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Breakdown of the most common ways to segment audience data and how these segments can be used. http://bit.ly/2aPoSVl
Marketers segment their audience into smaller subsets in order to target the right people with the right message. Because there are countless ways to group types of consumers, audience segmentation can be overwhelming and, at times, tough to wrap your head around.Here is a breakdown of the most common ways to segment an audience, and an explanation of how these types of segments can be used to achieve specific goals.DemographicWhat this is: Age, ...
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