Nathan Seery: "Final price is up to the retailer" saw ~$25 mentioned in one article. Supposed to be identical light temp to a normal incandesant
Chris Clapp (Chris G. Clapp): $25 is a bit much per bulb. Hopefully when production ramps up it would come down.
Nathan Seery: $25 is steep for a bulb. But, one has to take into account the energy savings, uses ~21% of a incandescent bulb, and the long life, it'll pay for itself pretty quick. Like you, I do hope it will go down.