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Christopher Johnston
Works at Self-employed
Attended Full Sail University
Lives in Metairie, LA
6,678 followers|502,934 views
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6,678 people
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Environmental Reporter. MA New Media Journalism. Member SEJ and IRE.
Journalist, Reporter, Photography, Video Production, Audio Production.
  • Self-employed
    Freelance Journalist, 2013 - present
    Reporting on environmental issues facing coastal Louisiana: coastal erosion, saltwater intrusion, freshwater diversions, sea-level rise, and how climate change will impact the south Louisiana. Available for freelance reporting contracts. I can report for print, radio, web platforms. I am proficient with photography, shooting video, and recording audio. Experience with Adobe Photoshop, Lightroom, and Premiere Pro.
  • Chris Johnston Photography
    Photographer, 2012 - 2014
    I'm a Family Lifestyle Photographer in Metairie, LA. I love helping families capture those special moments between a husband and wife or a parent and child and create one of a kind wall art from those images.
  • Gifted Nurses
    Communications Coordinator, 2014 - 2014
    Manage communications and social media for Gifted Nurses. Joint Commission Accredited, licensed, bonded and insured. Locally-owned and operated since 2006 by P.K. Scheerle, RN, Maggie Candon, RN, Cindy Fischer, RN, Mary Kay Molbert, and Mullady Voelker, MSW. Gifted Nurses specializes in private care for individuals and families, and medical staff relief services, including travel nursing. We have also just recently opened our Advanced Placement division, Neuro Nexus and Coding and Billing programs. We have a network of hundreds of trained, professional caregivers waiting to be matched. Before placement, we carefully evaluate and specially select a caregiver based on a client's unique needs and preferences. Our caregivers pride themselves on providing compassionate, personalized medical and non-medical care to individuals and families in the comfort of their own home, and in healthcare facilities. We know that each of facility is unique and has specific preferences and requirements when it comes to staff relief services, and we tailor our services to meet the needs of our clients and the communities they serve. We believe in sustainable relationships built on the expectation that we will provide dependable, quality, competent staff.
  • Primerica Financial Services
    District Leader, 2001 - 2014
    I create financial plans for clients, recruit and train new agents, and lead training sessions on marketing, prospecting, and using the newest company provided technology tools.
  • St. Bernard Voice
    Reporter, 2013 - 2013
    Cover all things happening in St. Bernard and Plaquemines Parishes. Including but not limited to: council and school board meetings, flood insurance changes, local elections and legislation that affects the two parishes. Also responsible for feature items like fairs and festivals, holiday features and community events.
  • American Express Financial Advisors
    Financial Advisor, 2000 - 2000
    -assisted clients with developing a financial plan -marketed various insurance products: life insurance, disability insurance, and long term care insurance -sold investments: stocks and mutual funds -managed tax considerations and pension optimization
  • Register Real Estate
    Real Estate Agent, 2008 - 2009
    -specialized in selling small multi-family properties -worked with real estate investors -first agent in the city to use SMS marketing -consistently one of the top 3 ranked agents on in the Metairie market
    Blogging Intern, 2009 - 2009
    -researched and authored post for the Sparkplug CEO blog and The Man Page -assisted other writers with research and background information needed to write their own post -combed through site looking for, and removing, dead links and updating affiliate links -participated in virtual weekly writers meetings where story ideas were discussed and finalized
  • Student Branding Society
    Social Media and Public Relations Director, 2010 - 2011
    -responsible for reaching out to and scheduling monthly speakers -setup and managed all social media properties and marketing for the Student Branding Society at Full Sail University. -assisted in the development of tools and resources that helped our community develop and unlock the power of their personal brand.
  • Enabling Potential, Inc.
    Social Media Intern, 2011 - 2011
    -grew Twitter account from zero followers to 300+ in out target niche -hosted Twitter chats with featured authors and business and lifestyle coaches -participated in weekly virtual meetings where we discussed email marketing, affiliate marketing, and social media strategy -worked with former Microsoft consultant, Rudy Nelson, Harvard Law grad, Traci Feit Love, and New York Times bestselling author, Michael Port
  • Yat Media
    Part-time PPC Ads Manager, 2011 - 2011
    -researched market specific keywords -created Google AdWords campaigns based on keywords -monitored conversion and CTR rates of AdWords campaigns
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Metairie, LA
New Orleans - Algiers, LA
BS Internet Marketing | MA New Media Journalism | Digital media professional with 10 years experience in sales.

In 2009, after a decade in sales in both financial services and real estate I wanted a change. I had been blogging for about 4 years and experimenting with social media for about 12, when I came to the realization I needed more knowledge if I wanted to break out of sales and into marketing and advertising.


I enrolled at Full Sail University in their Internet Marketing Bachelor’s degree program, at the time the only bachelors degree program in the US specializing in internet marketing.


It took me almost two years to complete the program, during that time content marketing had exploded and evolved. The use of images and video in online marketing was expanding exponentially. I returned to Full Sail and started a Masters in New Media Journalism.


The skills I acquired made me a journalist, but a journalist with the mind of marketer. The best way to sell something is with a story. A story that creates an experience that a customer wants to be a part of. I can create and tell those stories. Stories that not just to inform, but also persuade and influence.


My ideal career is as a social media manager. I've spent the last decade becoming an expert with social networks and my current social network connections are as follows (as of 7/5/14):


LinkedIn: 1,577 first-level connections

Twitter: 7,047 followers

Facebook: 1,099 friends (116 subscribers)

YouTube: 2 channels (combined over 91k views)

Pinterest: 2,385 followers

Google+: 6,669 people have me in circles and my profile has been viewed 500,957 times

Instagram: 440 followers

Klout score: 62

Global Kred Score: 761

Bragging rights
I once rode a bull in a rodeo
  • Full Sail University
    Master of Arts in New Media Journalism, 2012 - 2013
    Writing for Interactive Media Legal Aspects in New Media Journalism Research and Investigation Skills Development Multimedia Development and Editing Digital News Production Multimedia Reporting Mobile Technology and Communications Social Media and Online Community Engagement Public Relations and Reputation Management New Media Publishing and Distribution
  • Full Sail University
    Internet Marketing Bachelor of Science, 2009 - 2011
    Internet Consumer Behavior Digital Storytelling New Media Distribution Channels Internet Law and Legal Issues Search Engine Optimization I Search Engine Optimization II Global Internet Marketing Strategies Web Analytics and Reporting Internet Business Models Website Advertising and Design Principles Viral Marketing Pay Per Click Campaign Development Internet Marketing Research Strategies
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Christopher Johnston

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A collection of images from BarCamp NOLA 4
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As a photographer this is an area that interest me. 
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I find it funny that the same company selling a $1500 pair of glasses comes out with a cardboard virtual reality kit.
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Christopher Johnston

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Just another side effect of massive fields of monoculture crops. Climate change, massive droughts, declining freshwater supplies, melting glaciers, increased forest fires in the West, massive natural gas fracking operations in the West, the future does not look good.
I find it ironic that as environmental problems reach a critical mass in the United States, media organizations have the lowest number of environmental journalists on staff at any point since the 1960's.
Widespread impacts of neonicotinoids "conslusive" and  "impossible to deny"
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Christopher Johnston

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Louisiana State Museum hosts Hurricane Prepare Fair at the Presbytere on Saturday
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Long exposure photography is interesting. It requires you to see the unseen because the shot could take anywhere from a few seconds to several hours and you don't really know what you have until it's done. I wish I had the creativity to come up with something like this. 
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Have him in circles
6,678 people
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I'm working on an idea for a climate change story that would ideally take me from the mouth of the Mississippi river at the Gulf of Mexico to the disappearing glaciers of Glacier National Park and maybe as far as the melting snowcaps of Mount Kilimanjaro in Tanzania.
#climatechange   #glaciers   #sealevelrise  
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Bad news for Aperture users. #photography #Apple
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When I saw this I was thinking 'did Google miss the calendar and realize it's not April 1st'.
This is a real thing 
While Facebook's virtual reality effort involved a multi-billion dollar purchase of Oculus VR, Google's gone with a decidedly simpler route: cardboard. Following the end of its Google I/O keynote,...
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"Chuckling" Frogs Face Climate Change by EarthFix - this is exactly the kind of stories I want to spend my life pursuing
"Chuckling" Frogs Face Climate Change
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I've listened to the audio of the 2013 SEJ conference on radio (where +Ashley Ahearn discusses this story) at least a dozen times. 
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Christopher Johnston

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Missouri Attorney General files suit against Tyson Foods over state costs, natural resource damages from fish kill
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I know I look at the total number of reviews and number of bad reviews as a percentage of the whole. If the rate is too high I pass and move on to another product.
Does a product’s review volume affect sales? Find out in our latest blog: The top 5 FAQs about reviews, answered.
In my past five years here on the Analytics team, I’ve been asked these…
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I have always look at reviews on Amazon and have had great luck buying products according to those reviews. 
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Christopher Johnston's +1's are the things they like, agree with, or want to recommend.
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The world of online men's style continues to grow. In fact this last year I compiled a list of over 400 men's style websites & blogs – almos

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I'm a huge fan of Fleurty Girl shirts and know the owner, Lauren Thom, but this store lacks the feel or vibe that the original Oak street store or French Quarter stores have. If you live or work in Metairie and want a cool NOLA themed shirt this is the place to go but just know you aren't getting the full experience unless you visit the FQ store.
Quality: ExcellentAppeal: ExcellentService: Good
Public - a year ago
reviewed a year ago
If you are looking for fried or boiled seafood this is the place to go. Fried oysters, fried shrimp, fried catfish, fried redfish, fried soft-shelled crabs, boiled shrimp, and my favorite boiled crawfish. All the staples of a Louisiana seafood feast are here.
Food: ExcellentDecor: Very goodService: Very good
Public - a year ago
reviewed a year ago
Hansen's Snoballs are unlike any other snoball I've ever had. The ice mixed with syrup is almost like yogurt. There is just something about the way the ice is ground that no one else can seem to duplicate. I've been going here since I was 6 or 7 years old, so almost 35 years. The only change I've noticed recently is a little less syrup in the snoballs, unless Ashley is working. She learned under her grandparents and is definitely keeping up the family tradition of quality first.
• • •
Food: ExcellentDecor: ExcellentService: Excellent
Public - a year ago
reviewed a year ago
I really don't understand what all the hoopla is about this place. It's OK but it isn't great. I guess being a NOLA native I'm not too fond of chain places and putting them in a mall even lowers the expectation. The food is good, the decor is excellent, and the service is very good. I'm just not fond of the menu.
Food: Very goodDecor: ExcellentService: Very good
Public - a year ago
reviewed a year ago
18 reviews
One of the worst dining experience's I've ever had in New Orleans and I had to pay $100 for the "privilege". The decor is awesome and the waitstaff are excellent. The problem is the food sucks and it's way too expensive. My wife and I went to Tujaque's with high expectations. As one of the oldest restaurant's in town we expected it to be top notch. The only thing that was off the chart was the price. The menu choice was virtually non-existent, there was one menu with only one or two variations and I didn't like most of them. There were also no prices on the menu. I thought how bad can it be. Well after spending almost $100 and leaving hungry I'm telling you it was bad. If you want a great dining experience in New Orleans stay away from Tujague's.
• • •
Food: Poor to fairDecor: ExcellentService: Very good
Public - a year ago
reviewed a year ago
I've been here at least half a dozen times. The bar is excellent and well-stocked. The food is top notch and the service is excellent. They have this macaroni and cheese dish that really takes mac and cheese to a new level, it's really incredible. This place is also a hub for the local tech community. If you want to network with some of the best and brightest in the city stop by happy hour at Capdeville.
Food: ExcellentDecor: ExcellentService: Excellent
Public - a year ago
reviewed a year ago
I grew up around the corner from The Bakery (the original Koz's) in Gentilly. I was so happy to hear that they reopened, and closer to me in Metairie. The Red Beans on Monday is incredible. It's so creamy and full of flavor. I've given up trying to duplicate it at home. The fried shrimp and oysters are pretty awesome too. I will warn you in advance, if you go here for lunch be prepared for a line. Koz customers are almost addicted to the place and need to visit at least once a week for lunch.
• • •
Food: ExcellentDecor: Very goodService: Excellent
Public - a year ago
reviewed a year ago