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Chris Moritz
Works at Lowe Campbell Ewald
Lives in Berkley, Michigan
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Chris Moritz

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Please do not mistake me for some kind digital prognosticator, soothsayer guru, evangelist, swami, samurai or whatever risible term is currently popular in digital marketing circles.
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The Metro Detroit Content Strategy Meetup group is getting together at the new Ford Field office of +Campbell Ewald.

Tonight we'll be discussing the differences and similarities between content strategy and content marketing.
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Chris Moritz

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Pixar's perspective on a classic story structure. This is well said, by people who know their business.
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Chris Moritz

❖ Jobs  - 
 
Lowe Campbell Ewald is hiring a content strategist to work at our HQ (soon to be in Ford Field)! Hit me up if you're interested.
Wanted: Curious problem solvers who live for the idea, strive for the unexpected, and never settle for less.
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Ah yes. Nevermind then!
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Some interesting visions from +IBM Research. #trends   #retail   #education   #DNA   #security  
IBM Research's 5 in 5 list—five things that will happen in the next five years—is here. Some are quite surprising and awesome. The bad news: no flying cars and/or realistic sex robots yet. The good news: doctors routinely using your DNA information to heal you effectively.
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Chris Moritz

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Love the notion of "brick" vs. "mortar" jobs, especially as it pertains to content roles. 
Content jobs are never strictly defined because they are the mortar that holds the bricks of the enterprise together. I'm attending LavaCon, and here, as everywhere, content people are debating the...
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Thinking things through has no limits.
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Chris Moritz

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FTA: “The hottest area […] is social retargeting.”
Over 90 percent of marketers say that retargeted ads are as good as or better than the gold standard in digital marketing, search ads, according to a recent survey by leading retargeter AdRoll. Why...
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LCE is hosting 2014's first Metro Detroit Content Strategy Meetup in its new Ford Field offices.

Speakers and topics TBD
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This interactive #infrographic  is simply #amazeballs  
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Chris Moritz

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+Campbell Ewald is looking to hire a Content Strategist at our HQ (soon to be in Ford Field!)

From the description:
Lowe Campbell Ewald is looking for a Content Strategist to create content strategy deliverables (content audits, gap analyses, style guides, content migration plans, governance models, publishing workflows, etc.) across the project lifecycle. As a key member of our Digital Strategy team, you will collaborate closely with our User Experience Architecture team, as well as people from our Creative, Strategy, Social Media, SEO and Client Technology groups to define the content needs of web sites, emails, social profiles, and digital/mobile applications we create.
Wanted: Curious problem solvers who live for the idea, strive for the unexpected, and never settle for less.
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When deciding whether to make an online purchase, skin color matters to some consumers, new research finds.
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People
In his circles
430 people
Have him in circles
500 people
Stacy Vick's profile photo
Szilvia Bakonyi's profile photo
Willo Conner's profile photo
Eve Pickman's profile photo
Nguyen Liva's profile photo
Jeff Polites's profile photo
Derek Kuschel's profile photo
Brandon Lyon's profile photo
Gladys Santiago's profile photo
Work
Occupation
Digital Strategist
Skills
content strategy, user experience, information architecture
Employment
  • Lowe Campbell Ewald
    Senior Digital Strategist, 2004 - present
  • Aptek Group
  • ECSGroup
  • NetPlanet
  • Leo J. Brennan Communications
  • MSU Writing Center
Basic Information
Gender
Male
Relationship
Married
Other names
Christopher
Story
Tagline
Content Strategy, User Experience Design, Content Marketing, Digital Strategy
Introduction
I'm a Senior Digital Strategist at Lowe Campbell Ewald, the North American headquarters of the Lowe & Partners global advertising agency network.

My background in information architecture, web development, and publishing informs my kick-ass content. 

Available for speaking gigs related to content strategy, content marketing, IA, UX, and digital publishing.
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Berkley, Michigan
Previously
Royal Oak, Michigan - East Lansing, Michigan