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Craig McCartney
Works at Chief Nation
Attended Jeppe High School for Boys
Lives in London
120 followers|26,628 views
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Craig McCartney

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How to do #A/B tests the right way: http://www.chiefnation.com/blog/ab-tests/ via the @ChiefNationB2B blog
A/B testing sounds simple. Take two versions of whatever you’re using in your campaign – webpage, email, landing page, ad – and show them to your audience. The design which gets the best result wins. Easy isn’t it? Well, yes – in theory. The thing is, in practice it’s never that straightforward. So here’s a plan for making sure you do tests the right way –... Read More
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#SalesEnablement Optimisation Study & Report by @Showpad hosted on @TheCEOdigital: http://bit.ly/1rhMeuL
The following Key Trends Analysis is designed to provide an overview of how sales enablement functions are being set up within companies today. CSO Insights initially focused on understanding what user communities they support, which functional areas they collaborate with across the enterprise, what goals are... Read more
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Many leading enterprises are focused on improving customer service, reducing costs and alleviating the staff workload. In the competitive market, customer retention is a priority, and providing excellent customer service is a key aspect of this. But how exactly can companies with high volumes of... Read more
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Chief Nation, an independent marketing consultancy, worked with SAP Ariba on a survey and report looking at the future of the procurement industry in the UK. The report looked to uncover the key operational challenges currently facing UK companies’ procurement processes, and wanted to confirm... Read more
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New report: How to compete and thrive in the #IdeaEconomy http://www.ceo.digital/how-to-compete-and-thrive-in-the-idea-economy/ with @HPE
Business at the Speed of Thought This newly released report features the insight of 300 global business and IT executives. Hewlett Packard Enterprise partnered with Oxford Economics to field a survey of the rising pressures of competition in the Idea Economy Faster time to value, updates... Read more
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THE number of old ladies being helped to cross British streets has plummeted since Friday.
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New Infographic: Software Lifecycle Automation is (Quietly) Changing the World http://bit.ly/1rd2ZGY
An interesting aspect of what 1E does is that it works, as it were, ‘behind the scenes’, helping hundreds of the world’s leading brands meet their IT aims, and boosting the performance of world-famous software. As such, sometimes even we can overlook how far and wide our technology is making a difference, which is why...
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The Two #IoT #BusinessOpportunities Report 2016 from @TheDC2020: http://bit.ly/1UgYXcq 
This Forrester report looks at the two IoT business opportunities in 2016. The growth of Internet-of-Things (IoT) ideas and technology has parked a wide variety of options and confusion, with many stakeholders involved. But if you break IoT possibilities into the two fundamental IoT scenarios, it makes it much simpler... Read more
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Enterprise mobility is transforming the way we work. Workers can be productive from anywhere at any time. A partnership between Chief Nation and Kony sought to find out what stage companies are at on their mobility journey. A partnership between Chief Nation and Kony sought to find... Read more
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Craig McCartney

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New report: How to compete and thrive in the #IdeaEconomy http://www.ceo.digital/how-to-compete-and-thrive-in-the-idea-economy/ with @HPE
Business at the Speed of Thought This newly released report features the insight of 300 global business and IT executives. Hewlett Packard Enterprise partnered with Oxford Economics to field a survey of the rising pressures of competition in the Idea Economy Faster time to value, updates... Read more
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This infographic highlights proven health benefits of drinking wine. As if we needed more excuses to drink :)
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People
In his circles
371 people
Have him in circles
120 people
Andy Manning's profile photo
Sharona Hutton's profile photo
Nick Young's profile photo
Clint Reeves's profile photo
Tarryn Hellyar's profile photo
Giles Turner's profile photo
Earle Steel's profile photo
Craig McCartney's profile photo
Nishaan Sukdeo's profile photo
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Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
London
Links
Work
Occupation
Digital Marketing Manager
Skills
Digital Marketing, Copywriting, Communications, Social Media, Marketing Strategy, New Product Development, Website Optimisation, Relationship Building
Employment
  • Chief Nation
    Digital Marketing Manager, 2013 - present
  • UK2 Group
    Senior Marketing Manager, 2010 - 2014
Education
  • Jeppe High School for Boys
    High School, 1996 - 2000
  • AAA School of Advertising
    Copywriting, 2003 - 2005
  • London Metropolitan University
    CIM Marketing Diploma, 2011 - 2013
Basic Information
Gender
Male
Relationship
In a relationship
I've hosted my domains and blogs with UK2 for close to 3 years now and have received a very service. The support teams are very good and the billing team is always happy to help with my account.
Public - 3 years ago
reviewed 3 years ago
LYB offer a personalised massage experience. I normally do deep tissue (which is offered by LYB) but was also offered a Thai Yoga massage and it completely surprised me. it was a great experience and i now alternate between the regular deep massage with the thai. you have to try it :)
Public - 4 years ago
reviewed 4 years ago
2 reviews
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