Interesting communications crisis happening right now
on the Internet. As you may be aware, a Minnesota dentist apparently paid $55,000 to go big game hunting in Zimbabwe and (perhaps inadvertently) wound up killing a lion popular with locals and tourists:http://www.theguardian.com/environment/2015/jul/28/killer-of-cecil-the-lion-was-american-zimbabwe-officials-claim
The outcry globally has been quite fierce. Consider this:
- the Yelp page for the dentistry practice is full of all sorts of negative reviews - http://www.yelp.com/biz/river-bluff-dental-bloomington
- the company's website was sluggish earlier today and now is completely offline (503 error often comes with an overload) - http://www.riverbluffdental.com/
- the company's Facebook page seems to have been taken down (perhaps by the company itself?)
And a great amount of venom spewed at them in many other forums across the Internet.
like the company is trying to react on Twitter:https://twitter.com/RiverBlufDentalhttps://twitter.com/RiverBlufDental/with_replies
but I am admittedly a bit suspicious because:
1. The Twitter account misspells "Bluff" with only one F.
2. The Twitter account was created today
and has only 36 tweets (at the time I write this)
Maybe it's real... but I'm wondering if either someone set up a fake account... or someone took control of the real account.
Either way, we are currently seeing a level of Internet vigilantism in play here.
As communicators, are you ready for something like this?