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Community Elf

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This week, we're talking about Don Draper, Reese's Peanut Butter Eggs and the latest scoop on Heartbleed. Kick back and check out this week's edition of Friday Coffee Break.
Here’s your weekly round up of news, educational articles and fun links:   Today, marketing a brand is all about creating relationships and connecting with your audience, which is often done through storytelling. Clearly, Don Draper was way ahead of his time… and man can he sell lipstick: It’s hard out there for a brand …
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Want to convert social media followers into honest-to-goodness leads? Here are 3 great ideas from +Forbeshttp://onforb.es/1dX4gKM
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A big week for social media marketing: Facebook announced that soon every advertiser will be able to market to custom audiences. Basically, you can now reach the people most likely to love your brand: https://www.facebook.com/facebookforbusiness/news/Custom-Audiences-Is-Now-Available-to-Every-Advertiser
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Tell us how you measure the success of your social media posts.
http://bit.ly/19D8654 via social media today
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Have them in circles
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Community Elf

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Tuesday Tip: Getting hacked is practically a rite of passage on the Internet. Don’t let it take down your company’s social media accounts - learn how to protect yourself. 
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Community Elf

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Facebook changed its contest rules for business pages. Learn whether this should affect your Facebook strategy with expertise shared by the Community Elf team! http://www.communityelf.com/facebook-timeline-promotion-rules-your-guide-for-new-opportunities/
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Social media fans can be fickle; take extra care to ensure you are not annoying potential customers with improper posts! Here are some major mistakes to avoid: http://www.entrepreneur.com/article/228574
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Community Elf

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40% of people respond better to pics than text, which can be a life saver on social media sites. Check out these 25 companies with amazing cover photos :http://blog.hubspot.com/brilliant-social-cover-photos-from-boring-companies-li
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Have them in circles
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Using our expertise in social media platforms, we save you time while enhancing your connection with the online community. We create and manage customized profiles for communities on Facebook, Twitter, and Blogger. So while you focus on other tasks, we will keep all sites updated frequently, as well as monitor them for spam or inappropriate comments.