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Cheryl Gong
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Cheryl Gong

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Introducing Treemaps in Google Analytics for AdWords Insights
/by +Joan Arensman  #analytics   #adwords   #treemaps  

Over the next few weeks, we’re releasing a new feature that provides deeper insights into your AdWords performance: Treemaps.

Treemaps let you visually identify trends and trouble spots across your account with speed and insight that you don’t have when looking at numbers alone.

How do Treemaps work? They display hierarchical data using nested rectangles, showing positive results in green, and lagging results in red, speeding up your decision process.

Treemaps will be rolling out to all GA users over the next few weeks; you’ll find them under Acquisition > AdWords > Treemaps. Use them to generate the right questions that are truly worth asking about your AdWords performance.
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Cheryl Gong

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A law firm in Michigan, Seikaly & Stewart, is suing its former SEO provider — but not for a lack of ranking success. Rather the firm is getting sued for allegedly using “spammy” techniques violating Google’s guidelines. That comes via Eric Goldman. The defendant Rainmaker Institute, which specializes in online marketing services for the legal profession, is accused […]
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It's official. Panda 4.0 has officially hit the Google search results. Google and Matt Cutts have confirmed Panda 4.0 began rolling out yesterday, and it has caused some waves in the search results along with an update targeting spammy queries.
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Content marketers: are you using these 5 Analytics Reports?

Analytics is critical for content marketers to understand success of their efforts, iterate and improve. +Dan Norris shares 5 of his favorite reports in GA to get more traction and improve the returns on your investment in content. Check them out at: http://goo.gl/NKcVnY
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Know what the fastest-growing demographic on Twitter is? Or how many new members join LinkedIn every second? The answers will surprise you!
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This post provides several SEO findings based on an analysis of fresh damage and website recoveries after the rollout of Google's Panda 4.0 algorithm.
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Google has announced they have added a new feature to the Fetch as Googlebot tool in Google Webmaster Tools. Now, you can see how Googlebot renders the page. Instead of using the Fetch as Googlebot to just see an output of code and HTML, Google will show a visual representation of what Googlebot sees. It […]
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SEO, SEM, Website Development, Social Media, Digital Marketing
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HTML, CSS, SEO, SEM, web design, responsive design
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