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Top 5 - Today's Most Interesting SEO Content

1. Article examining sites hit by Penguin. Is anchor text the culprit?
Penguin Analysis: SEO Isn’t Dead, But You Need to Act Smarter (And 5 Easy Ways to Do So!)
http://bit.ly/Jg1iNl

2. iPullRank tweets: Bruce Clay says that Matt Cutts is working with the G Webmaster Tools team to develop a nofollow on the receiving end in G WM Tools
http://bit.ly/IsM3UQ

3. The Open Algorithm releases latest correlation study between rankings and Domain signals.
New Correlation Data Suggests Enhanced Importance of Site Wide SEO
http://bit.ly/KSMk3I

4. Dr. Pete sums up the latest round of Google Penguin changes, and what to do about it.
http://mz.cm/JXRQiI

5. SEO walking map of downtown Seattle connecting the new office of Portent Interactive, my office, Distilled and SEOmoz.
http://g.co/maps/hc8h7
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Meki Cox's profile photoNorbert Boros's profile photoAaron Douglas's profile photoKevin Mullett's profile photo
6 comments
 
As a few of us have been saying - SEO is almost dead in the water. It's thinking about the viewer - and how to attract them. It's now a game... On the marketing - of the engines - and providing the data needed for placement - because of the users of your site...

It's understanding the demographics... reading the competition, following up with becoming the AUTHORITY in your niche/brand/etc.

Tags, links, PR.... all "FLUFF" - and easily beaten.

Keep your visitors interacting and returning - and have original content that validates your authority - Understanding trends... following desired trends in advertising - knowing where the consumer is looking to land - is what will place your site in the tops...

The rest... tags, rel-tags, internal links and things like that no longer carry weight - and backlinks - SHMACKLINKS -- nice but not necessary to place in the top 10 any longer.

GAME ON people... If you're not paying attention - and you're looking for a special fix --- go blackhat...

If you want to be in the top --- then make it the top... Study - watch - pay attention... It is no longer build the site in 3 days - and expect top ranking...

It's STUDY everything - and understand what is needed for the consumer / viewer - and make it happen - it can take up to 3 - 4 months to finish studies and tests now... SORRY SEO PEOPLE - not what you believe... I know... But truthfully - if you think about it... It's the most honest way to get there... Do the research, make your tests... understand your audience and make your site for them - and not the search engines...
 
By the way - usage of G+ as a technique is currently a viable backlinking strategy - however - be very careful to not ascribe it and use it too many times as the profile should be the most important one.

Note the reason I believe it is currently in play - is because the branding is needed - to bring in the people from the branded sites to G+ - to follow and "FAN" the brand or the people...

It is purely a marketing move to obtain the numbers necessary for demographic information and sales to or for advertising.

Think Bladerunner - think any futuristic movie where advertising was flashing geared for the individual person... Well - to be honest - this is the beginning of the information gathering process.

All the social media sites - are making and banking their money on the sale of information of the individuals using - moving - commenting - and sharing data...

Simply the way it is... Jump in it - or dive out.

The current trend of G+ placement and backlinking - however, will not always remain - and it won't be as instantaneous.... At least I don't think so - consider it a temporary perk for selling your soul... errrr. I mean data...
 
+++++1 on the local paid inclusion link... Truth is oft stranger and more hard work than fiction.
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