- Is the reputation of your business online critical to you?
- Is trust important to your business?
- Are you happy with your online exposure?
- Is your credibility unreliable and inconsistent?
- Do you need to increase your leads, sales, profits, and ROI?
Creating an effective online presence is critical to the success of your business today. Potential customers are looking for you online. With millions of competing web pages out there, their patience is limited. That’s why you need to make sure that your Internet strategy is integrated. That means your website, blog, eNewsletter, and social media strategy are professional, versatile, and extraordinary and are working together.
CompuKol Communications LLC consults, creates, and implements communication strategies for small businesses to monopolize their markets with a unique business voice, vision, and visibility. [Read more about CompuKol].
There is a great deal of language that is perfectly appropriate to put in a professional Email. You want to make sure that your Email tone is never annoying, pushy, desperate, or overwhelming. The balance is not as difficult to establish as you might think. http://www.compukol.com/blog/phrases-to-avoid-in-promotional-emails/
You can improve your chances of getting new online contact to contact you and begin to relate to you. Building relationships through social media and enjoying mutually beneficial connections is what it is all about. You should try to leverage it in the most effective, most relevant way possible. http://www.compukol.com/blog/improving-your-contact-page/
Your blog content can be extremely effective and you can get a great deal of mileage out of it. There are many important facets to your content and shareable links are certainly among them. You can also customize your content to bring in focused, specific searchers and search results. http://www.compukol.com/blog/tailoring-your-blogs-for-local-searches/
As daunting as blog writing can be in the beginning of the process, you will see that once you have written a few blogs, the words will come much more easily and you may even have a great deal of fun with it. That is not to say that blog writing is never challenging. It is just that it must be done carefully so that you communicate exactly what you wish to communicate. http://www.compukol.com/blog/blog-writing-for-beginners/
Your online content strategy is bound to help your business in most ways. It will help you to develop and maintain relationships and it will help you to build increased exposure and it will boost your professional reputation. All of those are extremely important for the success of your business. http://www.compukol.com/blog/building-a-b2b-content-strategy/
When it comes to sharing content online through social media channels, it is critical to understand that it is not a one-night stand. You really want your content to keep on giving and the only way to do that is to get people to recognize the value of the content that you are sharing. Social media is a wonderful way to do that. People are interesting creatures. http://www.compukol.com/blog/enticing-your-audience-with-social-media-sharing/
LinkedIn groups have many advantages. Once you work your LinkedIn groups to the best of your ability, you will wonder why it took you so long. You will also see that LinkedIn will do you and your business a great deal of good and it is a great idea to include it in your online social media strategy. http://www.compukol.com/blog/are-linkedin-groups-here-to-stay/
It is critical that you protect yourself as much as possible against plagiarism. It is important for you to understand that fixing the problem if you have been plagiarized may take you some time. It is a process just like any other process. You will need some time to devote to resolving the issues. http://www.compukol.com/blog/bouncing-back-after-being-plagiarized/
When it comes to Twitter profile photos (as well as your photo for the other social media channels), you should use a photo that is professional, front-facing, and appropriate. That photo will be creating the first impression, which is very important for you. Also, you should be the only person in the photo and it should definitely be your face. http://www.compukol.com/blog/the-importance-of-your-twitter-profile-photo/
When it comes to Email forgiveness or permission, it is probably better (and more sensible) to not commit the offense of neglecting to ask permission in the first place. Interestingly, this can happen at any stage of the game. You must establish as much of a balance between doing what is right and sharing what you need to share with as many valuable recipients as possible. http://www.compukol.com/blog/email-marketing-permission-and-forgiveness/