The Real SECRET to Increased Sales
Marketers spend a lot of time always thinking about how to make another buck. "Which colors will increase my conversions? Should I use cold emailing or cold calling? What discount can I institute today that will help me makes more sales?"
These sorts of questions, while they may have their place, should always come after the most important question of all:How can I help you?
Everything we do should be providing value to our audience. Everything
. Every blog, video, podcast, product or service should enhance the life of our audience. When a marketer matures to this understanding, the other questions will simply fall into place.
Remember that this week, my fellow #internetmarketing
If you don't have something valuable to say, don't say anything at all.