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How hitwise can help marketers run successful AdWords campaigns http://bit.ly/2cjnyOZ
This summer, Google announced two changes that will significantly impact AdWord marketers: 1) Google’s Keyword Planner is now combining similar keywords to report on average searches for keyword groups instead of individual terms. 2) They’ve (thankfully!) increased the number of characters marketers can use in AdWords. This first change doesn’t seem like a big deal,... read more
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