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Cyndi Smith
Works at Western State Colorado University Mountaineers
Attended Trinity Valley School
3,681 followers|419,250 views


Cyndi Smith

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.@ingress #Ingress I made a KILLER triangle this week between the towns of Crested Butte, Gunnison and Delta, Colorado! The big green triangle corners at Aspen, just 20 miles from my northern-most portal in Crested Butte. (But it's a REALLY long drive in wintertime.) :) That was fun! (need to get to know my neighbors up there!)

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Love getting the thumbs-up for our site. Mobile Friendly? CHECK! :) Thanks +Google for making this easy!
This test will analyze a URL and report if the page has a mobile-friendly design. Learn more about the mobile-friendly criteria and how it may affect Google's search results by reading our blog post. Avoid App Install Interstitials (BETA). This page appears to have an app install interstitial ...
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Cyndi Smith

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My home sweet home! <3 Come visit!
When I think of Crested Butte, I think of skiing. Nestled in the West Elk Mountains of central Colorado, Crested Butte is blessed with terrain of all types, from gentle beginner slopes to some of C…
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Help my little town! Please vote - it's just 2 clicks... :) Thanks Plussers!
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Cyndi Smith

commented on a post on Blogger.
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Thank you!! We have to use an industry-specific (Higher Edcuation) CRM for all of our email campaigns next year (this year we were lucky enough to get to hire a marketing service to do this for us). Your article clearly explained how I can integrate my email marketing with our Google Analytics. WHEW! :)
Email campaigns are a cost-effective way of attracting quality return visitors to your site. It's important that you tag your email campaigns with campaign tags so that you can track how well each email performs. This lets you optimize your efforts and track your return on investment.
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Ok, who would be willing to play me some good Friday night music? <3 
Looking for some good tunes to be the sound track of my evening. 
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Russian artists will re-create your favorite pets in watercolor. It's AMAZING! <3
For only 5$, sobolevaart will paint your pet in the most stunning watercolor. Imagine your gorgeous puppy or kitty enjoying a second life through a stunning watercolor painting—playful, smiling or happy, as you want to see him/her. Now, | On
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The Green Cars are coming to +Western State Colorado University !! 
(I'm kind of thrilled, because I'm a bit of a car enthusiast.)
Western was chosen because of their recent recognition as one of the top 5 environmental schools in the nation!! CONGRATULATIONS, #GoWestern   #Green   #Energy  
Cool & Green Car Convoys to begin state tour at Western State Colorado University
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Excited to see how the AMP pages will work in our near future. More changes...
Aggregated reports in Search Console, how do they work? A.k.a. "Why didn't you find my new AMP pages?"

I've seen a few posts here & there about this, so I thought I'd try to make a short post here. The tl;dr is "abrupt changes take time to be visible in Search Console." 

When it comes to the aggregated reports in Search Console, there are two time-elements involved that are good to be aware of:

1) latency from crawling to reporting. It takes a few days (to about a week) for Search Console to display data after it's been crawled. There are various processes that run over the data, and Search Console tries to reflect the final state -- which can take a bit of time to get. This is particularly visible with an abrupt change, such as going from "no AMP pages" to "lots of AMP pages".

2) Per-URL crawl rates differ. Some URLs are crawled every few minutes, others just every couple months, and many somewhere in between. If you go from "all URLs are broken" to "all URLs are fixed" (which is awesome if you have a way to do that!), it will take some time to drop to "zero errors" in the aggregated reports. This is probably too much, but I created a simple spreadsheet to show that, feel free to make a copy & play with it: (screenshot here too)

When it comes to AMP, if you've recently set it up for your site (woot!), I'd recommend checking the live URLs in the meantime. That way, you can double-check the important pages right away, and use the aggregated reports as a way of spotting stragglers. 

1. Read the Google Search guidelines for AMP pages: 

2. Make sure your pages technically implement AMP correctly:
You can check this in a browser for any AMP page - don't be afraid of Chrome's Dev-Tools :). 

3. Double-check that you're using the right markup ( ) using the Structured Data Testing Tool:

If you have more questions on AMP, how they're shown in Google Search, or about the reporting in Search Console, feel free to drop by our help forum at 
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Cyndi Smith

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Chance to win $100,000 through Quicken Loan's Rocket Mortgage. Kinda cool! :)
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Got 10 seconds? Then please make a few clicks and vote for my little postcard town, Crested Butte, Colorado, for Best Ski Town! <3 
Then come visit! :D
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Web Manager, Developer & Designer, Writer
Marketing, Digital Marketing, Website Development, Email Marketing, Direct Marketing, Project Management, Drupal, Responsive Design, Responsive Email Deaign, Marketing Strategy, SEO, SEM, Accessibility, Best Practices, Training, HTML/CSS, Ajax, Javascript, Google Analytics, Data Analysis, Data Management, Direct Marketing, Social Media Marketing, Management, Content Strategy
  • Western State Colorado University Mountaineers
    Web Manager, 2013 - present
    Managing the Western State Colorado University website, Digital Marketing, Responsive Email Template Design, Social Media Marketing, and serving the various departments' online needs.
  • Internet Solutions
    Web Developer, Webmistress, eMarketing Consultant, 2004 - 2013
    Design/Develop B2B and B2C websites and digital marketing strategy. Email Marketing, Media Purchases, Targeted Direct Marketing, SEO/SEM, E-commerce, Data Management, Training, website design, content strategy.
  • Cyndi Smith Internet Marketing
    Consultant/Webmaster, 2000 - 2004
  • The Obie Company
    Marketing & Events Manager/Webmaster, 1996 - 1999
    Marketing Manager, Webmaster. Direct mail campaigns, website development, printed collateral, offline marketing channels.
  • Crested Butte Mountain Resort
    Internet Marketing Manager, 1999 - 2002
    Webmaster and Digital Marketing Manager, Email Marketing, Digital Channel Marketing, Media Placement, SEO, SEM, blogging, photography, graphic design.
  • CBMR
    Resort Engineering Coordinator/Energy Analyst, 1993 - 1994
  • Lexus
    Marketing Administrator, 1994 - 1996
    Marketing collateral management, marketing promotions coordinator, national sales promotions coordinator, advertising committee.
  • Global Water Technologies
    Marketing Coordinator, 1991 - 1993
  • Resortime
    Internet Marketing Manager, 2003 - 2005
  • Win Win Internet Solutions
    Consultant Designer, 1994 - 1999
Basic Information
Apps with Google+ Sign-in
  • Prehistoric worm
Wife, Mom, Digital Marketing and Management Goddess, New Drupal Believer, Writer, Developer, Longhorn, and Colorado Rocky Mountain Addict

Excited to take my web development, management and marketing skills into a new realm: Higher Education!  After 9 years of independence as a consultant (and mom), I'm back in the work force and proud to be leading the Western State Colorado University web team.

Bragging rights
I was here first :-P (Sorry, that really doesn't matter, and I *LOVE* meeting new and interesting people from all walks of life on Google+, so come join in the conversations!) Oh, and I've been for over a decade!
Collections Cyndi is following
  • Trinity Valley School
  • University of Texas, Austin
    BA Economics, BS Mathematics, BA English, 1991
  • Southern Methodist University
    Economics (doctoral program)
  • University of Phoenix
    Education (MAEd)
Cyndi Smith's +1's are the things they like, agree with, or want to recommend.
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I'd highly recommend a 4x4, but I've driven it in a 1972 Karmann Ghia convertible! One of the most beautiful places on earth. Shhhh! Don't tell!
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