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CRAFT Media | Digital
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CRAFT Media | Digital

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What happens at #GRC15 in Key West, doesn't just stay there. Check out our Storify post recapping CRAFT partner Brian Donahue's presentation on "Paid Media Replacing Lobbying."
Paid media today molds the public affairs sphere of tomorrow. It reverses old, tired ways of thinking. See what happened at #GRC15 as CRAFT partner @BrianFDonahue divulged his expertise on the power behind paid media-and the need to push for it in the future. Hosted by @PACouncil.
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CRAFT Media | Digital

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Google claims that 56% of you won't see this post! Learn how CRAFT is fighting digital advertising fraud. http://craftdc.com/crafts-efforts-fight-digital-ad-fraud-viewability-issues/ 
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CRAFT Media | Digital

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Being smart gives viewers the right message perspective.

But being savvy is what holds their attention. See what +Brian Donahue thinks makes the creative cut from his "Learning to Read the Cultural Landscape" panel:

http://huff.to/1zHl1Ab
In an era ripe with trust deficit coupled with glorification of the self(ie), successful professionals must become better experts at deciphering trends in digital behavior, leveraging lifestyle, and linking into public sentiment in a more consistent ...
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CRAFT Media | Digital

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Republicans are using cutting-edge technology and data to win elections. 

Read what +Matthew Dybwad is saying about these advancements.
Tuesday’s midterms are shaping up to be a great political tech equalizer. Both parties head into the final hours of the 2014 campaign bragging about their enhanced ability to keep tabs on who has requested and returned absentee ballots. Democrats and Republicans have the data and are spending millions of dollars targeting last-minute TV and online...
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CRAFT Media | Digital

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In this town we call our Vice President, VEEP.

http://craftdc.com/caitlin-donahue/
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Read what +Matthew Dybwad says is a growing trend amongst digital campaigns—and what makes them successful. 
With consumers fleeing in ever growing numbers from broadcast TV and radio for YouTube, Pandora and Hulu, political candidates this midterm season find themselves forced to chase after voters online. But the shift is also giving campaigns a chance to better target their messages to their Internet viewers.
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CRAFT Media | Digital

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CRAFT wins!  We were recently recognized with The W³ Awards for our work on two corporate branding websites. We thank XAPPmedia and The Grappler Anchor for the opportunity to build two award-winning websites. Check them both out here: http://goo.gl/O7XhPk 
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CRAFT Media | Digital

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CRAFT tested, Congress approved: Tweeting sparks change. 

http://bit.ly/1uLzKZb
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We're excited to announce our mission is changing and expanding. CRAFT is bringing creative, strategic and technological resources into the public affairs, PR and corporate branding sectors.

Learn more about our pursuit. -> http://services.craftdc.com/
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Read what +Matthew Dybwad says about some of the campaign ads that you've seen this cycle. 

http://politi.co/1sWEmY7 
Candidates wearing safety goggles as they tour factories. Politicians talking on the phone. Spooky shots of the Capitol dome. Politicians talk about all the new things they want to do. But when it comes to campaign ads, groupthink rules: The techniques have worked in the past, and a candidate in the lead doesn’t want to take any chances. One...
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Meet our draft pick for Director of Client Engagement, Jim Krol! 

http://craftdc.com/james-krol/
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"Check up" on the latest digital advocacy practices with CRAFT partner, Matthew Dybwad at the Lilly Digital Advocacy Conference. Attend in person or at your desk via live-stream. bit.ly/1uohxDc
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Map of the business location
1600 K St NW #300 Washington, DC 20006
1600 K Street Northwest #300USDistrict of ColumbiaWashington20006
(202) 525-4872craftdc.com
Consultant, Advertising Agency
Consultant
Advertising Agency
Marketing Consultant
Today Closed
Monday 8:30 am – 5:30 pmTuesday 8:30 am – 5:30 pmWednesday 8:30 am – 5:30 pmThursday 8:30 am – 5:30 pmFriday 8:30 am – 5:30 pmSaturday ClosedSunday Closed

CRAFT | Media/Digital is a marketing, advertising, and advocacy agency that creates innovative communications strategies to incite action.

It is our mission to provide comprehensive communication consultation and media, digital and print services for the political and issue industry.

CRAFT creates new approaches and produces integrated communication strategies for clients, so that the delivery of their message becomes a seamless experience that’s not only thought-provoking, but galvanizes action.

CRAFT is the first company in the political consulting and services industry to marry traditional media and online media.

If you want the most creative, fastest and cost effective political and issue strategic media firm in the industry, then you’ve come to the right place.

CRAFT offers a uniquely integrated approach to winning political campaigns and promoting issues.


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Have them in circles
53 people
UFOMAMMOOT's profile photo
Morgan Farenthold's profile photo
Ashley F Sears's profile photo
MakingYourOwnCandles's profile photo
The Whimsical Well's profile photo
WPA Opinion Research's profile photo
Crosstext Wording - Übersetzungen & Untertitelungen's profile photo
YOBSN: From Smart Media Technologies's profile photo
illahi bux's profile photo