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Clark Taylor
Works at Stone Temple Consulting
Attended West Virginia University
Lives in Germantown, Maryland
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Clark Taylor

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My daughter is pretty lucky. I didn't see my first Major League game until I was almost 30 years old. Camden Yards last weekend, Nationals Park this weekend!
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Holy nose bleed!!!
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This change to mobile SERPs is live now!

I'm still thinking about the impact of this but I believe this makes title and description tags even more important.
 
Branded Breadcrumbs to replace URLs in Google mobile!

http://googlewebmastercentral.blogspot.com/2015/04/better-presentation-of-urls-in-search.html

Interesting development. Google provides two ways to influence how your branded breadcrumbs are displayed.

1. Define Site Name: https://developers.google.com/structured-data/site-name
2. Define Breadcrumbs: https://developers.google.com/structured-data/breadcrumbs

Does this mean more people will chose keyword-rich site names to display in search results? It doesn't appear that search terms are bolded, but a good site name could influence click through.

What do you think?
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Glad I can burn E85! 

#e85 #ethanol #flexfuel
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I plug my car in when I get home.
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Just because you get the Mobile Friendly label in Google SERPS doesn't mean you're safe for the April 21 algo update that coming.
 
When Passing the Mobile Friendly Test is Not Enough

It turns out that there are 2 cases where passing the mobile friendly test in the search results is not enough for Google.  Google's +Gary Illyes clarified this for me late last week.  The scenarios are:

1. Your URL passes in the tool, but Google has not verified it via crawl as yet.

2. Your site is blocking resources in robots.txt, so it passes the tool (which is not a robot), but it does not pass muster with the crawler.  Read the post to see the details of what Gary said.

http://stonet.co/MobileNotFriendly
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Wow! Linkedin just paid $1.5B for online learning site Lynda!

 
LinkedIn cuts a check for $1.5 Billion to Buy Lynda.com

Lynda.com and LinkedIn in the News http://bit.ly/1FFiw4U
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Merger madness is alive and well! 
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Glad someone else questions this +Google Webmasters article!  I found this share from +AJ Kohn. A client of mine read this "official" GWMT advice on best and worst  practices for facted navigation and is considering nofollowing internal links as a solution to a massive duplicate content problem caused by facets/filters. This directly contradicts +Matt Cutts advice (video: http://goo.gl/jesU3S) that you generally shouldn't nofollow internal links.
 
Faceted Navigation Best and Worst Practices

Faceted navigation, such as filtering by color or price range, can be helpful for your visitors, but it’s often not search-friendly since it creates many combinations of URLs with duplicative content. With duplicative URLs, search engines may not crawl new or updated unique content as quickly, and/or they may not index a page accurately because indexing signals are diluted between the duplicate versions.

Faceted navigation and parameters in general are a huge titanic ginormous problem and, sadly, this post isn't going to help that much. There's some decent information here but it's an eye sore of a post (seriously, it's a mess), isn't reader friendly and doesn't even cover all of the various issues (hey, what about using # for your facets?). 

No offense, but looking at this, it's no wonder parameter bloat continues to be a problem. 

#seo   #IbitchbecauseIcare  
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Clark Taylor

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SEO should NOT be your primary or first marketing strategy for getting new customers

Hey, I do SEO for a living and I 100% agree with this. You can no longer use SEO as the primary method of building your business.

As usual, another great #wbf from +Rand Fishkin​​​.
 
Google's Changes Have Created More SEO Value for Those w/ Loyal Audiences

New WB Friday: http://bit.ly/LoyaltyBeforeSEO

This week, I'm talking about 5 changes Google's made over the last few years that have resulted in a powerful bias in the organic results toward those sites and brands that have built up loyal audiences. Also included - some marketing tactics that can help build loyalty.
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Is Google+ dead or is it thriving? The latest +Stone Temple Consulting​ analysis provides the truth.
 
The Hard Numbers for Google Plus Activity

JUST PUBLISHED: +Eric Enge's massive study of over half a million Google+ profiles

Click here >> http://stonet.co/GPlusRealNumbers

Learn how much public posting actually occurs on Google+ from real data on real Google+ profiles.

Please share this important study!

Read at http://stonet.co/GPlusRealNumbers

#plusonly  
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Quality or Quantity a choice you have to make. https://www.youtube.com/watch?v=0jJGKOmZsTc
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Google testing commercialized answer boxes?

 
An interesting development.
Google appears to be experimenting with a commercialized Answer Box - but is this good news for users, or just good for Google?
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Took my daughter to her first O's game tonight. We saw 2 first inning homers by the Orioles, a grand slam and a 7-1 O's win.

#mlb #spring #orioles
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Just how SEO friendly are Wix click-to-build websites? My +Stone Temple Consulting​ colleague +Kathy Alice Brown​ recently reviewed a couple of sites built with Wix and here's what she found...
 
Is WiX SEO Friendly?

Site builders are so easy: point, click, drag and drop and preso; you have a website! But how good are they for SEO?

Lots of them (including WiX) have support in their UI for setting page titles and meta descriptions. But that is only part of the battle. When I reviewed several WiX sites I found that there was quite a variance in how much of the site Google indexed. 

Read why WiX sites are not ideal for SEO: http://webenso.com/is-wix-seo-friendly/
Even though WIX, a popular site builder tool, has SEO page settings available; it may not be as SEO friendly as you might think.
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Thanks for the share! 
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Happy Easter!
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Have him in circles
2,046 people
Mike Santos's profile photo
arhul apatice's profile photo
Rich Young's profile photo
leak store's profile photo
Lauralee Guthrie's profile photo
Eric Palakovich Carr's profile photo
Pam Aungst's profile photo
Karl Kovacs's profile photo
Young Eddie's profile photo
Work
Occupation
Senior Marketing Consultant
Skills
SEO, Social Media Marketing, Content Marketing, Reputation Management, Web Analytics
Employment
  • Stone Temple Consulting
    Senior Marketing Consultant, 2011 - present
  • 123Print, Inc.
    Chief SEO and Social Media Geek, 2009 - 2011
  • WSI Web Marketing
    Director, Internet Marketing Services, 2007 - 2009
  • Autoscribe Corporation
    Internet Marketing Manager, 2000 - 2007
  • Autoscribe Corporation
    National Accounts Executive, 1998 - 2000
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Germantown, Maryland
Previously
Germantown, Maryland - Frederick, Maryland - Rockville, Maryland - Morgantown, West Virginia - Purgitsville, West Virginia
Story
Tagline
Marketing Geek, Mountaineer, Husband, Daddy, Believer
Introduction
Most of my posts are about marketing, SEO and social media stuff but I also post about sports, being a daddy or just stuff I think is interesting or funny. I also write a lot of business and restaurant reviews around the Washington, DC area and where ever I travel.

Suggested Circles
  • Content Marketing
  • SEO
  • Social Media
  • Plusers
  • Geeks
  • Internet Marketing
  • Mountaineers
  • Washington, DC
  • West Virginia University Alumni
  • Germantown, Maryland
  • Coffee Nerds
  • Ingress (Resistance Agent:Mountaineer)
  • Christians
  • Stone Temple Consultants
Professionally

I'm an SEO geek, social media and Google+ evangelist working for the great Eric Enge as a principal marketing consultant at Stone Temple Consulting. I've worked with Fortune 50 brands, start-ups, local businesses and previously as an in-house SEO.

Recently, I've been working on difficult SEO problems including Penguin and Panda recoveries, SEO strategy, site redesigns and re-platforms. I'm become a student of semantic search so I can help my clients adapt as Google evolves. I also enjoy helping individuals and organizations improve their brands by building their influence and trust online.


Personally

I love hanging out with my wife and daughter, working on home improvement projects and going to West Virginia Mountaineer football games. I'm also an active member of the National Capital Area Chapter, WVU Alumni Association, currently serving as a board member. I created and manage the chapter's Google+ page and have setup several private communities. I've lived in the Washington, DC area for over 14 years, but still call West Virginia home. I guess some might say I'm religious. I believe the Holy Bible is the inspired word of God. I recently started attending Trinity United Methodist Church in Germantown.

Anyway, reach out to me and say hello. I'm a pretty friendly guy!


Education
  • West Virginia University
    Business Administration
  • Potomac State College
    Computer Science
  • West Virginia University
    1986 - 1989
Basic Information
Gender
Male
Looking for
Friends, Networking
Relationship
Married
Apps with Google+ Sign-in
Clark Taylor's +1's are the things they like, agree with, or want to recommend.
GoToMeeting for Windows Reveals New, Reimagined Design
www.gotomeeting.com

New look, fewer clicks. Sure, the modern new design looks good, but we also moved all the most critical features—mute, share your screen, tu

Google’s Knowledge Vault is The Future of Search | Eric Enge | LinkedIn
www.linkedin.com

Currently, Google’s Knowledge Graph is supplying a vast amount of content to users within PC and mobile search results. It has embraced the

Let's Get Crack'n Interview with the Head Crab
www.wvualumni.org

About John WallsJohn has been a WV NCAC Board member for the past two years, and is a 1978 graduate of the WV Journalism School. He worked i

Chromecast
market.android.com

Chromecast is an easy way to enjoy online video, music and more on your TV. Plug it into any HDTV and control it with your existing smartpho

Google+ Services
www.stonetemple.com

More and more smart businesses are realizing that they ignore Google+ to their peril. Knowing the importance of search to getting found by t

Resistance Medallions | Quexser
quexser.com

UPDATE. Thanks for the response, I just wanted you all to know I have been watching and trying yo keep count. As of now I believe we have th

Ingress
market.android.com

✮ Top Game of 2013 at Google Play Player's Choice Awards. ✮ Best Android Strategy Game Runner-up at Android Central Best of 2013 Awards ✮ On

Your First 9 SEO Tasks - Plus Your Business
www.plusyourbusiness.com

Bewildered on how to get started with SEO? Here are your first 9 tasks to take on to setup an SEO optimized web site.

Official Google Webmaster Central Blog: Infinite scroll search-friendly ...
googlewebmastercentral.blogspot.com

Thursday, February 13, 2014 at 6:45 AM. Webmaster Level: Advanced Your site's news feed or pinboard might use infinite scroll—much to your u

Google validates that PR is SEO in patent filing
www.shiftcomm.com

Google validates that PR is SEO in patent filing. Read how Google uses PR in its search result computations.

New Mountaineer “Fired Up” for DC Golf Tournament -
www.wvualumni.org

About John WallsJohn has been a WV NCAC Board member for the past two years, and is a 1978 graduate of the WV Journalism School. He worked i

SEO FC: The Internet Marketing 11
www.top5seo.co.uk

Ever wondered what a football team made up of some of the most influential figures in internet marketing would look like? Wonder no more!

A Few Things Google - Google Drive Presentations
drivedecks.com

This Drive Deck ranges from a YouTube Guide to Google Plus Basics, this compilation of resources from Denis Labelle is on Google Plus. Googl

Duane Forrester’s 5 Keys to Improving Search Rankings
www.stonetemple.com

Eric Enge: When a publisher comes to you and says, "What should I do to improve my SEO in rank well and Bing", how do you answer that questi

Google Search Can Now Take Photos, Videos, On Your Android Phone
marketingland.com

So you want to take a quick photo or video with your Android phone? It just got a bit easier, at least for those who like to tell their phon

Best steak sub ever. Never thought I'd find one I liked better that D'atri in Cumberland but this is it. Also, great fresh brewed sweet tea. It's not cheap but worth it.
Public - 2 weeks ago
reviewed 2 weeks ago
Don't let the outside appearance fool you (it's in a strip mall). It's pretty nice on the inside and the food and service is really good.
Public - a month ago
reviewed a month ago
Worst. Panera. Ever. 30+ mins to get our food. The manager did come over to apologize after we finished out meal. He said 3 people didn't show up for work and they had been short staffed all day.
Public - a year ago
reviewed a year ago
Spent 3 nights here for the ClickZ Live conference earlier this month. Hard to find anything to complain about in this place other than the rate. But it's New York, right? Initially the elevator system is a shock but once you understand it you'll wonder why all large hotels don't do it the same way. The location in Times Square couldn't be better. Like most people, I do wish Internet access was included. At $300++ per night, you'd think that would be covered.
Public - a year ago
reviewed a year ago
136 reviews
Map
Map
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My truck broke down in a remote area of WV on a Sunday evening. This shop was recommended by my brother who helped me get it towed to Valley Servicecenter. They didn't have a key drop so I left my key with my brother who dropped the key off the following day. I talked to Chris about the symptoms and we both expected a blown plug. Turns out we were right. I was expecting that he'd need to use a helicoil kit to repair but was lucky the threads we're not stripped and the repair was to simply replace the plug and the damaged coil. The repair cost me less than $150 and was turned around quickly even though I didn't have an appointment. I believe Chris is an honest mechanic and if he were closer to my home, I'd go to him first (though I do have a mechanic in my area who I also trust).
• • •
Public - 7 months ago
reviewed 7 months ago
Very good steak sub and reasonable beer prices for NYC. Just a couple of blocks from Times Square right around the corner from all the chain restaurants.
Public - a year ago
reviewed a year ago
I have a real problem trusting auto mechanics but I really do trust Auto Masters. My wife and I have both had minor repair work done here and I feel we got quality repairs at a reasonable price. The shops we used to take our cars to usually require an appointment more than a week in advance. Both times we've used Auto Masters we've been able to get our cars in for an appointment within a couple of days.
Public - a year ago
reviewed a year ago