So in regard to Instagram specifically - they've pretty much entrenched themselves in the need to use hashtags for findability of anything on that network. Similar in ways to the original Flickr or 500px now. There, when I tag something with #bourbon #whiskey #larceny then get into little more broad terms like #alcohol #drinkin #whiskeytrain #ice #liquid #hooch and even more crazy broad like the background of the image like #sky #blue #drink #oak #aged etc etc etc... the interactions I've had on those photos I've rambled on with hashtags has drastically increased. For those sites it works and that's the entire point. You still focus on those specific keywords for hashtags - such as the unique branded ones for the company or campaign - but on those specific sites you'll get much more interaction blasting the tags all willy nilly. Pinterest is a little like that too now that I think about it.
But... when you're talking about twitter or facebook - much different scenario. Twitter you need to be short and precise and it's excellent to aggregate tweets from an event specifically (if you can get everybody using the same unified tag). At least on Twitter it's more well known you can search a hashtag and see the stream; whereas on Facebook, only recently have they opened that ability up and I'm quite positive not that many people are actually using it. Will they? eh.. probably not because nobody uses Facebook like that. On Twitter it's much more relevant to use a single or maybe two unique tags to classify a tweet to something.
For instance drag racing.. I know there's not a lot of fans on twitter.. (they're coming on slowly now that the drivers are using it and #NASCAR is pushing it on every broadcast too now) when I do tweet with #NHRA , and in the example of the most recent race #NHRAVegas (track hashtag), I get a lot more interaction and recently followers because of that and subsequently conversations I can't have with friends that don't pay attention to that stuff. Football.. baseball... etc... same thing.
It bothers me more when there's a defined and clear hashtag for an event or tvshow or something - and people can't use the same one - than it bothers me that people use too many.
- What happened to Bryce's arm? big scratch. looks cool. probably why he got kissed ;)
- Congrats on 3 years guys... Proud of you - been hearing you talk about this for a long time... love seeing it play out so good for you guys. Cheers brother.
Next... need a speeder ;)
As for this video... lulz... it's funny that 'random' isn't understood by people whom play video games... and that you had to explain it... but after watching your Twitch and reading reddit and #destinythegame forums... I completely understand why you'd need to make this video. Everybody feels entitled to an item if they've done a raid once or twice. I, for one, am one of those poor saps who have yet to get a Gally... someday... but I'm also a digital marketer and I understand how a random distribution system works... at least enough to not get mad at it when it doesn't do something I expected (wanted) it to do.
Anyways... good Twitch channel man... appreciate it and I'll be checking out your YT stuff more now too.
- rYnoRanger on Twitch
- VuurrPartner, 2011 - presentVuurr is a Digital Intelligence and engineering firm. Custom Web Apps. Technical Consulting on Analytics & Conversion Optimization.
- LeversCMO, 2013 - 2015Levers provides predictive analytics tools for digital marketing professionals. Use existing analytics data to forecast and know where to execute your next move.
- Betwext.comParnter, 2011 - 2014Text everyone. Be a hero. Betwext provides SMS Marketing and text message marketing tools for groups, organizations, and businesses of all sizes.
- rYnowebOwner, 1998 - 2015rYnoweb specializes in audits and consulting for Google Analytics, UX, and on-site technical SEO. WordPress development and implementation are right in our wheelhouse as well.
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