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Content Marketing Institute
12,642 followers -
All things Content Marketing
All things Content Marketing

12,642 followers
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Today’s successful marketers recognize the need to shift their brand’s mindset to create a culture that promotes more innovative, responsive, and meaningful consumer connections. Here’s how that’s happening.
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Attend our live session to learn what AI is really all about and how you can partner with machines to develop better content and more impact. Join speakers Chris Penn and Erin Quist on 10/17. Register >> http://cmi.media/k4b4
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If you stop at the listening part of social media monitoring, you’re missing fresh ways to interact with your audience and deliver better business results. Follow these six ways to take social media monitoring to the next level.
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Don’t have the time to travel, but want to be more effective in your content marketing? Make plans to attend Robert Rose’s Master Class, coming to a city near you. http://cmi.media/mc2018

#contentmarketing #CMWorld
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Should text messaging be part of your content marketing strategy? You should at least think about it. Learn 13 reasons why SMS can be an effective distribution tool and caveats on the pitfalls.
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We posed the questions last month. Now, we’re back with all the answers to 25 frequently asked questions about content marketing. You’ll be ready to respond to executives and clients when they pose the tough and easy questions.
How to Answer 25 FAQs on Content Marketing
How to Answer 25 FAQs on Content Marketing
contentmarketinginstitute.com
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Most people hold their smartphone or tablet vertically. When they view content, they usually keep it in the same mode. That’s why successful content marketers are paying attention to vertical content (Hint: It’s about more than IGTV).
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We're happy to bring you free access to this year's Demand Generation Summit. Don't miss out on exclusive sessions and roundtables with incredible content marketing pros. Sign up >> http://cmi.media/189c
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Sure, you already use images. But are you selecting the best ones to engage your audience based on what’s shown to be successful overall and each platform’s unique factors? Read on for research-based tips and examples.
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What are you getting back from the time and resources you commit to social media? If you're struggling with your social ROI or want to better define it, come chat with Content Marketing Institute Community Manager Monina Wagner during this week's #CMWorld Twitter chat.

#socialmedia #cmgr #contentmarketing
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