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Demian Farnworth reveals six essential qualities of product pages that dominate search results and make sales. Discover how to use them on your website.
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Watch the animated video for the term "cornerstone content" from our Content Marketing Glossary that helps you master content marketing terms.
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Discover the three stages of action-driving landing pages that transform visitors into leads: real people with real problems in search of real solutions.
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What role does authority play when you're selling products and services? The answer is the focus of the second lesson in our essential content types series.
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This week, we are walking you through four essential types of content every marketing strategy needs and showing you how to successfully use them yourself.
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Are your readers doing what you want them to do? Are they registering for your site or opting in to your email list? If not, you need this copywriting tip.
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Brian Clark solves your top three writing problems in five easy steps!
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Pamela Wilson explains how expert content creators use subheads to make reading online easier and more effective for busy, distracted website visitors.
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I really enjoyed this article +Pamela Wilson. Personally I prefer to read subheadings first, as a way of scanning a piece of content to see if I want to read further.  I also like shorter paragraphs, like you've used, because they're easier to digest quickly.  It's terrible we're like this, with such a short attention span, but it's the way things are going to we'd better accept it and find a way to deal with it!  Thanks again. 
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In this series, we've covered Attraction, Authority, and Affinity content. Now it's time to turn your fans into customers with Action content.
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Creating Attraction content is the foundation of a smart content marketing strategy and the focus of the first lesson in our essential content types series.
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Watch the animated video for the term "A/B testing" from our Content Marketing Glossary that helps you master content marketing terms.
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Content marketing links and advice from the folks at Copyblogger.
Introduction
Copyblogger doesn't just teach content marketing ... we built our company with it. 

Since January 2006, we've been teaching people how to create killer online content. Not bland corporate crap created to fill up a company webpage. Valuable information that attracts attention, drives traffic, and builds your business.

These days, that’s called content marketing. Copyblogger founder Brian Clark has been building businesses with online content marketing since 1998, before anyone used that term.

Brief History of Copyblogger Media
Copyblogger started as a simple one-man blog. Today, Copyblogger Media is a software and training organization with more than 115,000 unique customers — and it was all done with useful content, smart copywriting, and solid products and services.

No advertising. No venture capital. No outbound sales team.

Just $1,000 in seed cash and a whole lot of time and effort spent teaching others how to do online marketing that works. Every product we’ve released was conceived from the practical, real-world needs we see every day in our audience. Today we’re a profitable multi-million dollar company that’s growing fast.

Our mission has never changed: We’ll help you create the kind of audience-focused content that helps you reach your business goals.

Grab These Free Resources Now
And to prove we are serious about this mission, we'd like to offer you a mountain of free resources right now: 

 - 15 high-impact ebooks on content marketing, SEO, email marketing, landing pages, keyword research, and more.
 - A 20-part Internet marketing course that lays out a comprehensive path for your own online strategy.
 - An organized reference guide to the “best of the best” of Copyblogger.com, and how it all profitably fits together.

Get instant access to this treasure chest of proven online marketing training right here: 

Enjoy! And let us know how we can help you. 
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