEM (Search Engine Marketing), Analítica Web e Marketing Estratégico, com especial dedicação ao SEO (Search Engine Optimization ou Optimização para Motores de Pesquisa). A estas componentes, consegue aliar uma forte prática na gestão de projectos, equipas e recursos organizacionais, devido à experiência profissional em mais de 10 anos na Gestão de Projectos de Infra-estruturas Tecnológicas, em paralelo com funções de Webmaster e Community Manager.

Empreendedor na área de Estratégia Digital e Search Engine Optimization, fundou e gere a MindSEO.com - Onde além de CEO, desenvolve funções de consultor em Marketing Estratégico, com maior enfoque nas vertentes de Inbound Marketing e SEO.

Licenciado em Marketing, Publicidade e Relações Públicas pelo Instituto Superior de Paços de Brandão, é organizador do Social Media Day Portugal assim como orador em vários eventos de Marketing, Social Media, SEO e Eventos de Web generalista. É também formador e orador oficial dos programas Google Academies.

Assumiu a função de Director Executivo da Associação Portuguesa de Profissionais de Marketing em 2013 e 2014, entrando no Board de Directores em 2015. É pontualmente orador em Psicologia Positiva e Crowdfunding, devido a uma história onde, por motivos de saúde, se propôs a correr uma meia-maratona com equipamento especializado, financiado através da primeira campanha de crowdfunding finalizada com sucesso em Portugal, toda ela dinamizada com ferramentas de comunicação online.
 ·  Translate
3
Rui Nunes's profile photoDaniel Pereira's profile photoLicínia Rafael's profile photo
3 comments
 
New smile ;)
Add a comment...

Daniel Pereira

Shared publicly  - 
 
Procuramos um novo elemento para reforçar a equipa da da MindSEO!
Neste momento, não queremos nenhum Guru nem Especialista, mas sim um perfil júnior, com vontade de trabalhar e aprender, e que consiga aceitar o desafio, com o intuito de futura integração efectiva na equipa.
Ajudem, partilhem este post e reencaminhem a informação! Obrigado.
 ·  Translate
 
A MindSEO é uma empresa de consultoria na área do Marketing e Estratégia Digital, especializada em Digital Inteligence e Search Marketing (SEO & SEA).

Trabalhamos na solução de problemas estratégicos e problemas de acessibilidade de plataformas web, quer ao nível de UX/UI, quer ao nível de interpretação semântica e de rastreabilidade. Focamo-nos na componente orgânica do mercado online, desde a captação e retenção de tráfego, até à optimização de conversão de leads.

Procuramos jovens profissionais para integração na nossa equipa em Lisboa, com o seguinte perfil:

## HARD SKILLS ##
• Capacidade de interpretação de código (HTML/CSS) para desenvolver e/ou alterar aplicações já iniciadas;
• Apetência e capacidade analítica para SEO, Adwords e Analytics;
• Domínio da língua Inglesa, falada e escrita;
• Valorizam-se conhecimentos/apetência por CMS’s (WordPress, Magento, etc.);
• Valoriza-se capacidade de edição e manipulação de imagens.

## SOFT SKILLS ##
• Capacidade de organização, flexibilidade e adaptação, com uma postura proactiva;
• Facilidade de comunicação e relacionamento interpessoal;
• Boa capacidade de aprendizagem e adaptação a novas tecnologias.

## OFERTA ##
• Integração em uma empresa tecnológica, orientada para a excelência e em rápido crescimento, com acesso a projectos de ordem mundial e de referência;
• Acesso a formação/aprendizagem inicial e contínua;
• Excelente espaço e ambiente de trabalho, baseado na confiança e competitividade;
• Estágio profissional pelo IEFP com intuito de contratação efectiva e progressão de carreira baseada em objectivos mensuráveis.

O processo de selecção iniciará com uma entrevista, nas nossas instalações em Lisboa. O candidato seleccionado poderá passar por um período de integração e formação de 30 a 90 dias, dependendo da experiência.

Se consideras ter o perfil que necessitamos e estás à procura de uma oportunidade de trabalho que te dará experiência desde o primeiro momento, envia-nos o teu CV, perfil de Linkedin e toda a informação que consideres relevante para hr@mindseo.com
 ·  Translate
View original post
2
3
Add a comment...

Daniel Pereira

Shared publicly  - 
 
 
We just pushed the latest Web Fundamentals update with lots of new content, updates to existing content and new videos to help get you started quickly.

https://developers.google.com/web/fundamentals/

The entire tools section has been updated to help you get up to speed faster and allow you to spend more time building your site. Learn what you need in your development toolkit to build an experience that works great on any device.

https://developers.google.com/web/fundamentals/tools/

There’s a new article on Webfont optimization that covers everything from the anatomy of a font to optimization and more.  

https://developers.google.com/web/fundamentals/performance/optimizing-content-efficiency/webfont-optimization.html

Add to Home Screen covers all the info you need to know about how to make your site or app feel more integrated with the device when users add it to their home screen.

https://developers.google.com/web/fundamentals/device-access/stickyness/

This release also includes some core infrastructure updates that makes it possible to provide Web Fundamentals in other languages. Thanks to the help of several community members, we already have articles translated into Chinese, Hebrew, Japanese, and Korean.  Check out the translation.md in GitHub if you want to help out.

Thanks to everyone who’s filed issues, created pull requests or given us feedback! In the last six weeks, we’ve closed over 100 issues, merged 66 pull requests and had over 400 commits from 22 people. Check out the contributors page to see who’s helping out and how you can get involved.

#WebFundamentals   #tldr  
8 comments on original post
2
Add a comment...

Daniel Pereira

Shared publicly  - 
 
 
Show people you are qualified by taking the +Google Analytics exam which is now free within +Google Partners.

What is the exam?

The exam is 90 questions about setting up, customizing, using and analyzing data in Google Analytics. You need to get 80% of the questions correct to pass the exam and once you do you become a Google Analytics qualified individual.

Why is it important to be qualified?

Taking the exam shows people that you have a good level of understanding on using Google Analytics. It can help you stand out compared to people who haven't taken the exam. (That being said actually using Google Analytics for yourself is also really important. The exam just helps support that you have knowledge of the tool.)

What do I need to study?

You should read through and watch the videos that Google makes available, currently they are:

• Digital Analytics Fundamentals: https://analyticsacademy.withgoogle.com/course01?hl=en-US
• Google Analytics Platform Principles: https://analyticsacademy.withgoogle.com/course02?hl=en-US
• Ecommerce Analytics: https://analyticsacademy.withgoogle.com/course03?hl=en-US
• Google's study guide: https://support.google.com/analytics/topic/6083717

Where do I take the exam?

You will need to signup as a Google Partner at https://www.google.com/partners/ and take the exam under the 'Certifications' menu item.

Pin it for later: http://www.pinterest.com/pin/374361787749458858/

h/t +Ryan Hill

#GoogleAnalytics   #Certification   #Exam  
17 comments on original post
2
1
Add a comment...

Daniel Pereira

Shared publicly  - 
 
 
Call out what matters most to your customers

Whether it’s free shipping on all laptops or a price match guarantee on smartphones, the more information people have, the better purchase decisions they can make online. That’s why we’re introducing callout extensions: additional text that shows with your Google search ads, highlighting specific information about your products and services. Callouts will start rolling out today, with full availability to all advertisers in the next few weeks.

Callouts [http://goo.gl/LlX636] show valuable information to potential customers before they click your ad; while also being a factor in Ad Rank [http://goo.gl/jJDnvC]. Use them to draw attention to important product details and benefits. Or highlight what makes your business different from your competitors. Callouts can also be used effectively in combination with other ad formats [http://goo.gl/ZPswMa]. For example, if you’re already using a sitelink [http://goo.gl/8P1m4v] for “Back to School”, create a callout for “20% off entire site” to encourage people to click through and make a purchase. Or if you’re using call extensions [http://goo.gl/AcZVF], highlight “24/7 customer support” so your customers know they can call your business for help. However you plan to use callouts, make sure to keep them focused and relevant.

Since callouts can be added at the account, campaign, or ad group level, you can provide more general information about your products and services at the account or campaign level, and more detailed information at the ad group level. For example, add callouts for “Special discounts” or “Free shipping” to campaigns containing more general keywords like cheap flights or shoes respectively. Or add callouts for product details at the ad group-level to support more specific keywords like men’s running shoes or 12 cup coffee makers.

To learn more about creating and managing callouts, see our AdWords Help Center article: http://goo.gl/LlX636
11 comments on original post
2
Add a comment...

Daniel Pereira

Shared publicly  - 
2
Add a comment...
People
In his circles
461 people
Have him in circles
538 people
Bruno Guerreiro - eMontra's profile photo
Paulo Xavier's profile photo
Paulo Pimenta's profile photo
Nuno Pinto's profile photo
David Pinheiro Fonseca (Engenheiro Reabilitação)'s profile photo
ADSO acdd2010's profile photo
Sergio Pereira's profile photo
Hugo Pascoal's profile photo
Victor Da Silva's profile photo
Work
Occupation
Online Marketer/Strategist & Search Engine Optimizer.
Employment
  • Google
    Trainer and Speaker of the Google Partner Academy Program, 2013 - present
    As a Google Partner Academy Program Member, my mission is to train Portuguese agencies in Digital Marketing, Search Engine Marketing and Analytics. I'm also responsible for the localization of the training materials for the Portuguese Market.
  • MindSEO
    CEO, 2012 - present
  • APPM - Associação Portuguesa dos Profissionais de Marketing
    Director Executivo, 2013 - 2014
    Implementation of the Portuguese Marketing Association's Business Plan, with the strategic planning and launch of several activities and programs like: A new website and coonection with several other communication platforms; A National Certification Program; A training program called "Marketing Marathon" (a full week event, with an approach on content marketing, focusing on practical experiences of the best professionals in the market); The APPM Marketing Academy (in partnership with IFE and UnYLeYa); Technical aspects to launch the APPM TV platform (http://tv.appm.pt); Organization of the 2013 and 2014 National Marketing Congress; National and International Partnerships as well as several other projects. All of this helped to invert the downward trend of the association, in matters of communication, awareness, economical sustainability and relevance of the association for the marketing community.
  • DeskbBit
    Técnico de Sistemas Informáticos, 1999 - 2000
  • Microsite / Macrosistemas
    Gerente de Loja, 2000 - 2001
  • Pontual, Lda
    Coordenador de Departamento Técnico Interno, 2001 - 2011
    Monitoring Process in the Privatization of the Notarial System of Portugal (Software + Infrastructure Technology) in 500+ Notary. Implementation and Optimization of Commercial Management Systems for hospitality, Coffeehouses and Restaurants.
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Lisboa - Portugal
Previously
Mozelos - Portugal - Caracas - Venezuela
Story
Tagline
Daniel Pereira: Empreendedor, Formador e Consultor em Inbound Marketing e SEO. Licenciado em Marketing, Publicidade e Relações Públicas. CEO da MindSEO e Director Executivo da Associação Portuguesa dos Profissionais de Marketing.
Introduction
Licenciado em Marketing, Publicidade e Relações Públicas, é orador, formador e consultor em Marketing Estratégico, Comércio Eletrónico e SEO. Empreendedor na área de estratégia digital e Search Engine Optimization, fundou e gere a MindSEO.com. Possui um vasto background tecnológico, com experiência profissional de mais de 10 anos na área de IT Project Management, em paralelo com funções de WebMaster.
Bragging rights
Sobrevivente de Acidente de Viação. Corredor de Médias distâncias, Portador de Paraplesia no Membro Esquerdo, Génio Criativo com Raciocício Algorítmico.
Collections Daniel is following
Education
  • ISPAB - Instituto Superior de Paços de Brandão
    Marketing, Publicidade e Relações Públicas, 2008
  • Instituto Bertrand Russel
    1988 - 1992
  • Colégio Liceal de Santa Maria de Lamas
    1992 - 1997
  • Agrupamento Vertical de escolas de Fiães
    2006 - 2008
Basic Information
Gender
Male
Birthday
December 23
Other names
Daniel Fernando Domingues Pereira
Apps with Google+ Sign-in
  • Sheep Happens
Bela fusão entre o antigo Café Imperial e o novo McDonalds.
Public - in the last week
reviewed in the last week
Excelente centro comercial com lojas mais orientadas a um ambiente familiar.
Public - in the last week
reviewed in the last week
Public - in the last week
reviewed in the last week
Public - in the last week
reviewed in the last week
36 reviews
Map
Map
Map
Excelente oferta de fusion.
Public - in the last week
reviewed in the last week
Public - in the last week
reviewed in the last week