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Charity Stebbins
Worked at Conductor Inc.
Attended University of Denver, University of Iowa
Lives in New York City
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Charity Stebbins

SEO - Search Engine Optimizatioin  - 
 
What we know about the Google algo shift Possum, confirmed early this morning: http://www.conductor.com/blog/2015/04/social-signals-now-affect-search-google-possum-algorithm/
With Google's new Possum algorithm, authors’ personal social data impact the authority of a page. We provide ways to arm yourself against rank fluctuations.
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Someone recently asked me for a list of #shortstories  they should explore. This was my list, which I wanted to share... Add on your favorites! #fiction  

The Collected Stories of Lydia Davis – Lydia Davis. Big size variable with these…  sometimes micro (just a paragraph long), often wry, deeply intelligent.

Pastorailia – George Saunders. Funny, irreverent, insightful, delightful. Imagine if David Sedaris and Don Dellilo had a baby.

Ficciones —Borges. Reading these can sometimes feel like doing calculus… they are complex and fantastical and dense. Not "easy" to read, but.. if you crack them, the heavens open.

Everything that Rises Must Converge — Flannery O'Connor. Dark. People say she writes "southern gothic." Gorgeous and bleak cautionary tales about the human condition.

Magic For Beginners — Kelly Link. Modern horror stories with a bit of whimsy in 'em.

Our Story Begins: New and Selected Stories — Tobias Wolff. Clever, soulful, wonderful. Lots of bildungsroman. 

In Our Time — Ernest Hemingway. !!! Maybe you'd argue it's a series of vignettes rather than short stories, but I don't care, I can't even. Read this Hemingway.

Cronopious and Famas – Julio Cortazar. Dreamy, gutsy, experimental.

Return to the City of White Donkeys — James Tate. So these are kind of poems, but don't be scared. They are little little, funny, existential, surprising stories with robots and goats and cowboys and lots of good stuff.

Cosmicomics — Italo Calvino. Many beautiful, phantasmagoric tales about the beginning of the world.
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Good resource to bookmark. The definitive guide to publishing your open-source Javascript project: http://www.conductor.com/nightlight/guide-publishing-javascript-open-source-projects/
How to publish JavaScript open source projects, including licensing, testing, compatibility, and continuous integration.
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Charity Stebbins

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Many moons ago (last July), I met a fellow at #Mozcon  who so impressed me with his content marketing skills that I spent about 8 months convincing him to create this content audit template for you. At last, it's here. :)
 
Allergic to Excel but still want to look at data around your content strategy? Trung Ngo, the Content Engagement Manager at +Cornerstone OnDemand Foundation made this nifty, easy, colorful, powerful content audit template. Check it out! http://www.conductor.com/blog/2015/03/content-audit-just-got-much-easier-try-free-flexible-template/
What content marketers have been waiting for: a content audit tool that evaluates and analyzes your content performance and identifies performance trends.
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Charity Stebbins

SEO Community  - 
 
It's a good day to have a career in SEO! Just released SEO job data from +Conductor: 

·       18% growth in Number of SEO jobs in Top 20 Cities
·       Double digit salary growth across the board
·       A Shift in Top Cities (More presence in the west coast.

Check out the infographic: 
http://www.conductor.com/blog/2015/03/seo-jobs-seo-salary-growth/
We analyzed 2015 SEO jobs and SEO salary data. We found that SEO jobs are up by 18%, and SEO salaries have doubled across the board.
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Charity Stebbins

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If you've ever sighed in frustration that someone in your company "just doesn't get SEO," you're in good company. But there are ways you can step up and be an SEO leader in your org. Here's 4 ideas from +Lisa Weinberger at +Vitacosthttp://www.conductor.com/blog/2015/03/breaking-silos-help-team-win-seo/
Management tactics from a marketing veteran for educating an organization on breaking down silos, integrated marketing and the importance of SEO in every decision.
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CONFIRMED: Social signals impact rank. New major algo shift in motion: http://www.conductor.com/blog/2015/04/social-signals-now-affect-search-google-possum-algorithm/
With Google's new Possum algorithm, authors’ personal social data impact the authority of a page. We provide ways to arm yourself against rank fluctuations.
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TL;DR: Guide to publishing open source javascript projects

We recently released an open source project for using Kangaroo for bulk data stream processing. But, in the process, we realized there was no guide on how to open source javascript projects. Ben Shai stepped up and wrote one, hope it's helpful to some of you thinking about publishing a project.

http://www.conductor.com/nightlight/guide-publishing-javascript-open-source-projects/
How to publish JavaScript open source projects, including licensing, testing, compatibility, and continuous integration.
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Planning content for Q2? My buddy from #Mozcon whipped some excel magic up and made a free template where you can scrape your content, set custom KPIs, and find patterns. I have serious excel allergies, but I still found it easy to use. :) http://www.conductor.com/blog/2015/03/content-audit-just-got-much-easier-try-free-flexible-template/
What content marketers have been waiting for: a content audit tool that evaluates and analyzes your content performance and identifies performance trends.
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Charity Stebbins

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We released new SEO jobs data this morning. TL;DR: You're in good shape if you have a career in #SEO. http://www.conductor.com/blog/2015/03/seo-jobs-seo-salary-growth/
We analyzed 2015 SEO jobs and SEO salary data. We found that SEO jobs are up by 18%, and SEO salaries have doubled across the board.
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How can I get a job in in SEO as someone looking to change careers?
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"For us, Cucumber testing is a source of truth." (Cucumber is awesome and saves us time. In fact it gave us the extra time we needed to stop coding for a few minutes and write this blog post.)

http://www.conductor.com/nightlight/cucumber-testing-a-language-everyone-can-understand/
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Charity Stebbins

Shared publicly  - 
 
 
If you've ever sighed in frustration that someone in your company "just doesn't get SEO," you're in good company. But there are ways you can step up and be an SEO leader in your org. Here's 4 ideas from +Lisa Weinberger at +Vitacosthttp://www.conductor.com/blog/2015/03/breaking-silos-help-team-win-seo/
Management tactics from a marketing veteran for educating an organization on breaking down silos, integrated marketing and the importance of SEO in every decision.
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Have her in circles
283 people
RMF Marketing's profile photo
Os Ishmael's profile photo
Adlava's profile photo
Regina Pragana's profile photo
The Pixel's profile photo
SocialEars's profile photo
Thế giới bán sỉ.com's profile photo
Steve Jack's profile photo
Suman Sridhar's profile photo
Education
  • University of Denver, University of Iowa
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Female
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Employment
  • Conductor Inc.
    Content Strategist
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