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Christine Perkett
3,315 followers -
CEO at SeeDepth, PR analytics platform | Sr. Digital Marketing Consultant | Entrepreneur | Writer | SingleMom | Board & Brand Advisor | Designer | Marathoner | Connoisseur | Survivor
CEO at SeeDepth, PR analytics platform | Sr. Digital Marketing Consultant | Entrepreneur | Writer | SingleMom | Board & Brand Advisor | Designer | Marathoner | Connoisseur | Survivor

3,315 followers
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Measure What Matters. Use PR Analytics to Track Input and output - but let's skip counting "possibilities" as measurements of success.

http://seedepth.com/marketers-measure-matters-track-actual-input-outcomes-possibilities/

#measurePR    #PR   #analytics   #marketing   #data   #measurement  

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Breathtaking stat for a taboo topic: Every forty seconds, someone commits suicide.

via +The New Yorker http://www.newyorker.com/culture/cultural-comment/suicide-crime-loneliness

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True heroism

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Are you ready for #mobile personalization? Client +Pointmarc offers five tips to prepare, including a sneak peek case study on how one major media company did http://ow.ly/y8Q2z  #data 

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Sometimes you've got to lean back instead of #leanin http://leanin.org/stories/christine-perkett/

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Client Pointmarc offers a guide to working with latest Adobe Analytics release http://www.pointmarc.com/blog/2014-release-rethinking-segmentation-in-adobe-analytics

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