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Chris Butterworth
Works at Dejan
Attended University of Aberdeen
Lives in Melbourne
1,188 followers|110,718 views
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Chris Butterworth

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Up to 60% of Direct Traffic Actually Organic

Groupon De-Index their site to discover the amount of traffic shown as direct is really coming from organic, caused by browsers not passing on referral information. 

"Traffic attributable to SEO efforts drops to near zero from about 13:00 to 16:00. At the same time, Direct visits fell 60%."

An interesting/brave/foolish little experiment. Glad they did it. 

http://searchengineland.com/60-direct-traffic-actually-seo-195415 
Everyone knows that browsers don’t always report where visitors came from when they arrive at a website. When they don’t report where they were in the Hypertext Transfer Protocol (HTTP) referrer header, often the traffic is considered “Direct” — which really means, “we have no clue where they came from, maybe they typed the URL […]
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Great experiment
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I was shocked to discover...
 
We've been doing lots of work to clean up the visual design of our search results, in particular creating a better mobile experience and a more consistent design across devices. As a part of this, we're simplifying the way authorship is shown in mobile and desktop search results, removing the profile photo and circle count. (Our experiments indicate that click-through behavior on this new less-cluttered design is similar to the previous one.)

For more information on using authorship on pages of your website, check out https://support.google.com/webmasters/answer/1408986
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Chris Butterworth's profile photoJaaved Khatree's profile photo
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Oh yeah. We all look the same to you don't we. ;)
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Chris Butterworth

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Remember the marketing mix?

This is how we do it at +Dejan SEO on a Friday.

+Dejan SEO
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Dan Petrovic's profile photoMaja Jovancevic's profile photo
 
I so work in a cool company. As Ali G would say: Massive :)
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Chris Butterworth

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Remember...
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Ирина Стремилова's profile photo
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#ProTips  from #SMX  Sydney:

When looking at ROI for social media consider brand, engagement, and service level metrics. This includes looking at the savings found in not having to handle customer service calls and the equivalent CPM for impressions.

- +Ben Howden 
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#ProTips  from #SMX  Sydney:

When creating Ego Bait for high level targets, look at who they're following on social media and try to engage them in order to increase the likelihood of your target sharing.

- +James Norquay 
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Chris Butterworth

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I wish to write this well.
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Interactive awareness marketing at it's finest.

I got 2:22.
 ·  Translate
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Chris Butterworth

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Anyone know anybody specialising in "Adult" SEO? I have someone asking me to do the work, but it's not really my field. Message me privately if you're shy.
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Chris Butterworth

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I searched for "Quasar" and was not disappointed.

http://goo.gl/wQGHP7
 
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Finally!!!
 
Pop down to JB Hi Fi or Dick Smith to pick up a Chromecast today!
Chromecast makes it easier to watch your favourite movies, TV shows and online content on the biggest screen in your home - the TV.

You can find out more at the Chromecast Australia website (http://goo.gl/ulgCFs) and our Google Australia blog (http://goo.gl/WYZNI3).

You can also purchase Chromecast online from the Google Play store: http://goo.gl/mhRf6w
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People
Have him in circles
1,188 people
Work
Occupation
Content Marketing Lead
Employment
  • Dejan
    Content Marketing Lead, 2014 - present
  • Dejan
    Content Strategist, 2014
  • Dejan
    Technical Consultant, 2012 - 2013
  • Dejan
    Intern, 2012 - 2012
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Melbourne
Previously
Brisbane - Hawkshead, Cumbria - Aberdeen, Aberdeenshire
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Story
Tagline
Content Marketing Lead @ Dejan
Introduction
Chris Butterworth is a Content Marketing strategist currently working at Dejan's Melbourne office.

With a Masters in Organizational Management and a background in traditional marketing, Chris' interest in web design and coding lead him to Digital Marketing.

Chris currently focuses on finding ways businesses can develop their sites in a way which increases traffic and conversions to achieve business goals.
Education
  • University of Aberdeen
    MA Management Studies, 2005 - 2009
Basic Information
Gender
Male
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After moving down to Melbourne I was having persistent trouble with back pain. They did a great job at recommending an acupuncture treatment that helped with the problem. Really friendly and helpful.
Public - 2 months ago
reviewed 2 months ago
This place is awesome. Some of the best pizza I've tasted. Love to go here and have a pizza and a beer. Really relaxed place.
Public - 7 months ago
reviewed 7 months ago
The guys were on time, keen to get going and did the job in less than the time quoted. Really friendly as well. Definitely recommend them.
Public - a year ago
reviewed a year ago
I had my stuff moved with these guys last week. I was stoked with the service I got. They actually arrived on time! Move went off without a hitch, so I am really please and thought it was a good idea to write a review as normally removalists just cause me grief. I'll be using Your Local Movers again for my next move.
Public - a year ago
reviewed a year ago
8 reviews
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The food is slightly better than your average Chinese take away, but significantly more expensive. Service was acceptable but I find it extremely annoying to have plates taken away whilst people are still eating. If it all cost about 30% less this would be an "okay" review, but as it is, I'd say spend your money somewhere else.
Food: GoodDecor: Very goodService: Poor to fair
Public - a year ago
reviewed a year ago
I wasn't expecting a lot from this place but I was amazed with the standard of service and the room. I called to let them know I would be arriving late and the woman on the phone was lovely. When we got there they check us in quickly and chatted with us bit. We felt very welcome. I was surprised again when I got to the room, expecting something small and dingy to find that it was a generous size and absolutely spotless. The bathroom was clean and a really high standard of decor. If you're doing a road trip, this place is spot on. Easy to find, near by some convenient food places and a really easy check in and checkout process (just drop the key in a box). Would defiantly stay there again and recommend to a friend.
• • •
Quality: ExcellentFacilities: ExcellentService: Excellent
Public - a year ago
reviewed a year ago
Was a bit loud when we went as there was a huge table booked next to us, however the service was fast and friendly. It was also a Saturday night, so can't complain they were busy. Atmosphere was nice. The food was tasty and good value. Worked out about $40/person including shared Entree, main and drink. Only down side, the seats weren't the most comfortable, but overall was good. Note: It's BYOB.
Food: Very goodDecor: Very goodService: Very good
Public - a year ago
reviewed a year ago