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Competitive Marketing Advantage
719 followers -
Helping Companies Differentiate in a Crowded Market
Helping Companies Differentiate in a Crowded Market

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Email #marketing enables you to build a relationship with #eCommerce customers before and after their purchase as long as each message sent adds value to #CustomerExperience. #CustomerRetention #CompetitiveMarketingAdvantage #eCommerceDigitalCMO http://ow.ly/wG4R30jyIpU
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Traditional #retail is evolving to put more of a focus on #eCommerce. #Digital allows #brands to analyze data & see how consumers shop while physical stores can boost digital sales with customer service. #CompetitiveMarketingAdvantage #eCommerceDigitalCMO http://ow.ly/9rsB30jxW88
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#eCommerce cart abandonment is related to poor #digital experiences. Putting strategies in place to optimize #websites to deliver engaging experiences & foster strong relationships = returning customers. #CompetitiveMarketingAdvantage #eCommerceDigitalCMO http://ow.ly/Szyj30jw6Bb
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Returns impact margins, reputation & customer retention. With #eCommerce technology, data & analytics throughout customer journey #brands can reduce returns & ensure better customer experience. #CompetitiveMarketingAdvantage #eCommerceDigitalCMO http://ow.ly/Zubo30jqezM
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#Businesses no longer compete on price, product & #promotion alone– #digital experience is now the key differentiator. 86% of web users stop doing #business with a company after a poor #online experience. #CompetitiveMarketingAdvantage #eCommerceDigitalCMO http://ow.ly/YN3d30jpVoy
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A unified #customer relationship independent of devices & browsers enables #1to1 #marketing where #brands engage & connect with #consumers with relevant messaging vs. generic noise. #CompetitiveMarketingAdvantage #eCommerceDigitalCMO http://ow.ly/mb5A30jjnww
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#Retail #eCommerce #promocodes used with the right #marketing #strategy can deliver results that exceed #margin expectations by driving conversions, #MarketingROI on campaigns & customer #BrandLoyalty. #CompetitiveMarketingAdvantage #eCommerceDigitalCMO http://ow.ly/xhqR30jbfHz
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#Brands using #eCommerce features on #social platforms can convert #buyers faster and capture the 87% of #consumers who use #SocialMedia to determine what to buy. #CompetitiveMarketingAdvantage #eCommerceDigitalCMO http://ow.ly/YqJ630j9O1l
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#eCommerce #Retailers institute #loyalty programs to drive #CustomerRetention & boost repeat #sales. However, implementing a program is only the first step— it must be promoted to keep customers engaged. #CompetitiveMarketingAdvantage #eCommerceDigitalCMO http://ow.ly/SkxU30j6j8c
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