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Chris Heffer
Works at Artesian Solutions
Lives in London
133 followers|20,769 views
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Chris Heffer

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Your website needs to be mobile friendly by April 21st otherwise your SEO ranking will suffer
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Chris Heffer

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I think so.Learn from the best and watch this Apple promotional video from 1997. This is pure genius. This is why I love Apple. I normally would say that I want ME to represent me, not a branded object or item of clothing. However, Apple is the only brand that I think says something about me that I want to be said.Here is the script: Here’s to the Crazy Ones.The misfits.The rebels.The troublemakers.The round pegs in the square holes.The ones who ...
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Chris Heffer

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Look like the end is coming for Google+ as we know it
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Chris Heffer

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I think so. Learn from the best and watch this Apple promotional video from 1997. This is pure genius. This is why I love Apple. I normally would say that I want ME to represent me, not a branded object or item of clothing. However, Apple is the only…
I think so. Learn from the best and watch this Apple promotional video from 1997. This is pure genius. This is why I love Apple. I normally would say that I want ME to represent me, not a branded object or item of clothing. However, Apple is the only brand that I think says something about …
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Chris Heffer

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I was asked to contribute my thoughts as to what 2015 holds for the world of sales. My contribution went alongside the likes of Jill Rowley, Tim Hughes, Craig Elias plus a whole host of established sales thought leaders. I have put my predictions into…
I was asked to contribute my thoughts as to what 2015 holds for the world of sales. My contribution went alongside the likes of Jill Rowley, Tim Hughes, Craig Elias plus a whole host of established sales thought leaders. I have put my predictions into this post but if you want to read the whole …
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Chris Heffer

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Social selling is one of the hottest buzzwords in the technology market. Unfortunately, social selling is usually misunderstood as navigating the sales process using only tools like Twitter, Linkedin, or Facebook. While technology can help, social selling is about building stronger relationships with potential buyers, based on an authentic sense of empathy and a deep understanding [...]
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Chris Heffer

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Great little tool to help you add custom favicons to your website so you can change the logo that represents your website across multiple devices and platforms. #webdesign   #wordpress   #blogging  
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Chris Heffer

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One of the people who I find interesting and inspiriational in marketing is Gary Vaynerchuk. He is not for everyone, he is very opinionated and curses a lot (if that is a problem to you). However, he does cut to the chase and say it as it is. It is quite…
One of the people who I find interesting and inspiriational in marketing is Gary Vaynerchuk. He is not for everyone, he is very opinionated and curses a lot (if that is a problem to you). However, he does cut to the chase and say it as it is. It is quite refreshing to hear someone who …
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Chris Heffer

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Just watched this again, who can argue against being honest and transparent? Love it Mr +Marcus Sheridan .
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Chris Heffer

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If you want to come along to our #socialselling  breakfast event next week drop me a line on 0118 384 2187 #sales   #salestraining   #salesforce   #salestips  
Artesian Social Selling breakfast event Thursday 22nd January
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Chris Heffer

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Industry heavyweights from across the globe, discuss the latest industry trends in Social Selling and their predictions for the future.
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People
In his circles
164 people
Have him in circles
133 people
Bob Barker's profile photo
Joey Blue's profile photo
elyn sagun's profile photo
Alpesh Doshi's profile photo
Acenseo Ltd's profile photo
Efterpi Churchill's profile photo
Lee Bryant's profile photo
Unbounce Deutschland's profile photo
Jeff McCauley's profile photo
Work
Occupation
Digital marketing - Inbound, SEO & Social
Skills
Social selling, Inbound Marketing, SEO,
Employment
  • Artesian Solutions
    Social Seller, 2014 - present
  • ExtendedWarrantyComparison.co.uk
    Founder, 2013 - 2014
    Transparent comparison website for the murky world of extended warranties. www.extendedwarrantycomparison.co.uk
  • Freelance
    Marketing Consultant, 2013 - 2014
    I help businesses achieve their full potential. I am not a traditional sales and marketing guy. Helping you build the commercial side of your business for the future. I will help you bring people to your business through inspiration not manipulation. I specialise in advising companies on: ● Clarifying and communicating the company's messaging using Simon Sineks "Why" technique ● Inbound marketing to drive organic search engine traffic (SEO) and leads ● Use of social media to help you and your company meet its business goals inc Social Selling
  • SAP AG
    Market Development for Social Software, 2012 - 2013
Basic Information
Gender
Male
Looking for
Networking
Story
Tagline
Digital Marketing - Inbound, SEO & Social - Shifting business away from trying to sell to helping people buy
Introduction
WHY? ► I believe everyone who does good in the world can do it better using the internet.
HOW? ► I help companies and individuals to redefine and achieve their objectives using the internet.
WHAT? ► I am a marketing professional trying to change the way people do business by helping business shift from trying to sell, to helping people buy using inbound marketing, social media & SEO.

I have been playing around with HTML building websites since 2003 on social media since 2005. Wrote my first blog in 2006. I did my first viral marketing campaign on social media in 2008. I have not just jumped on the social media bandwagon. I am no ninja or guru. I use it because it is the most effective way to research companies/people and communicate share ideas to build trust/credibility. 

I believe that social media is just a word to describe the current state of the internet. The internet is a catalyst for change in the way companies do business. User generated content opens up companies to a greater level of transparency which they either use to their benefit or it will be used against them.

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SPEAKING
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I been privileged to been asked to speak about how Social can be used in business at:

 ● Facebook
 ● Social Media Week
 ● IDG/Carat mastering Digital Media Conference
 ● Social Media World Forum
 ● Corporate Social Media Summit
 ● SAP Forum

▬▬▬▬▬▬▬▬▬
PUBLISHED WORK
▬▬▬▬▬▬▬▬▬


I have been asked to contribute to some leading online social, technology and business publications such as:

 ● Social Media Today
 ● The Social Customer
 ● Business2community
 ● SAP Innovation Blog

I also write my own blog at chrisheffer.com.
Places
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Currently
London
Chris Heffer's +1's are the things they like, agree with, or want to recommend.
10 Buyer Psychology Nuggets Every Social Seller Should Know
sales.linkedin.com

In social selling, prospect knowledge is power. We can never know enough about our potential buyers, especially the specific reasons they bu

Sales Queen Jill Rowley Shares The 5 Pillars of #SocialSelling [Interview]
blog.hubspot.com

Interested in #SocialSelling? Learn from the queen of it all, Jill Rowley, in this exclusive post.

Social Selling Institute
plus.google.com

Training • Tools • Tactics

The Woman Transforming Oracle's Salesforce Says She Was Fired After Talk...
www.businessinsider.com

Until last week, Rowley was leading an effort to train about 23,000 Oracle salespeople in "social selling."

'It Is What It Is' launches a transparent extended ... | TechHub
london.techhub.com

'It Is What It Is' launches a transparent extended warranty comparison site. Published 22 minutes ago by Tina Phillips. Techhub members It I

SAP
plus.google.com

The Best Run Businesses Run SAP

B2C
plus.google.com

Business 2 Community - Building Deeper Business Relationships Through Engaging Communities

Google Drive
drive.google.com

Google Drive is a free service that lets you store all your files including documents, photos, videos and Google Docs online and access them

Richard St. John: Secrets of success in 8 words, 3 minutes
www.youtube.com

http://www.ted.com Why do people succeed? Is it because they're smart, or are they just lucky? Analyst Richard St. John condenses years of i

How do I motivate people to buy?
chrisheffer.com

As a sales professional your role is to drive sales to meet your business goals. Different people have different ways of doing but most of t

Why you don’t need to buy any social software
chrisheffer.com

(Until you read this post) If my last post on why I wish social was NOT in my job title didn’t stir up enough controversy – then this one mi

Google+ Strategy: 5 Tips to Help Marketers Get Ready for Brand Pages
searchenginewatch.com

No one knows where Google+ will land on the social network success matrix, but one thing is for sure: Google will throw its weight behind th

Why should a CIO use Twitter?
chrisheffer.com

Why should you use Twitter? A CIO needs to lead the way for an enterprise. If they sit in the HQ behind glass doors and have very little vi

What is social media?
chrisheffer.com

Social Media means so many things to so many people, I thought I would add my 2 cents. I want to start by agreeing with Gary Vaynerchuk in s

Social Business Requires Social People
newraycom.com

If I had one wish for 2013 (apart from world peace) it would be that consultants stop advising clients to do social media and instead advise

Interview with Bill McDermott, Co-CEO, SAP AG | SAP TechEd Online | SAP ...
www.sapvirtualevents.com

Watch Interview with Bill McDermott, Co-CEO, SAP AG.Bill McDermott, Co-CEO of SAP AG, stops by the SAP TechEd LIVE studio for an impromptu c

I wish social was NOT in my job title
chrisheffer.com

I have a dream…… I dream of a day when social is not in my job title I dream of the day when social is not called social I dream of a day wh

Why use social media?
chrisheffer.com

Are you considering using social media at work or in your professional life? Are you trying to figure out what social media can help you ach

Facebook Hits One Billion Active Users
mashable.com

Facebook just officially reached one billion active users, Facebook CEO and co-founder Mark Zuckerberg has announced.