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Chief Marketer Network
178 followers -
The authority of measurable marketing.
The authority of measurable marketing.

178 followers
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Chief Marketer Network's posts

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Peter Frank, the director of editorial product development for T+L, outlined 10 Twitter tactics and strategies the brand uses to harvest impressive results.

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Peter Frank, the director of editorial product development for T+L, on how the brand drives up those social numbers.

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Bacardi makes a daring move shunning social drinking messaging in favor of its tumultuous history.. and it has one. 

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Chief Marketer's "THE IDEA BOOK" is hot off the presses. 12 BIG brands create stellar marketing strategies; cutting edge location-based marketing and more...
http://accessintelligence.imirus.com/Mpowered/book/vcmtfw13/i1/p1
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The role of creative director is under-going major changes. Laura Johnston, executive creative director, Geometry Global—Chicago discusses client expectations, pressure on improving the bottom line and the lower tolerance for ego-driven creatives.

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Use this new infographic to help build a killer social media team.

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Here are 6 tips to help retailers and brands unlock the potential of Pinterest by creating an engaging campaign that drives sales and increases SEO rankings.

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Pete Blackshaw, Nestlé’s global head of digital and social media, shares the inside details on how his brand is going big in digital.

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The authority on measurable marketing. 
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